{"id":2060,"date":"2012-04-09T00:23:39","date_gmt":"2012-04-08T22:23:39","guid":{"rendered":"https:\/\/infopolicy.net\/?p=2060"},"modified":"2012-04-09T00:23:39","modified_gmt":"2012-04-08T22:23:39","slug":"","status":"publish","type":"post","link":"https:\/\/infopolicy.net\/en\/tsifry-dnya-polskaya-internet-reklama-v-2\/","title":{"rendered":"","raw":""},"content":{"rendered":"","protected":false,"raw":""},"excerpt":{"rendered":"","protected":false,"raw":""},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_ru_post_content":"\u041f\u043e\u0434\u043e\u0441\u043f\u0435\u043b\u043e \u0441\u0432\u0435\u0436\u0430\u0439\u0448\u0435\u0435 \u043f\u043e\u043b\u044c\u0441\u043a\u043e\u0435 \u0438\u0441\u0441\u043b\u0435\u0434\u043e\u0432\u0430\u043d\u0438\u0435 adStandard 2012. \r\n\u0422\u0440\u0435\u043d\u0434\u044b, \u0446\u0438\u0444\u0440\u044b, \u0438\u043d\u0442\u0435\u0440\u0432\u044c\u044e - \u043a\u0440\u0430\u0441\u043e\u0442\u0430.\r\n\r\n\u0411\u0435\u0437 \u0432\u0441\u044f\u043a\u0438\u0445 \u043e\u0441\u043e\u0431\u044b\u0445 \u0441\u043f\u0435\u043a\u0443\u043b\u044f\u0446\u0438\u0439 \u0446\u0438\u0444\u0440\u044b IAB Polska \u043e \u043f\u043e\u043b\u044c\u0441\u043a\u043e\u043c \u0440\u0435\u043a\u043b\u0430\u043c\u043d\u043e\u043c \u0440\u044b\u043d\u043a\u0435 \u0432 2011 \u0433\u043e\u0434\u0443:\r\n<img src=\"https:\/\/infopolicy.net\/wp-content\/uploads\/2012\/04\/polish-ads-2010-2011.jpg\" alt=\"\" title=\"polish-ads-2010-2011\" width=\"1158\" height=\"583\" class=\"alignnone size-full wp-image-2061\" \/>\r\n\r\n\u0421\u043f\u0440\u0430\u0432\u043e\u0447\u043d\u043e - 1EUR = 4,15PLN. \u0422\u0430\u043a \u0447\u0442\u043e \u0440\u0435\u0447\u044c \u0438\u0434\u0435\u0442 \u043e \u043f\u0440\u0430\u043a\u0442\u0438\u0447\u0435\u0441\u043a\u0438 500 \u043c\u0438\u043b\u043b\u0438\u043e\u043d\u0430\u0445 \u0435\u0432\u0440\u043e \u0438\u043d\u0442\u0435\u0440\u043d\u0435\u0442 \u0440\u0435\u043a\u043b\u0430\u043c\u044b \u043d\u0430 \r\n<a href=\"http:\/\/www.audience.gemius.pl\/\">\u0447\u0443\u0442\u044c \u0431\u043e\u043b\u0435\u0435 19 \u043c\u0438\u043b\u043b\u0438\u043e\u043d\u043e\u0432 \u0438\u043d\u0442\u0435\u0440\u043d\u0435\u0442-\u043f\u043e\u043b\u044c\u0437\u043e\u0432\u0430\u0442\u0435\u043b\u0435\u0439<\/a>.\r\n\r\n\u0418 \u0435\u0449\u0435 \u043d\u0435\u043c\u043d\u043e\u0433\u043e \u043f\u0440\u043e \u0432\u0438\u0434\u0435\u043e, \u043c\u043e\u0431\u0438\u043b\u044b \u0438 \u043e\u0442\u0440\u0430\u0441\u043b\u0438:\r\n<img src=\"https:\/\/infopolicy.net\/wp-content\/uploads\/2012\/04\/polish-ads-2010-2011-1.jpg\" alt=\"\" title=\"polish-ads-2010-2011-1\" width=\"738\" height=\"601\" class=\"alignnone size-full wp-image-2062\" \/>\r\n\r\n<strong>\u0412\u044b\u0432\u043e\u0434:<\/strong> \u041e\u0442 \u0440\u043e\u0441\u0442\u0430 \u0440\u044b\u043d\u043a\u0430 \u043f\u0440\u0435\u0436\u0434\u0435 \u0432\u0441\u0435\u0433\u043e \u0432\u044b\u0438\u0433\u0440\u044b\u0432\u0430\u044e\u0442 \u043f\u043e\u043b\u044c\u0437\u043e\u0432\u0430\u0442\u0435\u043b\u0438. \u041d\u0443, \u0438 \u0440\u0435\u043a\u043b\u0430\u043c\u043e\u0434\u0430\u0442\u0435\u043b\u0438 \u0438 \u0443\u0447\u0430\u0441\u0442\u043d\u0438\u043a\u0438 \u0440\u044b\u043d\u043a\u0430 \u0438\u043d\u043e\u0433\u0434\u0430 \u0434\u043e\u0432\u043e\u043b\u044c\u043d\u044b :-)","_ru_post_name":"tsifry-dnya-polskaya-internet-reklama-v-2","_ru_post_excerpt":"","_ru_post_title":"\u0426\u0438\u0444\u0440\u044b \u0434\u043d\u044f: \u043f\u043e\u043b\u044c\u0441\u043a\u0430\u044f \u0438\u043d\u0442\u0435\u0440\u043d\u0435\u0442-\u0440\u0435\u043a\u043b\u0430\u043c\u0430 \u0432 2011 \u0433\u043e\u0434\u0443","_en_post_content":"","_en_post_name":"","_en_post_excerpt":"","_en_post_title":"","edit_language":"en","_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":false,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2},"jetpack_post_was_ever_published":false},"categories":[1],"tags":[],"class_list":["post-2060","post","type-post","status-publish","format-standard","","category-bez-rubriki"],"jetpack_publicize_connections":[],"jetpack_featured_media_url":"","jetpack_sharing_enabled":true,"jetpack_shortlink":"https:\/\/wp.me\/pffTZ2-xe","jetpack_likes_enabled":true,"jetpack-related-posts":[{"id":1523,"url":"https:\/\/infopolicy.net\/en\/polskij-rynok-reklamy-v-2011-godu\/","url_meta":{"origin":2060,"position":0},"title":"\u041f\u043e\u043b\u044c\u0441\u043a\u0438\u0439 \u0440\u044b\u043d\u043e\u043a \u0440\u0435\u043a\u043b\u0430\u043c\u044b \u0432 2011 \u0433\u043e\u0434\u0443","author":"infopolicy","date":"22.08.2011","format":false,"excerpt":"\u041e\u043f\u044f\u0442\u044c \u043d\u0435\u043c\u043d\u043e\u0433\u043e \u0446\u0438\u0444\u0440 \u043f\u043e \u041f\u043e\u043b\u044c\u0448\u0435. \u0413\u043b\u0430\u0432\u043d\u043e\u0435. \u0418\u043d\u0442\u0435\u0440\u043d\u0435\u0442 \u0432\u0442\u043e\u0440\u043e\u0435 \u043c\u0435\u0434\u0438\u0430 \u043f\u043e\u0441\u043b\u0435 \u0442\u0435\u043b\u0435\u0432\u0438\u0434\u0435\u043d\u0438\u044f! \u0421\u043e\u0433\u043b\u0430\u0441\u043d\u043e \u0434\u0430\u043d\u043d\u044b\u043c Starlink, \u043a\u043e\u0442\u043e\u0440\u044b\u0435 \u043e\u043f\u0443\u0431\u043b\u0438\u043a\u043e\u0432\u0430\u043b Wirtualne Media, \u0440\u0430\u0441\u0445\u043e\u0434\u044b \u043d\u0430 \u0442\u0435\u043b\u0435\u0432\u0438\u0434\u0435\u043d\u0438\u0435 \u0437\u0430 \u043f\u0435\u0440\u0432\u043e\u0435\u043f\u043e\u043b\u0443\u0433\u043e\u0434\u0438\u0435 2011 \u0441\u043e\u0441\u0442\u0430\u0432\u0438\u043b\u0438 PLN2,005.2 million (\u20ac487.5 