{"id":22068,"date":"2023-09-16T18:12:38","date_gmt":"2023-09-16T16:12:38","guid":{"rendered":"https:\/\/infopolicy.net\/?p=22068"},"modified":"2023-09-16T18:18:18","modified_gmt":"2023-09-16T16:18:18","slug":"","status":"publish","type":"post","link":"https:\/\/infopolicy.net\/en\/demograficheskij-analiz-populyarnosti\/","title":{"rendered":"Demographic analysis of the popularity of TikTokers: Features of gender composition and the predominance of the Belarusian audience","raw":"Demographic analysis of the popularity of TikTokers: Features of gender composition and the predominance of the Belarusian audience"},"content":{"rendered":"<p>The social network TikTok may be the most popular source of news and other information among the Belarusian Internet audience in the country in the fall of 2023. This leads to the need for more thorough analysis and monitoring of activities in it.<\/p>\n<hr>\n<p>Fifteen tiktok accounts, where more than 50% of subscribers are from Belarus and more than 50% of the male audience:<\/p>\n<p><span itemprop=\"image\" itemscope itemtype=\"https:\/\/schema.org\/ImageObject\"><img itemprop=\"url image\" loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-22070\" src=\"https:\/\/infopolicy.net\/wp-content\/uploads\/2023\/09\/TikTok_BY_men.png\" alt=\"\" width=\"447\" height=\"720\"  srcset=\"https:\/\/infopolicy.net\/wp-content\/uploads\/2023\/09\/TikTok_BY_men.png 855w, https:\/\/infopolicy.net\/wp-content\/uploads\/2023\/09\/TikTok_BY_men-768x1237.png 768w, https:\/\/infopolicy.net\/wp-content\/uploads\/2023\/09\/TikTok_BY_men-248x400.png 248w\" sizes=\"auto, (max-width: 447px) 100vw, 447px\" \/><meta itemprop=\"width\" content=\"447\"><meta itemprop=\"height\" content=\"720\"><\/span><\/p>\n<p>Fifteen tiktok accounts, where more than 50% of subscribers are from Belarus and more than 50% of the female audience:<\/p>\n<p><span itemprop=\"image\" itemscope itemtype=\"https:\/\/schema.org\/ImageObject\"><img itemprop=\"url image\" loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-22071\" src=\"https:\/\/infopolicy.net\/wp-content\/uploads\/2023\/09\/TikTok_BY_women.png\" alt=\"\" width=\"455\" height=\"740\"  srcset=\"https:\/\/infopolicy.net\/wp-content\/uploads\/2023\/09\/TikTok_BY_women.png 858w, https:\/\/infopolicy.net\/wp-content\/uploads\/2023\/09\/TikTok_BY_women-768x1249.png 768w, https:\/\/infopolicy.net\/wp-content\/uploads\/2023\/09\/TikTok_BY_women-246x400.png 246w\" sizes=\"auto, (max-width: 455px) 100vw, 455px\" \/><meta itemprop=\"width\" content=\"455\"><meta itemprop=\"height\" content=\"740\"><\/span><\/p>\n<p>One small comment. That, unlike Belarusian news YouTube channels, where the male audience predominates, TikTok news accounts have a large share of female audiences.