{"id":18585,"date":"2022-01-07T20:58:49","date_gmt":"2022-01-07T18:58:49","guid":{"rendered":"https:\/\/infopolicy.net\/?p=18585"},"modified":"2022-01-07T20:58:52","modified_gmt":"2022-01-07T18:58:52","slug":"","status":"publish","type":"post","link":"https:\/\/infopolicy.net\/en\/comscore-zapuskaet-instrument-izmereniya\/","title":{"rendered":"","raw":""},"content":{"rendered":"","protected":false,"raw":""},"excerpt":{"rendered":"","protected":false,"raw":""},"author":1,"featured_media":18586,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_ru_post_content":"\u041a\u043e\u043c\u043f\u0430\u043d\u0438\u044f Comscore, \u0437\u0430\u043d\u0438\u043c\u0430\u044e\u0449\u0430\u044f\u0441\u044f \u043e\u0446\u0435\u043d\u043a\u043e\u0439 \u0421\u041c\u0418, \u0432\u044b\u043f\u0443\u0441\u0442\u0438\u043b\u0430 \u0438\u043d\u0441\u0442\u0440\u0443\u043c\u0435\u043d\u0442 \u0438\u0437\u043c\u0435\u0440\u0435\u043d\u0438\u044f \u043a\u043e\u043d\u0442\u0435\u043d\u0442\u0430, \u0440\u0435\u043a\u043b\u0430\u043c\u044b, \u043f\u043b\u0430\u043d\u0438\u0440\u043e\u0432\u0430\u043d\u0438\u044f \u0438 \u043e\u043f\u0442\u0438\u043c\u0438\u0437\u0430\u0446\u0438\u0438 \u043d\u0430 \u043c\u0435\u0434\u0438\u0430-\u043f\u043b\u0430\u0442\u0444\u043e\u0440\u043c\u0430\u0445.\n\n
\n\n\u00abComscore Everywhere\u00bb \u043f\u0440\u0435\u0434\u043e\u0441\u0442\u0430\u0432\u043b\u044f\u0435\u0442 \u043f\u0440\u0435\u0434\u0441\u0442\u0430\u0432\u043b\u0435\u043d\u0438\u0435 \u043e \u043f\u043e\u0442\u0440\u0435\u0431\u043b\u0435\u043d\u0438\u0438 \u043c\u0435\u0434\u0438\u0430 \u0438 \u0430\u043d\u0430\u043b\u0438\u0442\u0438\u043a\u0435 \u0430\u0443\u0434\u0438\u0442\u043e\u0440\u0438\u0438 \u043f\u043e \u043c\u0435\u0434\u0438\u0430 \u0438 \u044d\u043a\u0440\u0430\u043d\u0430\u043c, \u0447\u0442\u043e\u0431\u044b \u0444\u0438\u043a\u0441\u0438\u0440\u043e\u0432\u0430\u0442\u044c \u0440\u0435\u0430\u043b\u0438\u0438 \u0438\u0441\u043f\u043e\u043b\u044c\u0437\u043e\u0432\u0430\u043d\u0438\u044f \u043c\u0435\u0434\u0438\u0430.\n\n\u0418\u043d\u0441\u0442\u0440\u0443\u043c\u0435\u043d\u0442 \u0442\u0430\u043a\u0436\u0435 \u0441\u043e\u0437\u0434\u0430\u0441\u0442 \u043e\u0431\u0449\u0435\u0435 \u0441\u043e\u043f\u043e\u0441\u0442\u0430\u0432\u0438\u043c\u043e\u0435 \u00ab\u043e\u043f\u0440\u0435\u0434\u0435\u043b\u0435\u043d\u0438\u0435 \u0430\u0443\u0434\u0438\u0442\u043e\u0440\u0438\u0438\u00bb \u0434\u043b\u044f \u0440\u0430\u0437\u043d\u044b\u0445 \u043c\u0435\u0434\u0438\u0430 \u0438 \u044d\u043a\u0440\u0430\u043d\u043e\u0432, \u0438\u0441\u043f\u043e\u043b\u044c\u0437\u0443\u044f \u0435\u0434\u0438\u043d\u044b\u0439 \u043d\u0430\u0431\u043e\u0440 \u0434\u0430\u043d\u043d\u044b\u0445 \u0438 \u043c\u0435\u0442\u043e\u0434\u043e\u043b\u043e\u0433\u0438\u044e.