million), \u0432 2010 \u0437\u0430 \u043f\u0435\u0440\u0432\u044b\u0445 \u043f\u043e\u043b\u0433\u043e\u0434\u0430 \u0431\u044b\u043b\u043e: PLN1,925.9 million \u0420\u0430\u0441\u0445\u043e\u0434\u044b \u043d\u0430 \u0438\u043d\u0442\u0435\u0440\u043d\u0435\u0442-\u0440\u0435\u043a\u043b\u0430\u043c\u0443: PLN593.7 million ( \u043f\u0440\u043e\u0442\u0438\u0432 PLN481.8 million), \u044d\u0442\u043e \u043f\u0440\u0430\u043a\u0442\u0438\u0447\u0435\u0441\u043a\u0438 150 \u043c\u0438\u043b\u043b\u0438\u043e\u043d\u043e\u0432\u2026","rel":"","context":"In &quot;\u0411\u0435\u0437 \u0440\u0443\u0431\u0440\u0438\u043a\u0438&quot;","block_context":{"text":"\u0411\u0435\u0437 \u0440\u0443\u0431\u0440\u0438\u043a\u0438","link":"https:\/\/infopolicy.net\/en\/category\/bez-rubriki\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":1359,"url":"https:\/\/infopolicy.net\/en\/elektronnaya-kommertsiya-v-polshe\/","url_meta":{"origin":2060,"position":1},"title":"\u042d\u043b\u0435\u043a\u0442\u0440\u043e\u043d\u043d\u0430\u044f \u043a\u043e\u043c\u043c\u0435\u0440\u0446\u0438\u044f \u0432 \u041f\u043e\u043b\u044c\u0448\u0435","author":"infopolicy","date":"02.01.2011","format":false,"excerpt":"\u0418\u0441\u0441\u043b\u0435\u0434\u043e\u0432\u0430\u043d\u0438\u044f PwC, Gemius \u0438 Direct Marketing Association \u0441\u0432\u0438\u0434\u0435\u0442\u0435\u043b\u044c\u0441\u0442\u0432\u0443\u044e\u0442, \u0447\u0442\u043e \u0432 2010 \u0433\u043e\u0434\u0443 - 16-19 \u043c\u0438\u043b\u043b\u0438\u043e\u043d\u043e\u0432 \u043f\u043e\u043b\u044c\u0441\u043a\u0438\u0445 \u0438\u043d\u0442\u0435\u0440\u043d\u0435\u0442-\u043f\u043e\u043b\u044c\u0437\u043e\u0432\u0430\u0442\u0435\u043b\u0435\u0439 \u043f\u043e\u0442\u0440\u0430\u0442\u0438\u043b\u0438 \u0431\u043e\u043b\u0435\u0435 15 \u043c\u0438\u043b\u043b\u0438\u0430\u0440\u0434\u043e\u0432 \u0437\u043b\u043e\u0442\u044b\u0445 (5 \u043c\u0438\u043b\u043b\u0438\u0430\u0440\u0434\u043e\u0432 \u0434\u043e\u043b\u043b\u0430\u0440\u043e\u0432 \u0421\u0428\u0410) \u043d\u0430 \u043f\u043e\u043a\u0443\u043f\u043a\u0438 \u0432 \u0438\u043d\u0442\u0435\u0440\u043d\u0435\u0442\u0435 \u0438 \u0441\u0442\u043e\u0438\u043c\u043e\u0441\u0442\u044c \u0440\u0435\u043a\u043b\u0430\u043c\u044b, \u0440\u0430\u0437\u043c\u0435\u0449\u0435\u043d\u043d\u043e\u0439 \u0432 \u0438\u043d\u0442\u0435\u0440\u043d\u0435\u0442\u0435, \u0434\u043e\u0441\u0442\u0438\u0433\u043b\u0430 1.7 \u043c\u0438\u043b\u043b\u0438\u0430\u0440\u0434\u043e\u0432 zl (576 \u043c\u0438\u043b\u043b\u0438\u043e\u043d\u043e\u0432 \u0434\u043e\u043b\u043b\u0430\u0440\u043e\u0432 \u0421\u0428\u0410). \u042d\u0442\u043e \u0442\u043e\u043b\u044c\u043a\u043e 3% \u0440\u043e\u0437\u043d\u0438\u0447\u043d\u044b\u0445 \u043f\u0440\u043e\u0434\u0430\u0436 \u0432\u2026","rel":"","context":"In &quot;E-commerce&quot;","block_context":{"text":"E-commerce","link":"https:\/\/infopolicy.net\/en\/category\/ecommerce\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":1926,"url":"https:\/\/infopolicy.net\/en\/polskij-rynok-internet-reklamy-vyro\/","url_meta":{"origin":2060,"position":2},"title":"\u041f\u043e\u043b\u044c\u0441\u043a\u0438\u0439 \u0440\u044b\u043d\u043e\u043a \u0438\u043d\u0442\u0435\u0440\u043d\u0435\u0442-\u0440\u0435\u043a\u043b\u0430\u043c\u044b \u0432\u044b\u0440\u043e\u0441 \u043d\u0430 18,8% \u0432 2011 \u0433\u043e\u0434\u0443","author":"infopolicy","date":"27.02.2012","format":false,"excerpt":"\u0421\u043e\u0433\u043b\u0430\u0441\u043d\u043e \u043e\u0442\u0447\u0435\u0442\u0443 \u043e\u043f\u0443\u0431\u043b\u0438\u043a\u043e\u0432\u0430\u043d\u043d\u043e\u043c\u0443 Starlink \u0440\u0435\u043a\u043b\u0430\u043c\u043d\u044b\u0439 \u0440\u044b\u043d\u043e\u043a \u0432 \u041f\u043e\u043b\u044c\u0448\u0435 \u0432\u044b\u0440\u043e\u0441 1,9% \u0432 2011 \u0433\u043e\u0434\u0443 \u043e\u0442\u043d\u043e\u0441\u0438\u0442\u0435\u043b\u044c\u043d\u043e 2010 \u0433\u043e\u0434\u0430. \u041d\u043e \u0435\u0449\u0435 \u043d\u0435 \u0434\u043e\u0441\u0442\u0438\u0433 \u0443\u0440\u043e\u0432\u043d\u044f 2008 \u0433\u043e\u0434\u0430. \u0411\u043e\u043b\u044c\u0448\u0435 \u0432\u0441\u0435\u0433\u043e \u0432\u044b\u0440\u043e\u0441 \u0438\u043d\u0442\u0435\u0440\u043d\u0435\u0442 \u0432 2011 \u0432 \u0441\u0440\u0430\u0432\u043d\u0435\u043d\u0438\u0438 \u0441 2010: \u042d\u0442\u043e \u043f\u0440\u0430\u043a\u0442\u0438\u0447\u0435\u0441\u043a\u0438 300 \u043c\u0438\u043b\u043b\u0438\u043e\u043d\u043e\u0432 EUR \u0438\u043b\u0438 400 \u043c\u0438\u043b\u043b\u0438\u043e\u043d\u043e\u0432 USD. \u041f\u0440\u0438 19,1 \u043c\u0438\u043b\u043b\u0438\u043e\u043d\u0435 \u0438\u043d\u0442\u0435\u0440\u043d\u0435\u0442-\u043f\u043e\u043b\u044c\u0437\u043e\u0432\u0430\u0442\u0435\u043b\u044f\u0445, \u0434\u0435\u043a\u0430\u0431\u0440\u044c 2011: http:\/\/www.audience.gemius.pl\/ -\u2026","rel":"","context":"In &quot;\u0411\u0435\u0437 \u0440\u0443\u0431\u0440\u0438\u043a\u0438&quot;","block_context":{"text":"\u0411\u0435\u0437 \u0440\u0443\u0431\u0440\u0438\u043a\u0438","link":"https:\/\/infopolicy.net\/en\/category\/bez-rubriki\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":8300,"url":"https:\/\/infopolicy.net\/en\/infografika-goda-rynok-internet-rekl\/","url_meta":{"origin":2060,"position":3},"title":"\u0418\u043d\u0444\u043e\u0433\u0440\u0430\u0444\u0438\u043a\u0430 \u0433\u043e\u0434\u0430: \u0420\u044b\u043d\u043e\u043a \u0438\u043d\u0442\u0435\u0440\u043d\u0435\u0442-\u0440\u0435\u043a\u043b\u0430\u043c\u044b \u0432 \u041f\u043e\u043b\u044c\u0448\u0435 \u0432 