<\/p>\n<p><i>Publication prepared by Baltic Internet Policy Initiative<\/i><\/p>\n","protected":false,"raw":"The social network TikTok may be the most popular source of news and other information among the Belarusian Internet audience in the country in the fall of 2023. This leads to the need for more thorough analysis and monitoring of activities in it.\n\n<hr>\n\nFifteen tiktok accounts, where more than 50% of subscribers are from Belarus and more than 50% of the male audience:\n\n<img class=\"alignnone wp-image-22070\" src=\"https:\/\/infopolicy.net\/wp-content\/uploads\/2023\/09\/TikTok_BY_men.png\" alt=\"\" width=\"447\" height=\"720\">\n\nFifteen tiktok accounts, where more than 50% of subscribers are from Belarus and more than 50% of the female audience:\n\n<img class=\"alignnone wp-image-22071\" src=\"https:\/\/infopolicy.net\/wp-content\/uploads\/2023\/09\/TikTok_BY_women.png\" alt=\"\" width=\"455\" height=\"740\">\n\nOne small comment. That, unlike Belarusian news YouTube channels, where the male audience predominates, TikTok news accounts have a large share of female audiences.\n\n<i>Publication prepared by Baltic Internet Policy Initiative<\/i>"},"excerpt":{"rendered":"","protected":false,"raw":""},"author":1,"featured_media":22069,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_ru_post_content":"\u0421\u043e\u0446\u0438\u0430\u043b\u044c\u043d\u0430\u044f \u0441\u0435\u0442\u044c TikTok \u0432\u043e\u0437\u043c\u043e\u0436\u043d\u043e \u0431\u0443\u0434\u0435\u0442 \u0441\u0430\u043c\u043e\u0439 \u043f\u043e\u043f\u0443\u043b\u044f\u0440\u043d\u044b\u043c \u0438\u0441\u0442\u043e\u0447\u043d\u0438\u043a\u043e\u043c \u043d\u043e\u0432\u043e\u0441\u0442\u0435\u0439 \u0438 \u0434\u0440\u0443\u0433\u043e\u0439 \u0438\u043d\u0444\u043e\u0440\u043c\u0430\u0446\u0438\u0438 \u0441\u0440\u0435\u0434\u0438 \u0431\u0435\u043b\u0430\u0440\u0443\u0441\u043a\u043e\u0439 \u0438\u043d\u0442\u0435\u0440\u043d\u0435\u0442-\u0430\u0443\u0434\u0438\u0442\u043e\u0440\u0438\u0438 \u0432 \u0441\u0442\u0440\u0430\u043d\u0435 \u043e\u0441\u0435\u043d\u044c\u044e 2023. \u042d\u0442\u043e \u043f\u0440\u0438\u0432\u043e\u0434\u0438\u0442 \u043a \u043d\u0435\u043e\u0431\u0445\u043e\u0434\u0438\u043c\u043e\u0441\u0442\u0438 \u0431\u043e\u043b\u0435\u0435 \u0442\u0449\u0430\u0442\u0435\u043b\u044c\u043d\u043e\u0433\u043e \u0430\u043d\u0430\u043b\u0438\u0437\u0430 \u0438 \u043c\u043e\u043d\u0438\u0442\u043e\u0440\u0438\u043d\u0433\u0430 \u0430\u043a\u0442\u0438\u0432\u043d\u043e\u0441\u0442\u0435\u0439 \u0432 \u043d\u0435\u0439.\n\n<hr>\n\n\u041f\u044f\u0442\u043d\u0430\u0434\u0446\u0430\u0442\u044c tiktok-\u0430\u043a\u0430\u0443\u043d\u0442\u043e\u0432, \u0433\u0434\u0435 \u0431\u043e\u043b\u0435\u0435 50% \u043f\u043e\u0434\u043f\u0438\u0441\u0447\u0438\u043a\u0438 \u0438\u0437 \u0411\u0435\u043b\u0430\u0440\u0443\u0441\u0438 \u0438 \u0431\u043e\u043b\u0435\u0435 50% \u043c\u0443\u0436\u0441\u043a\u043e\u0439 \u0430\u0443\u0434\u0438\u0442\u043e\u0440\u0438\u0438:\n\n<img