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\n\n\u0413\u0440\u0430\u0444\u0438\u043a 1: \u0414\u0438\u043d\u0430\u043c\u0438\u043a\u0430 \u043e\u0431\u0449\u0438\u0445 \u0440\u0430\u0441\u0445\u043e\u0434\u043e\u0432 \u043d\u0430 \u0438\u043d\u0442\u0435\u0440\u043d\u0435\u0442-\u0440\u0435\u043a\u043b\u0430\u043c\u0443 \u0432 \u043c\u0438\u043b\u043b\u0438\u0430\u0440\u0434\u0430\u0445 \u0447\u0435\u0448\u0441\u043a\u0438\u0445 \u043a\u0440\u043e\u043d<\/span><\/i>\n\n\u041f\u043e\u0434\u0440\u043e\u0431\u043d\u044b\u0435 \u0440\u0435\u0437\u0443\u043b\u044c\u0442\u0430\u0442\u044b \u0438\u0441\u0441\u043b\u0435\u0434\u043e\u0432\u0430\u043d\u0438\u044f, \u0432\u043a\u043b\u044e\u0447\u0430\u044f \u0434\u043e\u043b\u044e \u043e\u0442\u0434\u0435\u043b\u044c\u043d\u044b\u0445 \u0444\u043e\u0440\u043c \u0438\u043d\u0442\u0435\u0440\u043d\u0435\u0442-\u0440\u0435\u043a\u043b\u0430\u043c\u044b, \u0434\u043e\u0441\u0442\u0443\u043f\u043d\u044b \u043d\u0430<\/span> \u0441\u0430\u0439\u0442\u0435 <\/span>www.inzertnivykony.cz<\/a> .<\/span>\n<\/a>\u0414\u043e\u043b\u044f \u043e\u0442\u0434\u0435\u043b\u044c\u043d\u044b\u0445 \u0442\u0438\u043f\u043e\u0432 \u0421\u041c\u0418 \u0432 2021 \u0433.<\/span><\/h1>\n\u0414\u0430\u043d\u043d\u044b\u0435 \u043c\u043e\u043d\u0438\u0442\u043e\u0440\u0438\u043d\u0433\u0430 \u0440\u0435\u043a\u043b\u0430\u043c\u043d\u044b\u0445 \u0432\u043b\u043e\u0436\u0435\u043d\u0438\u0439 Nielsen Admosphere \u0438\u0441\u043f\u043e\u043b\u044c\u0437\u043e\u0432\u0430\u043b\u0438\u0441\u044c \u0434\u043b\u044f \u0441\u0440\u0430\u0432\u043d\u0435\u043d\u0438\u044f \u0440\u0430\u0437\u043c\u0435\u0440\u043e\u0432 \u0440\u0435\u043a\u043b\u0430\u043c\u044b \u043f\u043e \u0446\u0435\u043b\u044b\u043c \u0442\u0438\u043f\u0430\u043c \u043c\u0435\u0434\u0438\u0430. \u0418\u043d\u0442\u0435\u0440\u043d\u0435\u0442-\u0440\u0435\u043a\u043b\u0430\u043c\u0430, \u043f\u0435\u0440\u0435\u0441\u0447\u0438\u0442\u0430\u043d\u043d\u0430\u044f \u0434\u043b\u044f \u0441\u0440\u0430\u0432\u043d\u0435\u043d\u0438\u044f \u0441 \u0434\u0440\u0443\u0433\u0438\u043c\u0438 \u0432\u0438\u0434\u0430\u043c\u0438 \u0421\u041c\u0418 \u0432 \u043f\u0440\u0435\u0439\u0441\u043a\u0443\u0440\u0430\u043d\u0442\u043d\u044b\u0435 \u0446\u0435\u043d\u044b, \u0441\u043e\u0441\u0442\u0430\u0432\u043b\u044f\u0435\u0442 50,2% (96,6 \u043c\u043b\u0440\u0434 \u0447\u0435\u0448\u0441\u043a\u0438\u0445 \u043a\u0440\u043e\u043d). \u0417\u0430 \u043d\u0438\u043c \u0441\u043b\u0435\u0434\u0443\u0435\u0442 \u0442\u0435\u043b\u0435\u0432\u0438\u0434\u0435\u043d\u0438\u0435 \u0441 64,4 \u043c\u043b\u0440\u0434 \u0447\u0435\u0448\u0441\u043a\u0438\u0445 \u043a\u0440\u043e\u043d (\u0434\u043e\u043b\u044f 33,4%). \u041f\u0435\u0447\u0430\u0442\u043d\u0430\u044f \u0440\u0435\u043a\u043b\u0430\u043c\u0430 \u0432 \u043f\u0440\u043e\u0448\u043b\u043e\u043c \u0433\u043e\u0434\u0443 \u0434\u043e\u0441\u0442\u0438\u0433\u043b\u0430 19 \u043c\u0438\u043b\u043b\u0438\u0430\u0440\u0434\u043e\u0432 \u0447\u0435\u0448\u0441\u043a\u0438\u0445 \u043a\u0440\u043e\u043d, \u0438 \u0435\u0435 \u0434\u043e\u043b\u044f \u0432 \u0440\u0435\u043a\u043b\u0430\u043c\u043d\u044b\u0445 \u0431\u044e\u0434\u0436\u0435\u0442\u0430\u0445 \u0441\u043e\u0441\u0442\u0430\u0432\u043b\u044f\u0435\u0442 9,9%. \u0420\u0435\u043a\u043b\u0430\u043c\u0430 \u043d\u0430 \u0440\u0430\u0434\u0438\u043e \u0441\u043e\u0441\u0442\u0430\u0432\u0438\u043b\u0430 8,1 \u043c\u043b\u0440\u0434 \u043a\u0440\u043e\u043d (\u0434\u043e\u043b\u044f 4,2%), \u0430 \u043d\u0430\u0440\u0443\u0436\u043d\u0430\u044f \u0440\u0435\u043a\u043b\u0430\u043c\u0430 (OOH) \u0437\u0430\u0440\u0430\u0431\u043e\u0442\u0430\u043b\u0430 \u0432 \u043f\u0440\u043e\u0448\u043b\u043e\u043c \u0433\u043e\u0434\u0443 4,5 \u043c\u043b\u0440\u0434 \u043a\u0440\u043e\u043d (\u0434\u043e\u043b\u044f 2,3%).<\/b><\/span>\n\n\u0426\u0435\u043d\u044b \u043d\u0435 \u0432\u043a\u043b\u044e\u0447\u0430\u044e\u0442 \u0441\u0430\u043c\u043e\u0440\u0435\u043a\u043b\u0430\u043c\u0443.<\/span>\n\n![\"\"](\"https:\/\/infopolicy.net\/wp-content\/uploads\/2022\/04\/graph5.png\")
\n\n\u0433\u0440\u0430\u0444\u0438\u043a 2: \u0434\u043e\u043b\u044f \u0441\u0442\u043e\u0438\u043c\u043e\u0441\u0442\u0438 \u0440\u0435\u043a\u043b\u0430\u043c\u043d\u043e\u0433\u043e \u043c\u0435\u0441\u0442\u0430 \u0432 \u043f\u0440\u0430\u0439\u0441-\u043b\u0438\u0441\u0442\u0435 \u0432 2021 \u0433.<\/span><\/i>\n\n![\"\"](\"https:\/\/infopolicy.net\/wp-content\/uploads\/2022\/04\/graph6.png\")
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<\/span>\n\n\u0418\u0441\u0442\u043e\u0447\u043d\u0438\u043a:\nhttps:\/\/www.spir.cz\/internet-v-roce-2021-vyrostl-o-22-potvrdil-svoji-pozici-nejsilnejsiho-mediatypu<\/a>","_ru_post_name":"internet-reklama-vyrosla-v-chehii-na-22-v-2021","_ru_post_excerpt":"","_ru_post_title":"\u0418\u043d\u0442\u0435\u0440\u043d\u0435\u0442-\u0440\u0435\u043a\u043b\u0430\u043c\u0430 \u0432\u044b\u0440\u043e\u0441\u043b\u0430 \u0432 \u0427\u0435\u0445\u0438\u0438 \u043d\u0430 22% \u0432 2021 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