2015","author":"infopolicy","date":"06.05.2016","format":false,"excerpt":"\u0420\u0435\u0437\u0443\u043b\u044c\u0442\u0430\u0442\u044b \u0438\u0441\u0441\u043b\u0435\u0434\u043e\u0432\u0430\u043d\u0438\u044f AdEX, \u0441\u043e\u0432\u043c\u0435\u0441\u0442\u043d\u043e\u0433\u043e \u043f\u0440\u043e\u0435\u043a\u0442\u0430 IAB Polska \u0438 PwC \u0433\u043e\u0432\u043e\u0440\u044f\u0442 \u043e \u0440\u044b\u043d\u043a\u0435 \u0432 3,2 \u043c\u0438\u043b\u043b\u0438\u0430\u0440\u0434\u0430 \u0437\u043b\u043e\u0442\u044b\u0445. \u0420\u043e\u0441\u0442 \u0433\u043e\u0434-\u043a-\u0433\u043e\u0434\u0443 - 20,2% ! \u0411\u043e\u043b\u044c\u0448\u0430\u044f: \u0415\u0441\u043b\u0438 \u0441\u0434\u0435\u043b\u0430\u0442\u044c \u043e\u0446\u0435\u043d\u043a\u0443 \u0438\u043d\u0442\u0435\u0440\u043d\u0435\u0442-\u0434\u0435\u043d\u0435\u0433 \u043d\u0430 \u043e\u0434\u043d\u043e\u0433\u043e \u043f\u043e\u043b\u044c\u0441\u043a\u043e\u0433\u043e \u0438\u043d\u0442\u0435\u0440\u043d\u0435\u0442-\u043f\u043e\u043b\u044c\u0437\u043e\u0432\u0430\u0442\u0435\u043b\u044f, \u0442\u043e \u043f\u043e\u043b\u0443\u0447\u0430\u0435\u043c: - 3,2BPLN = 720 \u043c\u0438\u043b\u043b\u0438\u043e\u043d\u043e\u0432 EUR, \u043f\u043e\u043b\u044c\u0441\u043a\u0438\u0439 \u0437\u043b\u043e\u0442\u044b\u0439 \u043d\u0435\u043f\u043b\u043e\u0445\u043e \u043f\u043e\u0442\u0435\u0440\u044f\u043b \u0432 \u0432\u0435\u0441\u0435; - 25 \u043c\u0438\u043b\u043b\u0438\u043e\u043d\u043e\u0432 \u0438\u043d\u0442\u0435\u0440\u043d\u0435\u0442-\u043f\u043e\u043b\u044c\u0437\u043e\u0432\u0430\u0442\u0435\u043b\u0435\u0439 \u0432 \u0432\u043e\u0437\u0440\u0430\u0441\u0442\u0435\u2026","rel":"","context":"In &quot;InternetCEE&quot;","block_context":{"text":"InternetCEE","link":"https:\/\/infopolicy.net\/en\/category\/internetcee\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/infopolicy.net\/wp-content\/uploads\/2016\/05\/IAB_PwC_AdEx_2015FY_infografika.png?resize=350%2C200&ssl=1","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/infopolicy.net\/wp-content\/uploads\/2016\/05\/IAB_PwC_AdEx_2015FY_infografika.png?resize=350%2C200&ssl=1 1x, https:\/\/i0.wp.com\/infopolicy.net\/wp-content\/uploads\/2016\/05\/IAB_PwC_AdEx_2015FY_infografika.png?resize=525%2C300&ssl=1 1.5x"},"classes":[]},{"id":2676,"url":"https:\/\/infopolicy.net\/en\/iab-bolgariya-rynok-internet-reklamy-vyr\/","url_meta":{"origin":2060,"position":4},"title":"IAB \u0411\u043e\u043b\u0433\u0430\u0440\u0438\u044f: \u0420\u044b\u043d\u043e\u043a \u0438\u043d\u0442\u0435\u0440\u043d\u0435\u0442-\u0440\u0435\u043a\u043b\u0430\u043c\u044b \u0432\u044b\u0440\u043e\u0441 \u043d\u0430 5,8% \u043f\u043e \u0438\u0442\u043e\u0433\u0430\u043c \u043f\u0435\u0440\u0432\u043e\u0433\u043e \u043f\u043e\u043b\u0443\u0433\u043e\u0434\u0438\u044f 