class=\"alignnone  wp-image-22070\" src=\"https:\/\/infopolicy.net\/wp-content\/uploads\/2023\/09\/TikTok_BY_men.png\" alt=\"\" width=\"447\" height=\"720\">\n\n\u041f\u044f\u0442\u043d\u0430\u0434\u0446\u0430\u0442\u044c tiktok-\u0430\u043a\u0430\u0443\u043d\u0442\u043e\u0432, \u0433\u0434\u0435 \u0431\u043e\u043b\u0435\u0435 50% \u043f\u043e\u0434\u043f\u0438\u0441\u0447\u0438\u043a\u0438 \u0438\u0437 \u0411\u0435\u043b\u0430\u0440\u0443\u0441\u0438 \u0438 \u0431\u043e\u043b\u0435\u0435 50% \u0436\u0435\u043d\u0441\u043a\u043e\u0439 \u0430\u0443\u0434\u0438\u0442\u043e\u0440\u0438\u0438:\n\n<img class=\"alignnone  wp-image-22071\" src=\"https:\/\/infopolicy.net\/wp-content\/uploads\/2023\/09\/TikTok_BY_women.png\" alt=\"\" width=\"455\" height=\"740\">\n\n\u041e\u0434\u0438\u043d \u043d\u0435\u0431\u043e\u043b\u044c\u0448\u043e\u0439 \u043a\u043e\u043c\u043c\u0435\u043d\u0442\u0430\u0440\u0438\u0439. \u0427\u0442\u043e \u0432 \u043e\u0442\u043b\u0438\u0447\u0438\u0435 \u043e\u0442 \u043d\u043e\u0432\u043e\u0441\u0442\u043d\u044b\u0445 \u0431\u0435\u043b\u0430\u0440\u0443\u0441\u043a\u0438\u0445 YouTube-\u043a\u0430\u043d\u0430\u043b\u043e\u0432, \u0433\u0434\u0435 \u043f\u0440\u0435\u043e\u0431\u043b\u0430\u0434\u0430\u0435\u0442 \u043c\u0443\u0436\u0441\u043a\u0430\u044f \u0430\u0443\u0434\u0438\u0442\u043e\u0440\u0438\u044f, \u0443 \u043d\u043e\u0432\u043e\u0441\u0442\u043d\u044b\u0445 TikTok \u0430\u043a\u0430\u0443\u043d\u0442\u043e\u0432 \u0431\u043e\u043b\u044c\u0448\u0430\u044f \u0434\u043e\u043b\u044f \u0436\u0435\u043d\u0441\u043a\u043e\u0439 \u0430\u0443\u0434\u0438\u0442\u043e\u0440\u0438\u0438.\n\n<i>\u041f\u0443\u0431\u043b\u0438\u043a\u0430\u0446\u0438\u044f \u043f\u043e\u0434\u0433\u043e\u0442\u043e\u0432\u043b\u0435\u043d\u0430 Baltic Internet Policy Initiative<\/i>","_ru_post_name":"demograficheskij-analiz-populyarnosti","_ru_post_excerpt":"","_ru_post_title":"\u0414\u0435\u043c\u043e\u0433\u0440\u0430\u0444\u0438\u0447\u0435\u0441\u043a\u0438\u0439 \u0430\u043d\u0430\u043b\u0438\u0437 \u043f\u043e\u043f\u0443\u043b\u044f\u0440\u043d\u043e\u0441\u0442\u0438 \u0442\u0438\u043a\u0442\u043e\u043a\u0435\u0440\u043e\u0432: \u041e\u0441\u043e\u0431\u0435\u043d\u043d\u043e\u0441\u0442\u0438 \u0433\u0435\u043d\u0434\u0435\u0440\u043d\u043e\u0433\u043e \u0441\u043e\u0441\u0442\u0430\u0432\u0430 \u0438 \u043f\u0440\u0435\u043e\u0431\u043b\u0430\u0434\u0430\u043d\u0438\u0435 \u0431\u0435\u043b\u043e\u0440\u0443\u0441\u0441\u043a\u043e\u0439 \u0430\u0443\u0434\u0438\u0442\u043e\u0440\u0438\u0438","_en_post_content":"The social network TikTok may be the most popular source of news and other information among the Belarusian Internet audience in the country in the fall of 2023. This leads to the need for more thorough analysis and monitoring of activities in it.