{"id":7702,"date":"2015-07-24T14:11:59","date_gmt":"2015-07-24T12:11:59","guid":{"rendered":"https:\/\/infopolicy.net\/?p=7702"},"modified":"2015-07-24T14:11:59","modified_gmt":"2015-07-24T12:11:59","slug":"","status":"publish","type":"post","link":"https:\/\/infopolicy.net\/en\/internet-stanet-osnovnym-reklamnym-n\/","title":{"rendered":"","raw":""},"content":{"rendered":"","protected":false,"raw":""},"excerpt":{"rendered":"","protected":false,"raw":""},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_ru_post_content":"\u0421\u043d\u0430\u0447\u0430\u043b\u0430 \u0442\u0430\u0431\u043b\u0438\u0446\u0430, \u0433\u0434\u0435 \u043f\u043e\u043a\u0430\u0437\u0430\u043d\u044b \u0432\u0441\u0435 \u0441\u0442\u0440\u0430\u043d\u044b, \u0432 \u043a\u043e\u0442\u043e\u0440\u044b\u0445 \u0438\u043d\u0442\u0435\u0440\u043d\u0435\u0442-\u0443\u0436\u0435 \u0437\u0430\u043d\u0438\u043c\u0430\u0435\u0442 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\u0437\u0430\u043c\u0435\u0447\u0430\u043d\u0438\u0435.\r\n\u0422\u0440\u0430\u0434\u0438\u0446\u0438\u043e\u043d\u043d\u043e, \u0441\u0442\u0430\u0442\u0438\u0441\u0442\u0438\u043a\u0438 \u0441\u0447\u0438\u0442\u0430\u044e\u0442 80% \u043a\u043e\u0440\u0440\u0435\u043b\u044f\u0446\u0438\u044e \u043c\u0435\u0436\u0434\u0443 \u0412\u0412\u041f \u0438 \u0440\u0430\u0441\u0445\u043e\u0434\u0430\u043c\u0438 \u043d\u0430 \u0440\u0435\u043a\u043b\u0430\u043c\u0443. \u041e\u0434\u043d\u0430\u043a\u043e, \u0432 \u043f\u043e\u0441\u043b\u0435\u0434\u043d\u0438\u0435 \u0433\u043e\u0434\u044b, \u043d\u0430\u0447\u0430\u043b\u0438 \u0441\u043a\u0430\u0437\u044b\u0432\u0430\u0442\u044c\u0441\u044f \u0442\u0430\u043a\u0438\u0435 \u043c\u0430\u043a\u0440\u043e\u044d\u043a\u043e\u043d\u043e\u043c\u0438\u0447\u0435\u0441\u043a\u0438\u0435 \u044d\u043b\u0435\u043c\u0435\u043d\u0442\u044b, \u043a\u0430\u043a \u0443\u0440\u043e\u0432\u0435\u043d\u044c 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\u0433\u043b\u043e\u0431\u0430\u043b\u044c\u043d\u044b\u0435 \u0440\u0435\u043a\u043b\u0430\u043c\u043d\u044b\u0435 \u0440\u0430\u0441\u0445\u043e\u0434\u044b, \u043a\u0430\u043a \u043f\u0440\u043e\u0446\u0435\u043d\u0442 \u043e\u0442 \u0412\u0412\u041f, \u0431\u0443\u0434\u0443\u0442 \u0443\u043c\u0435\u043d\u044c\u0448\u0430\u0442\u0441\u044f \u043e\u0442 5,3% \u0434\u043e 4,8%. \u0418\u0437\u043c\u0435\u043d\u0435\u043d\u0438\u0435 \u043a\u043e\u0440\u0440\u0435\u043b\u044f\u0446\u0438\u0438 \u043c\u0435\u0436\u0434\u0443 \u0440\u0435\u043a\u043b\u0430\u043c\u043d\u044b\u043c\u0438 \u0440\u0430\u0441\u0445\u043e\u0434\u0430\u043c\u0438 \u0438 \u0412\u0412\u041f \u0441\u0434\u0435\u043b\u0430\u044e\u0442 \u0431\u043e\u043b\u0435\u0435 \u0442\u0440\u0443\u0434\u043d\u044b\u043c\u0438 \u0430\u043a\u043a\u0443\u0440\u0430\u0442\u043d\u044b\u0435 \u043f\u0440\u0435\u0434\u0441\u043a\u0430\u0437\u0430\u043d\u0438\u0435 \u0431\u0443\u0434\u0443\u0449\u0438\u0445 \u0440\u0435\u043a\u043b\u0430\u043c\u043d\u044b\u0445 \u0440\u0430\u0441\u0445\u043e\u0434\u043e\u0432.