\n\nComscore \u0431\u0443\u0434\u0435\u0442 \u0442\u0435\u0441\u043d\u043e \u0441\u043e\u0442\u0440\u0443\u0434\u043d\u0438\u0447\u0430\u0442\u044c \u0441\u043e \u0441\u0432\u043e\u0438\u043c\u0438 \u043f\u0430\u0440\u0442\u043d\u0435\u0440\u0430\u043c\u0438 \u043f\u043e \u0437\u0430\u043a\u0443\u043f\u043a\u0430\u043c \u0438 \u043f\u0440\u043e\u0434\u0430\u0436\u0430\u043c, \u0447\u0442\u043e\u0431\u044b \u0443\u0441\u043e\u0432\u0435\u0440\u0448\u0435\u043d\u0441\u0442\u0432\u043e\u0432\u0430\u0442\u044c \u043c\u0435\u0442\u043e\u0434\u043e\u043b\u043e\u0433\u0438\u044e \u043e\u0431\u044a\u0435\u0434\u0438\u043d\u0435\u043d\u0438\u044f \u0442\u0435\u043b\u0435\u0432\u0438\u0434\u0435\u043d\u0438\u044f, \u043f\u043e\u0434\u043a\u043b\u044e\u0447\u0435\u043d\u043d\u043e\u0433\u043e \u0442\u0435\u043b\u0435\u0432\u0438\u0434\u0435\u043d\u0438\u044f, \u0446\u0438\u0444\u0440\u043e\u0432\u044b\u0445 \u0438 \u0441\u043e\u0446\u0438\u0430\u043b\u044c\u043d\u044b\u0445 \u0441\u0435\u0442\u0435\u0439, \u0447\u0442\u043e \u043f\u043e\u0437\u0432\u043e\u043b\u0438\u0442 \u043f\u043b\u0430\u043d\u0438\u0440\u043e\u0432\u0430\u0442\u044c \u043e\u0445\u0432\u0430\u0442 \u0438 \u0447\u0430\u0441\u0442\u043e\u0442\u0443 \u0441 \u0440\u0430\u0441\u0448\u0438\u0440\u0435\u043d\u043d\u044b\u043c\u0438 \u0432\u043e\u0437\u043c\u043e\u0436\u043d\u043e\u0441\u0442\u044f\u043c\u0438 \u0430\u0443\u0434\u0438\u0442\u043e\u0440\u0438\u0438.\n\n\u0414\u044d\u0432\u0438\u0434 \u0410\u043b\u044c\u0433\u0440\u0430\u043d\u0430\u0442\u0438, \u0434\u0438\u0440\u0435\u043a\u0442\u043e\u0440 \u043f\u043e \u043f\u0440\u043e\u0434\u0443\u043a\u0442\u0430\u043c Comscore, \u0441\u043a\u0430\u0437\u0430\u043b: \"\u041f\u043e\u0442\u0440\u0435\u0431\u0438\u0442\u0435\u043b\u0438 \u043d\u0435 \u0434\u0443\u043c\u0430\u044e\u0442 \u043e \u043b\u0438\u043d\u0435\u0439\u043d\u043e\u043c, \u043f\u043e\u0442\u043e\u043a\u043e\u0432\u043e\u043c \u0438\u043b\u0438 \u0446\u0438\u0444\u0440\u043e\u0432\u043e\u043c \u2014 \u043e\u043d\u0438 \u0434\u0443\u043c\u0430\u044e\u0442 \u043e \u043a\u043e\u043d\u0442\u0435\u043d\u0442\u0435\".\n\n\"\u0418\u0437\u043c\u0435\u0440\u0435\u043d\u0438\u044f \u0434\u043e\u043b\u0436\u043d\u044b \u043e\u0442\u0440\u0430\u0436\u0430\u0442\u044c \u044d\u0442\u0443 \u0440\u0435\u0430\u043b\u044c\u043d\u043e\u0441\u0442\u044c, \u0438 Comscore \u2014 \u0435\u0434\u0438\u043d\u0441\u0442\u0432\u0435\u043d\u043d\u0430\u044f \u0438\u0437\u043c\u0435\u0440\u0438\u0442\u0435\u043b\u044c\u043d\u0430\u044f \u043a\u043e\u043c\u043f\u0430\u043d\u0438\u044f, \u043e\u0431\u043b\u0430\u0434\u0430\u044e\u0449\u0430\u044f \u043e\u043f\u044b\u0442\u043e\u043c, \u043c\u0430\u0441\u0448\u0442\u0430\u0431\u0430\u043c\u0438, \u0442\u0435\u0445\u043d\u043e\u043b\u043e\u0433\u0438\u044f\u043c\u0438 \u0432 \u0441\u043e\u0447\u0435\u0442\u0430\u043d\u0438\u0438 \u0441 \u0443\u043d\u0438\u043a\u0430\u043b\u044c\u043d\u044b\u043c\u0438 \u0430\u043a\u0442\u0438\u0432\u0430\u043c\u0438 \u0431\u043e\u043b\u044c\u0448\u0438\u0445 \u0434\u0430\u043d\u043d\u044b\u0445, \u0438\u043d\u043d\u043e\u0432\u0430\u0446\u0438\u043e\u043d\u043d\u044b\u043c\u0438 \u043c\u0435\u0442\u043e\u0434\u043e\u043b\u043e\u0433\u0438\u044f\u043c\u0438 \u0438 \u043b\u0443\u0447\u0448\u0438\u043c\u0438 \u0432 \u0441\u0432\u043e\u0435\u043c \u043a\u043b\u0430\u0441\u0441\u0435 \u0443\u0441\u043b\u0443\u0433\u0430\u043c\u0438 \u0434\u043b\u044f \u043e\u0431\u0435\u0441\u043f\u0435\u0447\u0435\u043d\u0438\u044f \u0431\u0443\u0434\u0443\u0449\u0435\u0433\u043e \u043c\u0435\u0436\u043f\u043b\u0430\u0442\u0444\u043e\u0440\u043c\u0435\u043d\u043d\u043e\u0433\u043e \u0438\u0437\u043c\u0435\u0440\u0435\u043d\u0438\u044f \u043c\u0435\u0434\u0438\u0430\".\n\n\u0418\u0441\u0442\u043e\u0447\u043d\u0438\u043a:\nhttps:\/\/www.research-live.com\/article\/news\/comscore-launches-measurement-tool\/id\/5094222<\/a>","_ru_post_name":"comscore-zapuskaet-instrument-izmereniya","_ru_post_excerpt":"","_ru_post_title":"Comscore \u0437\u0430\u043f\u0443\u0441\u043a\u0430\u0435\u0442 \u0438\u043d\u0441\u0442\u0440\u0443\u043c\u0435\u043d\u0442 \u0438\u0437\u043c\u0435\u0440\u0435\u043d\u0438\u044f","_en_post_content":"","_en_post_name":"","_en_post_excerpt":"","_en_post_title":"","edit_language":"en","jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":false,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2}},"categories":[8,9],"tags":[],"class_list":["post-18585","post","type-post","status-publish","format-standard","has-post-thumbnail","","category-research","category-advertising"],"jetpack_publicize_connections":[],"jetpack_featured_media_url":"https:\/\/infopolicy.net\/wp-content\/uploads\/2022\/01\/comscore.jpg","jetpack_sharing_enabled":true,"jetpack_shortlink":"https:\/\/wp.me\/pffTZ2-4PL","jetpack_likes_enabled":true,"jetpack-related-posts":[{"id":17154,"url":"https:\/\/infopolicy.net\/en\/ana-delaet-klyuchevoj-shag-v-rabote-po-izmer\/","url_meta":{"origin":18585,"position":0},"title":"ANA \u0434\u0435\u043b\u0430\u0435\u0442 \u043a\u043b\u044e\u0447\u0435\u0432\u043e\u0439 \u0448\u0430\u0433 \u0432 \u0440\u0430\u0431\u043e\u0442\u0435 \u043f\u043e \u0438\u0437\u043c\u0435\u0440\u0435\u043d\u0438\u044e \u043a\u0440\u043e\u0441\u0441-\u043c\u0435\u0434\u0438\u0430","author":"infopolicy","date":"25.06.2021","format":false,"excerpt":"\u041f\u0430\u0440\u0442\u043d\u0435\u0440 \u0441 Comscore \u0432 \u043f\u0438\u043b\u043e\u0442\u043d\u043e\u043c \u0442\u0435\u0441\u0442\u0438\u0440\u043e\u0432\u0430\u043d\u0438\u0438 \u0434\u043b\u044f \u043e\u0446\u0435\u043d\u043a\u0438 \u0438\u0434\u0435\u043d\u0442\u0438\u0444\u0438\u043a\u0430\u0442\u043e\u0440\u0430 \u0432\u0438\u0440\u0442\u0443\u0430\u043b\u044c\u043d\u044b\u0445 \u043b\u044e\u0434\u0435\u0439 \u041d\u042c\u042e-\u0419\u041e\u0420\u041a (24 \u0438\u044e\u043d\u044f 2021 \u0433.) - \u0421\u0435\u0433\u043e\u0434\u043d\u044f ANA \u043e\u0431\u044a\u044f\u0432\u0438\u043b\u0430 \u043e \u043f\u0430\u0440\u0442\u043d\u0435\u0440\u0441\u0442\u0432\u0435 \u0441 Comscore \u0434\u043b\u044f \u043f\u0440\u043e\u0432\u0435\u0434\u0435\u043d\u0438\u044f \u043f\u0440\u0435\u0434\u0432\u0430\u0440\u0438\u0442\u0435\u043b\u044c\u043d\u043e\u0433\u043e \u0442\u0435\u0441\u0442\u0438\u0440\u043e\u0432\u0430\u043d\u0438\u044f \u0432 \u0440\u0430\u043c\u043a\u0430\u0445 \u043f\u0440\u043e\u0434\u043e\u043b\u0436\u0430\u044e\u0449\u0438\u0445\u0441\u044f \u0443\u0441\u0438\u043b\u0438\u0439 \u0442\u043e\u0440\u0433\u043e\u0432\u043e\u0439 \u0430\u0441\u0441\u043e\u0446\u0438\u0430\u0446\u0438\u0438 \u043f\u043e \u0440\u0430\u0437\u0440\u0430\u0431\u043e\u0442\u043a\u0435 \u0440\u0435\u0448\u0435\u043d\u0438\u044f \u0434\u043b\u044f \u0438\u0437\u043c\u0435\u0440\u0435\u043d\u0438\u044f \u043a\u0440\u043e\u0441\u0441-\u043c\u0435\u0434\u0438\u0430, \u0441\u043e\u0445\u0440\u0430\u043d\u044f\u044e\u0449\u0435\u0433\u043e \u043a\u043e\u043d\u0444\u0438\u0434\u0435\u043d\u0446\u0438\u0430\u043b\u044c\u043d\u043e\u0441\u0442\u044c, \u0434\u043b\u044f \u043c\u0430\u0440\u043a\u0435\u0442\u043e\u043b\u043e\u0433\u043e\u0432. \u0418\u043d\u0438\u0446\u0438\u0430\u0442\u0438\u0432\u0430 ANA Cross-Media Measurement (CMM) -\u2026","rel":"","context":"In "\u0418\u0441\u0441\u043b\u0435\u0434\u043e\u0432\u0430\u043d\u0438\u044f"","block_context":{"text":"\u0418\u0441\u0441\u043b\u0435\u0434\u043e\u0432\u0430\u043d\u0438\u044f","link":"https:\/\/infopolicy.net\/en\/category\/research\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":18062,"url":"https:\/\/infopolicy.net\/en\/comscore-stanovitsya-pervym-postavshhikom-izme\/","url_meta":{"origin":18585,"position":1},"title":"ComScore \u0441\u0442\u0430\u043d\u043e\u0432\u0438\u0442\u0441\u044f \u043f\u0435\u0440\u0432\u044b\u043c \u043f\u043e\u0441\u0442\u0430\u0432\u0449\u0438\u043a\u043e\u043c \u0438\u0437\u043c\u0435\u0440\u0435\u043d\u0438\u0439, \u043a\u043e\u0442\u043e\u0440\u044b\u0439 \u043f\u0440\u043e\u0432\u043e\u0434\u0438\u0442 \u0440\u0435\u043a\u043b\u0430\u043c\u043d\u044b\u0435 \u043a\u0430\u043c\u043f\u0430\u043d\u0438\u0438 \u0441 \u0434\u0435\u0434\u0443\u043f\u043b\u0438\u043a\u0430\u0446\u0438\u0435\u0439 \u043d\u0430 YouTube \u0438 YouTube TV \u043d\u0430 \u0432\u0441\u0435\u0445 \u0443\u0441\u0442\u0440\u043e\u0439\u0441\u0442\u0432\u0430\u0445, \u0432\u043a\u043b\u044e\u0447\u0430\u044f \u043f\u043e\u0434\u043a\u043b\u044e\u0447\u0435\u043d\u043d\u043e\u0435 \u0442\u0435\u043b\u0435\u0432\u0438\u0434\u0435\u043d\u0438\u0435 \u0441 \u0441\u043e\u0432\u043c\u0435\u0441\u0442\u043d\u044b\u043c \u043f\u0440\u043e\u0441\u043c\u043e\u0442\u0440\u043e\u043c","author":"infopolicy","date":"12.10.2021","format":false,"excerpt":"\u0420\u0430\u0441\u0448\u0438\u0440\u0435\u043d\u043d\u043e\u0435 \u043f\u0430\u0440\u0442\u043d\u0435\u0440\u0441\u0442\u0432\u043e \u0441 Google \u043f\u043e\u0437\u0432\u043e\u043b\u044f\u0435\u0442 \u0440\u0435\u043a\u043b\u0430\u043c\u043e\u0434\u0430\u0442\u0435\u043b\u044f\u043c \u043f\u043e\u043b\u043d\u043e\u0441\u0442\u044c\u044e \u0438\u043d\u0444\u043e\u0440\u043c\u0438\u0440\u043e\u0432\u0430\u0442\u044c \u043e \u043f\u043b\u0430\u043d\u0438\u0440\u043e\u0432\u0430\u043d\u0438\u0438 \u0438\u043d\u0432\u0435\u0441\u0442\u0438\u0446\u0438\u0439 \u0432 \u0432\u0438\u0434\u0435\u043e \u043d\u0430 \u0432\u0441\u0435\u0445 \u044d\u043a\u0440\u0430\u043d\u0430\u0445, \u0447\u0442\u043e\u0431\u044b \u043f\u043e\u043b\u0443\u0447\u0438\u0442\u044c \u0442\u043e\u0447\u043d\u043e\u0435 \u043f\u0440\u0435\u0434\u0441\u0442\u0430\u0432\u043b\u0435\u043d\u0438\u0435 \u043e\u0431 \u0438\u0441\u0442\u0438\u043d\u043d\u043e\u043c \u043e\u0445\u0432\u0430\u0442\u0435 \u0438 \u0447\u0430\u0441\u0442\u043e\u0442\u0435 \u043f\u043e\u043a\u0430\u0437\u043e\u0432. \u0420\u0415\u0421\u0422\u041e\u041d, \u0448\u0442\u0430\u0442 \u0412\u0438\u0440\u0434\u0436\u0438\u043d\u0438\u044f, 12 \u043e\u043a\u0442\u044f\u0431\u0440\u044f 2021 \u0433. - Comscore (NASDAQ: SCOR), \u043d\u0430\u0434\u0435\u0436\u043d\u044b\u0439 \u043f\u0430\u0440\u0442\u043d\u0435\u0440 \u0434\u043b\u044f \u043f\u043b\u0430\u043d\u0438\u0440\u043e\u0432\u0430\u043d\u0438\u044f, \u043f\u0440\u043e\u0432\u0435\u0434\u0435\u043d\u0438\u044f \u0442\u0440\u0430\u043d\u0437\u0430\u043a\u0446\u0438\u0439 \u0438 \u043e\u0446\u0435\u043d\u043a\u0438 \u043c\u0443\u043b\u044c\u0442\u0438\u043c\u0435\u0434\u0438\u0430 \u043d\u0430 \u0440\u0430\u0437\u043d\u044b\u0445 \u043f\u043b\u0430\u0442\u0444\u043e\u0440\u043c\u0430\u0445, \u0440\u0430\u0434\u2026","rel":"","context":"In "\u0418\u0441\u0441\u043b\u0435\u0434\u043e\u0432\u0430\u043d\u0438\u044f"","block_context":{"text":"\u0418\u0441\u0441\u043b\u0435\u0434\u043e\u0432\u0430\u043d\u0438\u044f","link":"https:\/\/infopolicy.net\/en\/category\/research\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":21951,"url":"https:\/\/infopolicy.net\/en\/comscore-zapuskaet-instrument-analiza-gende\/","url_meta":{"origin":18585,"position":2},"title":"Comscore \u0437\u0430\u043f\u0443\u0441\u043a\u0430\u0435\u0442 \u0438\u043d\u0441\u0442\u0440\u0443\u043c\u0435\u043d\u0442 \u0430\u043d\u0430\u043b\u0438\u0437\u0430 \u0433\u0435\u043d\u0434\u0435\u0440\u043d\u043e\u0433\u043e \u0440\u0430\u0432\u0435\u043d\u0441\u0442\u0432\u0430 \u0434\u043b\u044f \u0446\u0438\u0444\u0440\u043e\u0432\u043e\u0433\u043e \u043f\u043b\u0430\u043d\u0438\u0440\u043e\u0432\u0430\u043d\u0438\u044f","author":"infopolicy","date":"30.08.2023","format":false,"excerpt":"\u041a\u043e\u043c\u043f\u0430\u043d\u0438\u044f Comscore, \u0437\u0430\u043d\u0438\u043c\u0430\u044e\u0449\u0430\u044f\u0441\u044f \u0438\u0437\u043c\u0435\u0440\u0435\u043d\u0438\u044f\u043c\u0438 \u0441\u0440\u0435\u0434\u0441\u0442\u0432 \u043c\u0430\u0441\u0441\u043e\u0432\u043e\u0439 \u0438\u043d\u0444\u043e\u0440\u043c\u0430\u0446\u0438\u0438, \u0438 \u0442\u043e\u0440\u0433\u043e\u0432\u0430\u044f \u043e\u0440\u0433\u0430\u043d\u0438\u0437\u0430\u0446\u0438\u044f SeeHer, \u0432\u0445\u043e\u0434\u044f\u0449\u0430\u044f \u0432 \u0410\u0441\u0441\u043e\u0446\u0438\u0430\u0446\u0438\u044e \u043d\u0430\u0446\u0438\u043e\u043d\u0430\u043b\u044c\u043d\u044b\u0445 \u0440\u0435\u043a\u043b\u0430\u043c\u043e\u0434\u0430\u0442\u0435\u043b\u0435\u0439 (ANA), \u043e\u0431\u044a\u0435\u0434\u0438\u043d\u0438\u043b\u0438\u0441\u044c \u0434\u043b\u044f \u0440\u0430\u0437\u0440\u0430\u0431\u043e\u0442\u043a\u0438 \u0438\u043d\u0441\u0442\u0440\u0443\u043c\u0435\u043d\u0442\u0430 \u0430\u043d\u0430\u043b\u0438\u0437\u0430 \u0433\u0435\u043d\u0434\u0435\u0440\u043d\u043e\u0433\u043e \u0440\u0430\u0432\u0435\u043d\u0441\u0442\u0432\u0430 \u0434\u043b\u044f \u043f\u043b\u0430\u043d\u0438\u0440\u043e\u0432\u0430\u043d\u0438\u044f \u0446\u0438\u0444\u0440\u043e\u0432\u044b\u0445 \u043c\u0435\u0434\u0438\u0430. \u042d\u0442\u043e\u0442 \u0448\u0430\u0433 \u0440\u0430\u0441\u0448\u0438\u0440\u044f\u0435\u0442 GEM (\u043f\u043e\u043a\u0430\u0437\u0430\u0442\u0435\u043b\u044c \u0433\u0435\u043d\u0434\u0435\u0440\u043d\u043e\u0433\u043e \u0440\u0430\u0432\u0435\u043d\u0441\u0442\u0432\u0430), \u043c\u0435\u0442\u043e\u0434\u043e\u043b\u043e\u0433\u0438\u044e \u043a\u043e\u043b\u0438\u0447\u0435\u0441\u0442\u0432\u0435\u043d\u043d\u043e\u0439 \u043e\u0446\u0435\u043d\u043a\u0438 \u0433\u0435\u043d\u0434\u0435\u0440\u043d\u043e\u0439 \u043f\u0440\u0435\u0434\u0432\u0437\u044f\u0442\u043e\u0441\u0442\u0438 \u0432 \u0421\u041c\u0418, \u0440\u0430\u0437\u0440\u0430\u0431\u043e\u0442\u0430\u043d\u043d\u0443\u044e SeeHer , \u043d\u0430 \u0446\u0438\u0444\u0440\u043e\u0432\u043e\u0435 \u043f\u043b\u0430\u043d\u0438\u0440\u043e\u0432\u0430\u043d\u0438\u0435 \u0438 \u043f\u043e\u043a\u0443\u043f\u043a\u0438.