{"id":1043,"date":"2009-08-17T19:16:00","date_gmt":"2009-08-17T17:16:00","guid":{"rendered":"https:\/\/infopolicy.net\/?p=1043"},"modified":"2013-08-04T00:04:35","modified_gmt":"2013-08-03T22:04:35","slug":"","status":"publish","type":"post","link":"https:\/\/infopolicy.net\/en\/dwell-vs-ctr\/","title":{"rendered":"","raw":""},"content":{"rendered":"","protected":false,"raw":""},"excerpt":{"rendered":"","protected":false,"raw":""},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_ru_post_content":"\u041d\u0430 \u043e\u0441\u043d\u043e\u0432\u0430\u043d\u0438\u0438 42 \u043c\u0438\u043b\u043b\u0438\u0430\u0440\u0434\u043e\u0432 \u043f\u043e\u043a\u0430\u0437\u043e\u0432 rich-media \u0440\u0435\u043a\u043b\u0430\u043c\u044b Eyeblaster \u043f\u043e\u0441\u0442\u0440\u043e\u0438\u043b \u043d\u0435\u043f\u043b\u043e\u0445\u043e\u0439 \u0433\u0440\u0430\u0444\u0438\u043a:\r\n\r\n<img src=\"http:\/\/www.digital-media.net.au\/Uploads\/PressReleases\/digim\/Images-20090806\/ctrwoop.JPG\">\r\n\r\n\u0415\u0449\u0435 \u043d\u0435\u043f\u043b\u043e\u0445\u043e\u0439 \u0433\u0440\u0430\u0444\u0438\u043a \u043f\u0440\u043e \u0431\u0430\u043d\u043d\u0435\u0440\u044b \u0441 \u0432\u0438\u0434\u0435\u043e:\r\n\r\n<img src=\"http:\/\/www.digital-media.net.au\/Uploads\/PressReleases\/digim\/Images-20090806\/dwellrate1.JPG\">\r\n\r\n\u0411\u0435\u043b\u0442\u0435\u043b\u0435\u043a\u043e\u043c\u0443 \u0435\u0441\u0442\u044c \u043a\u0443\u0434\u0430 \u0440\u0430\u0441\u0448\u0438\u0440\u044f\u0442\u044c \u043a\u0430\u043d\u0430\u043b\u044b \u0438 \u0441\u043d\u0438\u0436\u0430\u0442\u044c \u0446\u0435\u043d\u0443 :_)\r\n\r\n\u0418\u0441\u0442\u043e\u0447\u043d\u0438\u043a:\r\nhttp:\/\/www.digital-media.net.au\/article\/Online-ad-engagement-25-times-higher-than-click-rate\/493542.aspx?utm_source=20090811&utm_medium=email&utm_campaign=newsletters","_ru_post_name":"dwell-vs-ctr","_ru_post_excerpt":"","_ru_post_title":"Dwell vs 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\u0438 Tweeter","author":"infopolicy","date":"19.06.2009","format":false,"excerpt":"\u0421\u0435\u0433\u043e\u0434\u043d\u044f \u043d\u0435\u043f\u043b\u043e\u0445\u043e\u0439 \u0434\u0435\u043d\u044c \u0434\u043b\u044f \u0430\u0432\u0442\u043e\u043f\u0440\u043e\u0438\u0437\u0432\u043e\u0434\u0438\u0442\u0435\u043b\u0435\u0439 \u0438 social media :-) \u0412\u043e\u0442 \u0442\u0430\u043a\u043e\u0439 Rich Media \u0431\u0430\u043d\u043d\u0435\u0440 \u043f\u043e\u0434\u0433\u043e\u0442\u043e\u0432\u0438\u043b\u0438 R\/GA \u0434\u043b\u044f Volkswagen: \u0432\u0432\u043e\u0434\u0438\u0448\u044c \u0441\u0432\u043e\u0439 \u043d\u0438\u043a\u043d\u0435\u0439\u043c \u0432 twitter'\u0435, \u043e\u043d \u0430\u043d\u0430\u043b\u0438\u0437\u0438\u0440\u0443\u0435\u0442\u0441\u044f \u0438 \u0434\u0430\u0435\u0442\u0441\u044f \u0440\u0435\u043a\u043e\u043c\u0435\u043d\u0434\u0430\u0446\u0438\u0438 \u0438\u0434\u0435\u0430\u043b\u044c\u043d\u043e\u0433\u043e Volkswagen \u0434\u043b\u044f \u0442\u0435\u0431\u044f. \u041d\u0435 \u0440\u0430\u0431\u043e\u0442\u0430\u0435\u0442 \u0432\u043e \u0432\u0441\u0435\u043c \u043c\u0438\u0440\u0435. \u041d\u043e, \u0438\u0434\u0435\u044f ;-) \u041f\u043e\u0438\u0433\u0440\u0430\u0442\u044c \u0441 \u0431\u0430\u043d\u043d\u0435\u0440\u043e\u043c \u0437\u0434\u0435\u0441\u044c: http:\/\/caseyshultz.com\/vw-ad.php","rel":"","context":"In &quot;\u0420\u0435\u043a\u043b\u0430\u043c\u0430&quot;","block_context":{"text":"\u0420\u0435\u043a\u043b\u0430\u043c\u0430","link":"https:\/\/infopolicy.net\/en\/category\/advertising\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":733,"url":"https:\/\/infopolicy.net\/en\/uolli-olins-zajmetsya-imidzhem-litvy\/","url_meta":{"origin":1043,"position":1},"title":"\u0423\u043e\u043b\u043b\u0438 \u041e\u043b\u0438\u043d\u0441 \u0437\u0430\u0439\u043c\u0435\u0442\u0441\u044f \u0438\u043c\u0438\u0434\u0436\u0435\u043c \u041b\u0438\u0442\u0432\u044b","author":"infopolicy","date":"26.09.2008","format":false,"excerpt":"\u041f\u0440\u043e\u0441\u0442\u043e \u043a \u0441\u0432\u0435\u0434\u0435\u043d\u0438\u044e :-) \u041d\u0430\u0434 \u0441\u043e\u0437\u0434\u0430\u043d\u0438\u0435\u043c \u0438\u043c\u0438\u0434\u0436\u0430 \u041b\u0438\u0442\u0432\u044b \u0431\u0443\u0434\u0435\u0442 \u0440\u0430\u0431\u043e\u0442\u0430\u0442\u044c \u043c\u0438\u0440\u043e\u0432\u043e\u0439 \u0433\u0443\u0440\u0443 \u0431\u0440\u0435\u043d\u0434\u0438\u043d\u0433\u0430 \u0423\u043e\u043b\u043b\u0438 \u041e\u043b\u0438\u043d\u0441 (Wally Olins). \u0412\u043c\u0435\u0441\u0442\u0435 \u0441 \u043a\u043e\u043c\u0430\u043d\u0434\u043e\u0439 Saffron Brand Consultants \u043a \u043d\u0430\u0447\u0430\u043b\u0443 2009 \u0433\u043e\u0434\u0430 \u043e\u043d \u043f\u043e\u0434\u0433\u043e\u0442\u043e\u0432\u0438\u0442 \u0441\u0442\u0440\u0430\u0442\u0435\u0433\u0438\u044e \u044d\u043a\u043e\u043d\u043e\u043c\u0438\u0447\u0435\u0441\u043a\u043e\u0433\u043e \u0438\u043c\u0438\u0434\u0436\u0430 \u041b\u0438\u0442\u0432\u044b, \u0441\u043e\u043e\u0431\u0449\u0430\u0435\u0442 \u043f\u043e\u0440\u0442\u0430\u043b vz.lt. \u041d\u0430 \u0441\u043b\u0435\u0434\u0443\u044e\u0449\u0435\u0439 \u043d\u0435\u0434\u0435\u043b\u0435 \u0432 \u041b\u0438\u0442\u0432\u0443 \u043f\u0440\u0438\u0431\u0443\u0434\u0435\u0442 \u00ab\u043f\u0440\u0430\u0432\u0430\u044f \u0440\u0443\u043a\u0430\u00bb \u0423.\u041e\u043b\u0438\u043d\u0441\u0430 \u0414\u0436\u0435\u0440\u0435\u043c\u0438 \u0425\u0438\u043b\u0434\u0440\u0435\u0442. \u0423.\u041e\u043b\u0438\u043d\u0437 \u043f\u043b\u0430\u043d\u0438\u0440\u0443\u0435\u0442 \u043f\u043e\u0441\u0435\u0442\u0438\u0442\u044c\u2026","rel":"","context":"In &quot;InternetCEE&quot;","block_context":{"text":"InternetCEE","link":"https:\/\/infopolicy.net\/en\/category\/internetcee\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":11000,"url":"https:\/\/infopolicy.net\/en\/infografika-dnya-internet-veshhej-v-ezhed\/","url_meta":{"origin":1043,"position":2},"title":"\u0418\u043d\u0444\u043e\u0433\u0440\u0430\u0444\u0438\u043a\u0430 \u0434\u043d\u044f: \u0418\u043d\u0442\u0435\u0440\u043d\u0435\u0442 \u0432\u0435\u0449\u0435\u0439 \u0432 \u0435\u0436\u0435\u0434\u043d\u0435\u0432\u043d\u043e\u0439 \u0436\u0438\u0437\u043d\u0438 Smart City","author":"infopolicy","date":"24.07.2018","format":false,"excerpt":"\u041d\u0435\u043f\u043b\u043e\u0445\u043e\u0439 \u043d\u0430\u0431\u043e\u0440 \u0446\u0438\u0444\u0440 \u0438 \u0444\u0430\u043a\u0442\u043e\u0432 \u043f\u0440\u043e \"\u0443\u043c\u043d\u044b\u0435 \u0433\u043e\u0440\u043e\u0434\u0430\" \u0438 IoT \u0432 \u0421\u0428\u0410 \u0418\u0441\u0442\u043e\u0447\u043d\u0438\u043a: https:\/\/www.smartresilient.com\/iot-everyday-life?eid=430933744&bid=2177323","rel":"","context":"In &quot;Smart City&quot;","block_context":{"text":"Smart City","link":"https:\/\/infopolicy.net\/en\/category\/smart-city\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":1151,"url":"https:\/\/infopolicy.net\/en\/investitsii-v-telekommunikatsii-i-ekon\/","url_meta":{"origin":1043,"position":3},"title":"\u0418\u043d\u0432\u0435\u0441\u0442\u0438\u0446\u0438\u0438 \u0432 \u0442\u0435\u043b\u0435\u043a\u043e\u043c\u043c\u0443\u043d\u0438\u043a\u0430\u0446\u0438\u0438 \u0438 \u044d\u043a\u043e\u043d\u043e\u043c\u0438\u0447\u0435\u0441\u043a\u0438\u0439 \u0440\u043e\u0441\u0442","author":"infopolicy","date":"05.01.2010","format":false,"excerpt":"\u042d\u0442\u043e \u0432 \u0441\u0442\u0440\u0430\u043d\u0430\u0445 OECD. \u041a\u0441\u0442\u0430\u0442\u0438, \u041f\u043e\u043b\u044c\u0448\u0430, \u0427\u0435\u0445\u0438\u044f, \u0421\u043b\u043e\u0432\u0430\u043a\u0430\u044f, \u0412\u0435\u043d\u0433\u0440\u0438\u044f \u0443\u0436\u0435 \u0438\u043c\u0435\u044e\u0442 \u0447\u043b\u0435\u043d\u0441\u0442\u0432\u043e \u0432 OECD. \u0427\u043b\u0435\u043d\u0441\u0442\u0432\u043e \u0411\u0435\u043b\u0430\u0440\u0443\u0441\u0438 \u043c\u043e\u0433\u043b\u043e \u0431\u044b\u0442\u044c \u043d\u0435\u043f\u043b\u043e\u0445\u043e\u0439 \u0441\u0442\u0440\u0430\u0442\u0435\u0433\u0438\u0447\u0435\u0441\u043a\u043e\u0439 \u0446\u0435\u043b\u044c\u044e \u0432\u043c\u0435\u0441\u0442\u043e \u0437\u0430\u0440\u043f\u043b\u0430\u0442\u044b \u0432 500 \u0434\u043e\u043b\u043b\u0430\u0440\u043e\u0432 ;-) \u0418\u0441\u0442\u043e\u0447\u043d\u0438\u043a: http:\/\/www.oecd.org\/document\/58\/0,3343,en_2649_34223_44245946_1_1_1_37441,00.html","rel":"","context":"In &quot;\u0418\u041a\u0422&quot;","block_context":{"text":"\u0418\u041a\u0422","link":"https:\/\/infopolicy.net\/en\/category\/ict\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":1510,"url":"https:\/\/infopolicy.net\/en\/tsifra-dnya-plyus-31-za-dva-goda\/","url_meta":{"origin":1043,"position":4},"title":"\u0426\u0438\u0444\u0440\u0430 \u0434\u043d\u044f: \u043f\u043b\u044e\u0441 31% \u0437\u0430 \u0434\u0432\u0430 \u0433\u043e\u0434\u0430","author":"infopolicy","date":"08.08.2011","format":false,"excerpt":"\u0421\u043e\u0433\u043b\u0430\u0441\u043d\u043e \u0438\u044e\u043d\u044c\u0441\u043a\u0438\u043c \u0434\u0430\u043d\u043d\u044b\u043c \u0438\u0441\u0441\u043b\u0435\u0434\u043e\u0432\u0430\u043d\u0438\u044f gemiusAudience \u0431\u0435\u043b\u043e\u0440\u0443\u0441\u0441\u043a\u0430\u044f \u0438\u043d\u0442\u0435\u0440\u043d\u0435\u0442-\u0430\u0443\u0434\u0438\u0442\u043e\u0440\u0438\u044f (15+) - 3 783 306 \u0447\u0435\u043b\u043e\u0432\u0435\u043a\u0430. \u041a\u0441\u0442\u0430\u0442\u0438, \u044d\u0442\u043e \u043e\u0437\u043d\u0430\u0447\u0430\u0435\u0442 \u0443\u0440\u043e\u0432\u0435\u043d\u044c \u043f\u0440\u043e\u043d\u0438\u043a\u043d\u043e\u0432\u0435\u043d\u0438\u044f 46,7%. \u0420\u0430\u0441\u0442\u0435\u043c? \u041f\u0435\u0440\u0435\u043c\u043e\u0433\u0430? ;-) \u0418\u0441\u0442\u043e\u0447\u043d\u0438\u043a: http:\/\/www.audience.by\/ \u0415\u0449\u0435 \u043d\u0435\u043f\u043b\u043e\u0445\u043e\u0439 \u0441\u0430\u0439\u0442: http:\/\/www.ranking.by\/","rel":"","context":"In &quot;\u0411\u0435\u0437 \u0440\u0443\u0431\u0440\u0438\u043a\u0438&quot;","block_context":{"text":"\u0411\u0435\u0437 \u0440\u0443\u0431\u0440\u0438\u043a\u0438","link":"https:\/\/infopolicy.net\/en\/category\/bez-rubriki\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":832,"url":"https:\/\/infopolicy.net\/en\/tri-osnovnyh-roli-lokalnogo-vebsajt\/","url_meta":{"origin":1043,"position":5},"title":"\u0422\u0440\u0438 \u043e\u0441\u043d\u043e\u0432\u043d\u044b\u0445 \u0440\u043e\u043b\u0438 \u043b\u043e\u043a\u0430\u043b\u044c\u043d\u043e\u0433\u043e \u0432\u0435\u0431\u0441\u0430\u0439\u0442\u0430","author":"infopolicy","date":"15.02.2009","format":false,"excerpt":"\u041a\u0430\u043a \u043b\u044e\u0431\u0438\u0442\u0435\u043b\u044c \u0434\u0438\u0430\u0433\u0440\u0430\u043c\u043c \u0438 \u043b\u043e\u043a\u0430\u043b\u044c\u043d\u044b\u0445 \u043c\u0435\u0434\u0438\u0430, \u043c\u043d\u0435 \u043d\u0440\u0430\u0432\u0438\u0442\u0441\u044f \u044d\u0442\u0430 \u043f\u0440\u043e\u0441\u0442\u0430\u044f \u043a\u0430\u0440\u0442\u0438\u043d\u043a\u0430: \u0412\u043e\u043e\u0431\u0449\u0435 \u043d\u0435\u043f\u043b\u043e\u0445\u043e\u0439 \u043f\u043e\u0441\u0442 \u0434\u043b\u044f \u043b\u043e\u043a\u0430\u043b\u044c\u043d\u044b\u0445 \u043d\u043e\u0432\u043e\u0441\u0442\u043d\u044b\u0445 \u0441\u0430\u0439\u0442\u043e\u0432: The three primary roles your local website should play \u0415\u0441\u0442\u044c \u043d\u0430\u0434 \u0447\u0435\u043c \u043f\u043e\u0440\u0430\u0437\u043c\u044b\u0448\u043b\u044f\u0442\u044c ;-) \u041c\u043d\u0435 \u043f\u043e\u043d\u0440\u0430\u0432\u0438\u043b\u043e\u0441\u044c: \u041d\u043e\u0432\u043e\u0441\u0442\u0438 - \u044d\u0442\u043e \u043d\u0435\u0434\u043e\u0441\u0442\u0430\u0442\u043e\u0447\u043d\u043e! \u0418\u0441\u0442\u043e\u0447\u043d\u0438\u043a: http:\/\/www.yelvington.com\/node\/528","rel":"","context":"In &quot;\u041a\u043e\u043d\u0442\u0435\u043d\u0442&quot;","block_context":{"text":"\u041a\u043e\u043d\u0442\u0435\u043d\u0442","link":"https:\/\/infopolicy.net\/en\/category\/content\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]}],"_links":{"self":[{"href":"https:\/\/infopolicy.net\/en\/wp-json\/wp\/v2\/posts\/1043","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/infopolicy.net\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/infopolicy.net\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/infopolicy.net\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/infopolicy.net\/en\/wp-json\/wp\/v2\/comments?post=1043"}],"version-history":[{"count":1,"href":"https:\/\/infopolicy.net\/en\/wp-json\/wp\/v2\/posts\/1043\/revisions"}],"predecessor-version":[{"id":4642,"href":"https:\/\/infopolicy.net\/en\/wp-json\/wp\/v2\/posts\/1043\/revisions\/4642"}],"wp:attachment":[{"href":"https:\/\/infopolicy.net\/en\/wp-json\/wp\/v2\/media?parent=1043"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/infopolicy.net\/en\/wp-json\/wp\/v2\/categories?post=1043"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/infopolicy.net\/en\/wp-json\/wp\/v2\/tags?post=1043"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}