\r\n\r\n\u0418\u0441\u0442\u043e\u0447\u043d\u0438\u043a:\r\n<a href=\"http:\/\/www.fipp.com\/news\/fippnews\/download-fipp-insight-special-report-global-digital-revenue-trends\">\r\nhttp:\/\/www.fipp.com\/news\/fippnews\/download-fipp-insight-special-report-global-digital-revenue-trends<\/a>\r\n","_ru_post_name":"internet-stanet-osnovnym-reklamnym-n","_ru_post_excerpt":"","_ru_post_title":"\u0418\u043d\u0442\u0435\u0440\u043d\u0435\u0442 \u0441\u0442\u0430\u043d\u0435\u0442 \u043e\u0441\u043d\u043e\u0432\u043d\u044b\u043c \u0440\u0435\u043a\u043b\u0430\u043c\u043d\u044b\u043c \u043d\u043e\u0441\u0438\u0442\u0435\u043b\u0435\u043c \u0432 2016-2017 \u0433\u043e\u0434\u0430\u0445","_en_post_content":"","_en_post_name":"","_en_post_excerpt":"","_en_post_title":"","edit_language":"en","jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2}},"categories":[26,9],"tags":[],"class_list":["post-7702","post","type-post","status-publish","format-standard","","category-policy","category-advertising"],"jetpack_publicize_connections":[],"jetpack_featured_media_url":"","jetpack_sharing_enabled":true,"jetpack_shortlink":"https:\/\/wp.me\/pffTZ2-20e","jetpack_likes_enabled":true,"jetpack-related-posts":[{"id":8383,"url":"https:\/\/infopolicy.net\/en\/reklamnyj-rynok-baltijskih-stran-v-2015-g\/","url_meta":{"origin":7702,"position":0},"title":"\u0420\u0435\u043a\u043b\u0430\u043c\u043d\u044b\u0439 \u0440\u044b\u043d\u043e\u043a \u0411\u0430\u043b\u0442\u0438\u0439\u0441\u043a\u0438\u0445 \u0441\u0442\u0440\u0430\u043d \u0432 2015 \u0433\u043e\u0434\u0443","author":"infopolicy","date":"06.06.2016","format":false,"excerpt":"\u041f\u043e \u0434\u0430\u043d\u043d\u044b\u043c \u0438\u0441\u0441\u043b\u0435\u0434\u043e\u0432\u0430\u043d\u0438\u044f TNS Emor \u043e\u0431\u0449\u0438\u0439 \u0440\u0435\u043a\u043b\u0430\u043c\u043d\u044b\u0439 \u0440\u044b\u043d\u043e\u043a \u0442\u0440\u0435\u0445 \u0411\u0430\u043b\u0442\u0438\u0439\u0441\u043a\u0438\u0445 \u0441\u0442\u0440\u0430\u043d (\u041b\u0430\u0442\u0432\u0438\u044f, \u041b\u0438\u0442\u0432\u0430, \u042d\u0441\u0442\u043e\u043d\u0438\u044f) \u0441\u043e\u0441\u0442\u0430\u0432\u0438\u043b \u0432 2015 \u0433\u043e\u0434\u0443 - 270,94 \u043c\u0438\u043b\u043b\u0438\u043e\u043d\u0430 EUR, \u0447\u0442\u043e \u043d\u0430 3,1% \u0431\u043e\u043b\u044c\u0448\u0435, \u0447\u0435\u043c \u0432 2014 \u0433\u043e\u0434\u0443. \u041b\u0430\u0442\u0432\u0438\u044f - 77,21 \u043c\u0438\u043b\u043b\u0438\u043e\u043d EUR \u041b\u0438\u0442\u0432\u0430 - 101,09 \u043c\u0438\u043b\u043b\u0438\u043e\u043d EUR \u042d\u0441\u0442\u043e\u043d\u0438\u044f - 92,64 \u043c\u0438\u043b\u043b\u0438\u043e\u043d\u0430 EUR \u0414\u043b\u044f \u0441\u0440\u0430\u0432\u043d\u0435\u043d\u0438\u044f \u0431\u0435\u043b\u0430\u0440\u0443\u0441\u043a\u0438\u0439 \u0440\u044b\u043d\u043e\u043a \u0432\u2026","rel":"","context":"In &quot;InternetCEE&quot;","block_context":{"text":"InternetCEE","link":"https:\/\/infopolicy.net\/en\/category\/internetcee\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/infopolicy.net\/wp-content\/uploads\/2016\/06\/BalticStates-advertising-mediachannel-2015-tns.jpg?resize=350%2C200&ssl=1","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/infopolicy.net\/wp-content\/uploads\/2016\/06\/BalticStates-advertising-mediachannel-2015-tns.jpg?resize=350%2C200&ssl=1 