\u2026","rel":"","context":"In "\u0418\u0441\u0441\u043b\u0435\u0434\u043e\u0432\u0430\u043d\u0438\u044f"","block_context":{"text":"\u0418\u0441\u0441\u043b\u0435\u0434\u043e\u0432\u0430\u043d\u0438\u044f","link":"https:\/\/infopolicy.net\/en\/category\/research\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/infopolicy.net\/wp-content\/uploads\/2023\/08\/mobile_gender.jpg?resize=350%2C200&ssl=1","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/infopolicy.net\/wp-content\/uploads\/2023\/08\/mobile_gender.jpg?resize=350%2C200&ssl=1 1x, https:\/\/i0.wp.com\/infopolicy.net\/wp-content\/uploads\/2023\/08\/mobile_gender.jpg?resize=525%2C300&ssl=1 1.5x"},"classes":[]},{"id":26952,"url":"https:\/\/infopolicy.net\/en\/comscore-i-yahoo-dsp-sotrudnichayut-v-oblasti-izmereniya-effektivnosti-politicheskoj-reklamy\/","url_meta":{"origin":18585,"position":3},"title":"Comscore \u0438 Yahoo DSP \u0441\u043e\u0442\u0440\u0443\u0434\u043d\u0438\u0447\u0430\u044e\u0442 \u0432 \u043e\u0431\u043b\u0430\u0441\u0442\u0438 \u0438\u0437\u043c\u0435\u0440\u0435\u043d\u0438\u044f \u044d\u0444\u0444\u0435\u043a\u0442\u0438\u0432\u043d\u043e\u0441\u0442\u0438 \u043f\u043e\u043b\u0438\u0442\u0438\u0447\u0435\u0441\u043a\u043e\u0439 \u0440\u0435\u043a\u043b\u0430\u043c\u044b","author":"infopolicy","date":"06.03.2026","format":false,"excerpt":"\u041a\u043e\u043c\u043f\u0430\u043d\u0438\u044f Comscore, \u0437\u0430\u043d\u0438\u043c\u0430\u044e\u0449\u0430\u044f\u0441\u044f \u0430\u043d\u0430\u043b\u0438\u0437\u043e\u043c \u043f\u043e\u0432\u0435\u0434\u0435\u043d\u0438\u044f \u043f\u043e\u0442\u0440\u0435\u0431\u0438\u0442\u0435\u043b\u0435\u0439, \u0437\u0430\u043a\u043b\u044e\u0447\u0438\u043b\u0430 \u043f\u0430\u0440\u0442\u043d\u0435\u0440\u0441\u043a\u043e\u0435 \u0441\u043e\u0433\u043b\u0430\u0448\u0435\u043d\u0438\u0435 \u0441 \u0440\u0435\u043a\u043b\u0430\u043c\u043d\u043e\u0439 \u043f\u043b\u0430\u0442\u0444\u043e\u0440\u043c\u043e\u0439 Yahoo DSP \u0434\u043b\u044f \u043f\u043e\u0434\u0434\u0435\u0440\u0436\u043a\u0438 \u0438\u0437\u043c\u0435\u0440\u0435\u043d\u0438\u044f \u044d\u0444\u0444\u0435\u043a\u0442\u0438\u0432\u043d\u043e\u0441\u0442\u0438 \u043f\u043e\u043b\u0438\u0442\u0438\u0447\u0435\u0441\u043a\u043e\u0439 \u0440\u0435\u043a\u043b\u0430\u043c\u044b \u043d\u0430 \u043f\u043e\u0434\u043a\u043b\u044e\u0447\u0435\u043d\u043d\u044b\u0445 \u043a \u0438\u043d\u0442\u0435\u0440\u043d\u0435\u0442\u0443 \u0442\u0435\u043b\u0435\u0432\u0438\u0437\u043e\u0440\u0430\u0445 (CTV). \u041f\u0430\u0440\u0442\u043d\u0435\u0440\u0441\u0442\u0432\u043e \u0431\u0443\u0434\u0435\u0442 \u0441\u043e\u0441\u0440\u0435\u0434\u043e\u0442\u043e\u0447\u0435\u043d\u043e \u043d\u0430 \u0446\u0435\u043b\u0435\u0432\u043e\u0439 \u043f\u043e\u043b\u0438\u0442\u0438\u0447\u0435\u0441\u043a\u043e\u0439 \u0430\u0443\u0434\u0438\u0442\u043e\u0440\u0438\u0438, \u0447\u0442\u043e \u043f\u043e\u0437\u0432\u043e\u043b\u0438\u0442 \u043f\u043e\u043b\u044c\u0437\u043e\u0432\u0430\u0442\u0435\u043b\u044f\u043c \u0441\u043e\u0433\u043b\u0430\u0441\u043e\u0432\u044b\u0432\u0430\u0442\u044c \u0442\u0430\u0440\u0433\u0435\u0442\u0438\u043d\u0433 \u043d\u0430 CTV \u0441 \u043f\u043e\u043a\u0430\u0437\u043e\u043c \u043d\u0430 \u0442\u0440\u0430\u0434\u0438\u0446\u0438\u043e\u043d\u043d\u043e\u043c \u0442\u0435\u043b\u0435\u0432\u0438\u0434\u0435\u043d\u0438\u0438, \u043f\u043e\u043c\u043e\u0433\u0430\u044f \u043f\u043e\u043b\u0438\u0442\u0438\u0447\u0435\u0441\u043a\u0438\u043c \u043a\u0430\u043c\u043f\u0430\u043d\u0438\u044f\u043c \u0430\u0434\u0430\u043f\u0442\u0438\u0440\u043e\u0432\u0430\u0442\u044c \u0440\u0435\u043a\u043b\u0430\u043c\u0443\u2026","rel":"","context":"In "Political Tech"","block_context":{"text":"Political Tech","link":"https:\/\/infopolicy.net\/en\/category\/political-tech\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/infopolicy.net\/wp-content\/uploads\/2026\/03\/Congress_USA.jpg?resize=350%2C200&ssl=1","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/infopolicy.net\/wp-content\/uploads\/2026\/03\/Congress_USA.jpg?resize=350%2C200&ssl=1 1x, https:\/\/i0.wp.com\/infopolicy.net\/wp-content\/uploads\/2026\/03\/Congress_USA.jpg?resize=525%2C300&ssl=1 1.5x"},"classes":[]},{"id":16255,"url":"https:\/\/infopolicy.net\/en\/comscore-zapuskaet-instrument-targetinga-be\/","url_meta":{"origin":18585,"position":4},"title":"Comscore \u0437\u0430\u043f\u0443\u0441\u043a\u0430\u0435\u0442 \u0438\u043d\u0441\u0442\u0440\u0443\u043c\u0435\u043d\u0442 \u0442\u0430\u0440\u0433\u0435\u0442\u0438\u043d\u0433\u0430 \u0431\u0435\u0437 \u0444\u0430\u0439\u043b\u043e\u0432 cookie","author":"infopolicy","date":"15.01.2021","format":false,"excerpt":"\u041a\u043e\u043c\u043f\u0430\u043d\u0438\u044f \u043f\u043e \u0441omScore \u0440\u0430\u0437\u0440\u0430\u0431\u043e\u0442\u0430\u043b\u0430 \u0438\u043d\u0441\u0442\u0440\u0443\u043c\u0435\u043d\u0442 \u0442\u0430\u0440\u0433\u0435\u0442\u0438\u043d\u0433\u0430 \u0431\u0435\u0437 \u0444\u0430\u0439\u043b\u043e\u0432 cookie, \u043a\u043e\u0442\u043e\u0440\u044b\u0439 \u043f\u043e\u0437\u0432\u043e\u043b\u0438\u0442 \u0440\u0435\u043a\u043b\u0430\u043c\u043e\u0434\u0430\u0442\u0435\u043b\u044f\u043c \u0441\u043e\u0431\u0438\u0440\u0430\u0442\u044c \u043f\u043e\u0432\u0435\u0434\u0435\u043d\u0447\u0435\u0441\u043a\u0438\u0435 \u0434\u0430\u043d\u043d\u044b\u0435 \u0438\u0437 \u043a\u043e\u043d\u0442\u0435\u043a\u0441\u0442\u043d\u044b\u0445 \u0441\u0438\u0433\u043d\u0430\u043b\u043e\u0432, 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