\n\n<hr>\n\nFifteen tiktok accounts, where more than 50% of subscribers are from Belarus and more than 50% of the male audience:\n\n<img class=\"alignnone wp-image-22070\" src=\"https:\/\/infopolicy.net\/wp-content\/uploads\/2023\/09\/TikTok_BY_men.png\" alt=\"\" width=\"447\" height=\"720\">\n\nFifteen tiktok accounts, where more than 50% of subscribers are from Belarus and more than 50% of the female audience:\n\n<img class=\"alignnone wp-image-22071\" src=\"https:\/\/infopolicy.net\/wp-content\/uploads\/2023\/09\/TikTok_BY_women.png\" alt=\"\" width=\"455\" height=\"740\">\n\nOne small comment. That, unlike Belarusian news YouTube channels, where the male audience predominates, TikTok news accounts have a large share of female audiences.\n\n<i>Publication prepared by Baltic Internet Policy Initiative<\/i>","_en_post_name":"","_en_post_excerpt":"","_en_post_title":"Demographic analysis of the popularity of TikTokers: Features of gender composition and the predominance of the Belarusian audience","edit_language":"en","jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":false,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2}},"categories":[10,12],"tags":[],"class_list":["post-22068","post","type-post","status-publish","format-standard","has-post-thumbnail","","category-belarus","category-socialmedia"],"jetpack_publicize_connections":[],"jetpack_featured_media_url":"https:\/\/infopolicy.net\/wp-content\/uploads\/2023\/09\/TikTok_belarus.png","jetpack_sharing_enabled":true,"jetpack_shortlink":"https:\/\/wp.me\/pffTZ2-5JW","jetpack_likes_enabled":true,"jetpack-related-posts":[{"id":24208,"url":"https:\/\/infopolicy.net\/en\/top10-social-media-in-belarus\/","url_meta":{"origin":22068,"position":0},"title":"\u041d\u0430 \u043a\u043e\u0433\u043e \u043f\u043e\u0434\u043f\u0438\u0441\u0430\u043d\u044b \u0431\u0435\u043b\u0430\u0440\u0443\u0441\u0441\u043a\u0438\u0435 \u0436\u0435\u043d\u0449\u0438\u043d\u044b? \u0422\u041e\u041f-10 \u0441\u0430\u043c\u044b\u0445 \u043f\u043e\u043f\u0443\u043b\u044f\u0440\u043d\u044b\u0445 \u0430\u043a\u043a\u0430\u0443\u043d\u0442\u043e\u0432 \u0432 TikTok, Instagram \u0438 YouTube","author":"infopolicy","date":"08.03.2025","format":false,"excerpt":"\u0418\u0441\u043f\u043e\u043b\u044c\u0437\u0443\u044f \u0430\u043d\u0430\u043b\u0438\u0442\u0438\u0447\u0435\u0441\u043a\u0438\u0435 \u0438\u043d\u0441\u0442\u0440\u0443\u043c\u0435\u043d\u0442\u044b \u0434\u043b\u044f \u0440\u0430\u0431\u043e\u0442\u044b \u0441 \u0438\u043d\u0444\u043b\u044e\u0435\u043d\u0441\u0435\u0440\u0430\u043c\u0438 \u043f\u043e\u043f\u044b\u0442\u0430\u043b\u0438\u0441\u044c \u043d\u0430\u0439\u0442\u0438 \u0430\u043a\u0430\u0443\u043d\u0442\u044b \u0432 \u0441\u043e\u0446\u0438\u0430\u043b\u044c\u043d\u044b\u0445 \u043c\u0435\u0434\u0438\u0430 \u0441 \u0431\u043e\u043b\u044c\u0448\u043e\u0439 \u0434\u043e\u043b\u0435\u0439 \u0436\u0435\u043d\u0449\u0438\u043d-\u043f\u043e\u0434\u043f\u0438\u0441\u0447\u0438\u043a\u043e\u0432. \u041a\u0430\u043a\u0438\u0435 \u0431\u044b\u043b\u0438 \u0432\u044b\u0431\u0440\u0430\u043d\u044b \u043c\u0435\u0442\u043e\u0434\u043e\u043b\u043e\u0433\u0438\u0447\u0435\u0441\u043a\u0438\u0435 \u043a\u0440\u0438\u0442\u0435\u0440\u0438\u0438: \u0431\u043e\u043b\u0435\u0435 30% \u043f\u043e\u0434\u043f\u0438\u0441\u0447\u0438\u043a\u043e\u0432 \u0438\u0437 \u0411\u0435\u043b\u0430\u0440\u0443\u0441\u0438. \u0411\u043e\u043b\u0435\u0435 50% \u043f\u043e\u0434\u043f\u0438\u0441\u0447\u0438\u043a\u043e\u0432 - \u0436\u0435\u043d\u0441\u043a\u0430\u044f \u0430\u0443\u0434\u0438\u0442\u043e\u0440\u0438\u044f. \u0412\u044b\u0431\u0440\u0430\u043d\u044b \u0434\u043b\u044f \u0430\u043d\u0430\u043b\u0438\u0437\u0438 \u0442\u0440\u0438 \u0441\u043e\u0446\u0438\u0430\u043b\u044c\u043d\u044b\u0445 \u043c\u0435\u0434\u0438\u0430 - TikTok, Instagram \u0438 YouTube. TikTok \u0414\u0435\u0441\u044f\u0442\u044c \u0430\u043a\u0430\u0443\u043d\u0442\u043e\u0432 \u0441 \u043c\u0430\u043a\u0441\u0438\u043c\u0430\u043b\u044c\u043d\u044b\u043c \u0447\u0438\u0441\u043b\u043e\u043c\u2026","rel":"","context":"In &quot;\u0411\u0435\u0437 \u0440\u0443\u0431\u0440\u0438\u043a\u0438&quot;","block_context":{"text":"\u0411\u0435\u0437 \u0440\u0443\u0431\u0440\u0438\u043a\u0438","link":"https:\/\/infopolicy.net\/en\/category\/bez-rubriki\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/infopolicy.net\/wp-content\/uploads\/2025\/03\/BY_women.png?resize=350%2C200&ssl=1","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/infopolicy.net\/wp-content\/uploads\/2025\/03\/BY_women.png?resize=350%2C200&ssl=1 1x, https:\/\/i0.wp.com\/infopolicy.net\/wp-content\/uploads\/2025\/03\/BY_women.png?resize=525%2C300&ssl=1 1.5x, https:\/\/i0.wp.com\/infopolicy.net\/wp-content\/uploads\/2025\/03\/BY_women.png?resize=700%2C400&ssl=1 2x, https:\/\/i0.wp.com\/infopolicy.net\/wp-content\/uploads\/2025\/03\/BY_women.png?resize=1050%2C600&ssl=1 3x, https:\/\/i0.wp.com\/infopolicy.net\/wp-content\/uploads\/2025\/03\/BY_women.png?resize=1400%2C800&ssl=1 4x"},"classes":[]},{"id":22973,"url":"https:\/\/infopolicy.net\/en\/inflyuensery-v-belarusi\/","url_meta":{"origin":22068,"position":1},"title":"\u0418\u043d\u0444\u043b\u044e\u0435\u043d\u0441\u0435\u0440\u044b \u0432 \u0411\u0435\u043b\u0430\u0440\u0443\u0441\u0438","author":"infopolicy","date":"10.04.2024","format":false,"excerpt":"\u0421\u043e\u0433\u043b\u0430\u0441\u043d\u043e \u0434\u0430\u043d\u043d\u044b\u043c \u0438\u0441\u0441\u043b\u0435\u0434\u043e\u0432\u0430\u043d\u0438\u044f \u043c\u0435\u0434\u0438\u0430\u043f\u043e\u0442\u0440\u0435\u0431\u043b\u0435\u043d\u0438\u044f \u0431\u0435\u043b\u0430\u0440\u0443\u0441\u043a\u043e\u0439 \u0438\u043d\u0442\u0435\u0440\u043d\u0435\u0442-\u0430\u0443\u0434\u0438\u0442\u043e\u0440\u0438\u0438 \u0432 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