2012","author":"infopolicy","date":"03.10.2012","format":false,"excerpt":"\u0411\u043e\u043b\u0433\u0430\u0440\u0441\u043a\u0438\u0439 \u0440\u044b\u043d\u043e\u043a - \u043d\u0435 \u0431\u0435\u043b\u043e\u0440\u0443\u0441\u0441\u043a\u0438\u0439: \u0432\u044b\u0440\u043e\u0441 \u0432\u0441\u0435\u0433\u043e \u043d\u0430 5,8% \u0437\u0430 \u043f\u0435\u0440\u0432\u043e\u0435 \u043f\u043e\u043b\u0443\u0433\u043e\u0434\u0438\u0435 2012 \u0432 \u0441\u0440\u0430\u0432\u043d\u0435\u043d\u0438\u0438 \u0441 \u043f\u0435\u0440\u0432\u044b\u043c \u043f\u043e\u043b\u0443\u0433\u043e\u0434\u0438\u0435\u043c 2011. \u041e\u0431\u044a\u0451\u043c \u043c\u0435\u0434\u0438\u0439\u043d\u043e\u0433\u043e \u0431\u0435\u043b\u043e\u0440\u0443\u0441\u0441\u043a\u043e\u0433\u043e \u0440\u044b\u043d\u043a\u0430 \u0438\u043d\u0442\u0435\u0440\u043d\u0435\u0442-\u0440\u0435\u043a\u043b\u0430\u043c\u044b \u0432 \u043f\u0435\u0440\u0432\u043e\u043c \u043f\u043e\u043b\u0443\u0433\u043e\u0434\u0438\u0438 2012 \u0433\u043e\u0434\u0430 \u0432\u044b\u0440\u043e\u0441 \u043d\u0430 20% \u043f\u043e \u0441\u0440\u0430\u0432\u043d\u0435\u043d\u0438\u044e \u0441 \u0430\u043d\u0430\u043b\u043e\u0433\u0438\u0447\u043d\u044b\u043c \u043f\u0435\u0440\u0438\u043e\u0434\u043e\u043c 2011 \u0433\u043e\u0434\u0430. \u0412 \u0434\u0435\u043d\u044c\u0433\u0430\u0445 \u0411\u043e\u043b\u0433\u0430\u0440\u0438\u044f.- 23.52 \u043c\u043b\u043d. \u043b\u0432 \u0438\u043b\u0438 15,68 \u043c\u043b\u043d. USD. \u041f\u0440\u0438\u2026","rel":"","context":"In &quot;\u0411\u0435\u0437 \u0440\u0443\u0431\u0440\u0438\u043a\u0438&quot;","block_context":{"text":"\u0411\u0435\u0437 \u0440\u0443\u0431\u0440\u0438\u043a\u0438","link":"https:\/\/infopolicy.net\/en\/category\/bez-rubriki\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":8724,"url":"https:\/\/infopolicy.net\/en\/tsifra-dnya-rynok-internet-reklamy-v-pol\/","url_meta":{"origin":2060,"position":5},"title":"\u0426\u0438\u0444\u0440\u0430 \u0434\u043d\u044f: \u0420\u044b\u043d\u043e\u043a \u0438\u043d\u0442\u0435\u0440\u043d\u0435\u0442-\u0440\u0435\u043a\u043b\u0430\u043c\u044b \u0432 \u041f\u043e\u043b\u044c\u0448\u0435 \u0432 \u043f\u0435\u0440\u0432\u043e\u043c \u043a\u0432\u0430\u0440\u0442\u0430\u043b\u0435 2016 \u0433\u043e\u0434\u0430 \u0432\u044b\u0440\u043e\u0441 \u043d\u0430 25%","author":"infopolicy","date":"02.08.2016","format":false,"excerpt":"\u041f\u043e\u043b\u044c\u0441\u043a\u0438\u0439 PwC \u043e\u043f\u0443\u0431\u043b\u0438\u043a\u043e\u0432\u0430\u043b \u0434\u0430\u043d\u043d\u044b\u0435 \u0438\u0441\u0441\u043b\u0435\u0434\u043e\u0432\u0430\u043d\u0438\u044f IAB\/PwC AdEx \u0437\u0430 \u043f\u0435\u0440\u0432\u044b\u0439 \u043a\u0432\u0430\u0440\u0442\u0430\u043b 2016 \u0433\u043e\u0434\u0430. \u0418\u0441\u0441\u043b\u0435\u0434\u043e\u0432\u0430\u043d\u0438\u0435 \u0432\u044b\u043f\u043e\u043b\u043d\u0435\u043d\u043e \u043f\u043e \u0437\u0430\u043a\u0430\u0437\u0443 IAB Poland. \u0420\u044b\u043d\u043e\u043a \u0438\u043d\u0442\u0435\u0440\u043d\u0435\u0442-\u0440\u0435\u043a\u043b\u0430\u043c\u044b \u0432\u044b\u0440\u043e\u0441 \u043d\u0430 24,9%, \u043f\u0440\u0438 \u0441\u0440\u0430\u0432\u043d\u0435\u043d\u0438\u0438 \u043f\u0435\u0440\u0432\u043e\u0433\u043e \u043a\u0432\u0430\u0440\u0442\u0430\u043b\u0430 2015 \u0433\u043e\u0434\u0430 \u0441 \u043f\u0435\u0440\u0432\u044b\u043c \u043a\u0432\u0430\u0440\u0442\u0430\u043b\u043e\u043c 2016 \u0433\u043e\u0434\u0430. \u0414\u0430\u0436\u0435 \u0435\u0441\u043b\u0438 \u0443\u0447\u0438\u0442\u044b\u0432\u0430\u0442\u044c \u0438\u0437\u043c\u0435\u043d\u0435\u043d\u0438\u0435 \u043a\u0443\u0440\u0441\u0430 \u043f\u043e\u043b\u044c\u0441\u043a\u043e\u0433\u043e \u0437\u043b\u043e\u0442\u043e\u0433\u043e \u043e\u0442\u043d\u043e\u0441\u0438\u0442\u0435\u043b\u044c\u043d\u043e \u0435\u0432\u0440\u043e (4,1PLN\/EUR \u0432 2015 \u0438 4,35PLN\/EUR \u0432 \u043d\u044b\u043d\u0435\u0448\u043d\u0435\u043c,\u2026","rel":"","context":"In &quot;InternetCEE&quot;","block_context":{"text":"InternetCEE","link":"https:\/\/infopolicy.net\/en\/category\/internetcee\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/infopolicy.net\/wp-content\/uploads\/2016\/08\/IAB_PwC_AdEx_2016Q1_infografika.png?resize=350%2C200&ssl=1","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/infopolicy.net\/wp-content\/uploads\/2016\/08\/IAB_PwC_AdEx_2016Q1_infografika.png?resize=350%2C200&ssl=1 1x, https:\/\/i0.wp.com\/infopolicy.net\/wp-content\/uploads\/2016\/08\/IAB_PwC_AdEx_2016Q1_infografika.png?resize=525%2C300&ssl=1 1.5x"},"classes":[]}],"_links":{"self":[{"href":"https:\/\/infopolicy.net\/en\/wp-json\/wp\/v2\/posts\/2060","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/infopolicy.net\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/infopolicy.net\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/infopolicy.net\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/infopolicy.net\/en\/wp-json\/wp\/v2\/comments?post=2060"}],"version-history":[{"count":1,"href":"https:\/\/infopolicy.net\/en\/wp-json\/wp\/v2\/posts\/2060\/revisions"}],"predecessor-version":[{"id":2063,"href":"https:\/\/infopolicy.net\/en\/wp-json\/wp\/v2\/posts\/2060\/revisions\/2063"}],"wp:attachment":[{"href":"https:\/\/infopolicy.net\/en\/wp-json\/wp\/v2\/media?parent=2060"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/infopolicy.net\/en\/wp-json\/wp\/v2\/categories?post=2060"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/infopolicy.net\/en\/wp-json\/wp\/v2\/tags?post=2060"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}