1x, https:\/\/i0.wp.com\/infopolicy.net\/wp-content\/uploads\/2016\/06\/BalticStates-advertising-mediachannel-2015-tns.jpg?resize=525%2C300&ssl=1 1.5x, https:\/\/i0.wp.com\/infopolicy.net\/wp-content\/uploads\/2016\/06\/BalticStates-advertising-mediachannel-2015-tns.jpg?resize=700%2C400&ssl=1 2x, https:\/\/i0.wp.com\/infopolicy.net\/wp-content\/uploads\/2016\/06\/BalticStates-advertising-mediachannel-2015-tns.jpg?resize=1050%2C600&ssl=1 3x"},"classes":[]},{"id":14564,"url":"https:\/\/infopolicy.net\/en\/kirill-lashhenko-iab-popytki-zapretov-na-r\/","url_meta":{"origin":7702,"position":1},"title":"\u041a\u0438\u0440\u0438\u043b\u043b \u041b\u0430\u0449\u0435\u043d\u043a\u043e, IAB: &#8220;\u041f\u043e\u043f\u044b\u0442\u043a\u0438 \u0437\u0430\u043f\u0440\u0435\u0442\u043e\u0432 \u043d\u0430 \u0440\u0435\u043a\u043b\u0430\u043c\u0443 \u0432 \u043d\u0435\u0433\u043e\u0441\u0443\u0434\u0430\u0440\u0441\u0442\u0432\u0435\u043d\u043d\u044b\u0445 \u0438\u043d\u0442\u0435\u0440\u043d\u0435\u0442-\u0421\u041c\u0418 \u043f\u0440\u0438\u0432\u0435\u0434\u0443\u0442 \u0443\u0445\u0443\u0434\u0448\u0435\u043d\u0438\u044e \u043a\u0430\u0447\u0435\u0441\u0442\u0432\u0430 \u043a\u043e\u043c\u043c\u0443\u043d\u0438\u043a\u0430\u0446\u0438\u0438 \u0431\u0440\u0435\u043d\u0434\u043e\u0432&#8221;","author":"infopolicy","date":"29.07.2020","format":false,"excerpt":"\u042d\u043a\u0441\u043f\u0435\u0440\u0442\u044b \u0440\u0435\u043a\u043b\u0430\u043c\u043d\u043e\u0433\u043e \u0440\u044b\u043d\u043a\u0430 \u0443\u0432\u0435\u0440\u0435\u043d\u044b, \u0447\u0442\u043e \u0438\u043d\u0438\u0446\u0438\u0430\u0442\u0438\u0432\u0430 \u0433\u043e\u0441\u0443\u0434\u0430\u0440\u0441\u0442\u0432\u0430 \u043f\u043e \"\u043d\u0430\u0432\u0435\u0434\u0435\u043d\u0438\u044e \u043f\u043e\u0440\u044f\u0434\u043a\u0430\" \u043d\u0430 \u0440\u044b\u043d\u043a\u0435 \u0438\u043d\u0442\u0435\u0440\u043d\u0435\u0442-\u0440\u0435\u043a\u043b\u0430\u043c\u044b \u0438 \u0434\u0430\u0432\u043b\u0435\u043d\u0438\u0435 \u043d\u0430 \u0431\u0440\u0435\u043d\u0434\u044b \u0437\u0430 \u0440\u0430\u0437\u043c\u0435\u0449\u0435\u043d\u0438\u0435 \u0432 \u043a\u043e\u043c\u043c\u0435\u0440\u0447\u0435\u0441\u043a\u0438\u0445 \u0421\u041c\u0418 \u043f\u0440\u0438\u0432\u0435\u0434\u0435\u0442 \u043a \u043d\u0435\u0433\u0430\u0442\u0438\u0432\u043d\u044b\u043c \u043f\u043e\u0441\u043b\u0435\u0434\u0441\u0442\u0432\u0438\u044f\u043c \u0434\u043b\u044f \u0411\u0435\u043b\u0430\u0440\u0443\u0441\u0438. \u0412 \u0432\u044b\u0438\u0433\u0440\u044b\u0448\u0435 \u043e\u043a\u0430\u0436\u0443\u0442\u0441\u044f \u0437\u0430\u0440\u0443\u0431\u0435\u0436\u043d\u044b\u0435 \u043c\u0435\u0434\u0438\u0430 \u0438 \u0441\u0435\u0440\u0432\u0438\u0441\u044b. \u0412\u043e\u0442 \u043a\u0430\u043a \u043f\u0440\u043e\u043a\u043e\u043c\u043c\u0435\u043d\u0442\u0438\u0440\u043e\u0432\u0430\u043b \u0432\u043e\u0437\u043c\u043e\u0436\u043d\u044b\u0435 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\u0433\u043e\u0434\u0443 \u0438\u043d\u0442\u0435\u0440\u043d\u0435\u0442 \u043e\u0431\u0433\u043e\u043d\u0438\u0442 \u0422\u0412 \u041d\u0430 12 \u043a\u0440\u0443\u043f\u043d\u0435\u0439\u0448\u0438\u0445 \u0440\u0435\u043a\u043b\u0430\u043c\u043d\u044b\u0445 \u0440\u044b\u043d\u043a\u0430\u0445 \u043c\u0438\u0440\u0430","author":"infopolicy","date":"13.07.2015","format":false,"excerpt":"\u041c\u043e\u043d\u0438\u0442\u043e\u0440\u0438\u043d\u0433 \u041f\u0440\u043e\u0433\u043d\u043e\u0437 \u043e\u0442\u043d\u043e\u0441\u0438\u0442\u0435\u043b\u044c\u043d\u043e \u0440\u0430\u0437\u0432\u0438\u0442\u0438\u044f \u0440\u043e\u0441\u0441\u0438\u0439\u0441\u043a\u043e\u0433\u043e \u0440\u0435\u043a\u043b\u0430\u043c\u043d\u043e\u0433\u043e \u0440\u044b\u043d\u043a\u0430 \u043e\u0441\u0442\u0430\u0432\u043b\u0435\u043d \u0431\u0435\u0437 \u0438\u0437\u043c\u0435\u043d\u0435\u043d\u0438\u0439 - \u0432 2015 \u0435\u0433\u043e \u043e\u0431\u044a\u0435\u043c \u0441\u043e\u043a\u0440\u0430\u0442\u0438\u0442\u0441\u044f \u043d\u0430 17%. \u041f\u043e \u043d\u043e\u0432\u043e\u043c\u0443 \u043f\u0440\u043e\u0433\u043d\u043e\u0437\u0443 \u043a\u043e\u043c\u043c\u0443\u043d\u0438\u043a\u0430\u0446\u0438\u043e\u043d\u043d\u043e\u0439 \u0441\u0435\u0442\u0438 ZenithOptimedia, \u0433\u043b\u043e\u0431\u0430\u043b\u044c\u043d\u044b\u0439 \u0440\u0435\u043a\u043b\u0430\u043c\u043d\u044b\u0439 \u0440\u044b\u043d\u043e\u043a \u0432 2015 \u0433\u043e\u0434\u0443 \u0432\u044b\u0440\u0430\u0441\u0442\u0435\u0442 \u043d\u0430 4,2% \u043f\u043e \u0441\u0440\u0430\u0432\u043d\u0435\u043d\u0438\u044e \u0441 \u043f\u0440\u043e\u0448\u043b\u044b\u043c \u0433\u043e\u0434\u043e\u043c (\u0432 \u043f\u0440\u0435\u0434\u044b\u0434\u0443\u0449\u0435\u043c \u043f\u0440\u043e\u0433\u043d\u043e\u0437\u0435, \u0432\u044b\u043f\u0443\u0449\u0435\u043d\u043d\u043e\u043c \u0432 \u043c\u0430\u0440\u0442\u0435 2015 \u0433\u043e\u0434\u0430, \u0431\u044b\u043b\u043e 4,4%) \u0438 \u0434\u043e\u0441\u0442\u0438\u0433\u043d\u0435\u0442\u2026","rel":"","context":"In &quot;\u0420\u0435\u043a\u043b\u0430\u043c\u0430&quot;","block_context":{"text":"\u0420\u0435\u043a\u043b\u0430\u043c\u0430","link":"https:\/\/infopolicy.net\/en\/category\/advertising\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":5177,"url":"https:\/\/infopolicy.net\/en\/tablitsa-dnya-kolichestvo-reklamnyh-den\/","url_meta":{"origin":7702,"position":5},"title":"\u0422\u0430\u0431\u043b\u0438\u0446\u0430 \u0434\u043d\u044f: \u043a\u043e\u043b\u0438\u0447\u0435\u0441\u0442\u0432\u043e \u0440\u0435\u043a\u043b\u0430\u043c\u043d\u044b\u0445 \u0434\u0435\u043d\u0435\u0433 \u043d\u0430 \u0438\u043d\u0442\u0435\u0440\u043d\u0435\u0442-\u043f\u043e\u043b\u044c\u0437\u043e\u0432\u0430\u0442\u0435\u043b\u044f","author":"infopolicy","date":"25.09.2013","format":false,"excerpt":"\u041e\u043f\u0443\u0431\u043b\u0438\u043a\u043e\u0432\u0430\u043d The Global Media Intelligence 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