{"id":794,"date":"2008-12-23T10:31:00","date_gmt":"2008-12-23T08:31:00","guid":{"rendered":"https:\/\/infopolicy.net\/?p=794"},"modified":"2013-08-03T11:36:27","modified_gmt":"2013-08-03T09:36:27","slug":"","status":"publish","type":"post","link":"https:\/\/infopolicy.net\/en\/sotsialnye-media-predskazaniya-na-2009-go\/","title":{"rendered":"","raw":""},"content":{"rendered":"","protected":false,"raw":""},"excerpt":{"rendered":"","protected":false,"raw":""},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_ru_post_content":"\u0413\u0443\u0440\u0443 \u043c\u0430\u0440\u043a\u0435\u0442\u0438\u043d\u0433\u0430 \u0434\u0435\u043b\u0430\u044e\u0442 \u043f\u0440\u043e\u0433\u043d\u043e\u0437 \u043d\u0430 2009 \u0433\u043e\u0434:\r\n\r\nSocial Media Predictions 2009\r\nhttp:\/\/www.scribd.com\/doc\/8944081\/Social-Media-2009\r\n\r\n\r\n\u0418\u0441\u0442\u043e\u0447\u043d\u0438\u043a:\r\nhttp:\/\/www.readwriteweb.com\/archives\/top_marketing_geeks_make_their_predictions.php","_ru_post_name":"sotsialnye-media-predskazaniya-na-2009-go","_ru_post_excerpt":"","_ru_post_title":"\u0421\u043e\u0446\u0438\u0430\u043b\u044c\u043d\u044b\u0435 \u043c\u0435\u0434\u0438\u0430 \u043f\u0440\u0435\u0434\u0441\u043a\u0430\u0437\u0430\u043d\u0438\u044f \u043d\u0430 2009 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Report: \u043f\u0440\u0438\u0445\u043e\u0434\u0438\u0442 \u043c\u043e\u0431\u0438\u043b\u044c\u043d\u0430\u044f \u0438 \u0441\u043e\u0446\u0438\u0430\u043b\u044c\u043d\u044b\u0445 \u043c\u0435\u0434\u0438\u0430 \u0440\u0435\u043a\u043b\u0430\u043c\u0430","author":"infopolicy","date":"08.06.2009","format":false,"excerpt":"\u041a\u0430\u043a \u0432\u0441\u0435\u043c \u0438\u0437\u0432\u0435\u0441\u0442\u043d\u043e, \u0437\u0430 \u043f\u0435\u0440\u0432\u044b\u0439 \u043a\u0432\u0430\u0440\u0442\u0430\u043b \u0438\u043d\u0442\u0435\u0440\u043d\u0435\u0442-\u0440\u0435\u043a\u043b\u0430\u043c\u0430 \u0432 \u0421\u0428\u0410 \u043f\u043e \u0434\u0430\u043d\u043d\u044b\u043c IAB \u0443\u043f\u0430\u043b\u0430 \u043d\u0430 5% \u0432 \u0441\u0440\u0430\u0432\u043d\u0435\u043d\u0438\u0438 \u0441 \u0442\u0435\u043c \u0436\u0435 \u043f\u0435\u0440\u0438\u043e\u0434\u043e\u043c \u0432 2008 \u0433\u043e\u0434\u0443. \u0418\u043b\u043b\u044e\u0441\u0442\u0440\u0430\u0446\u0438\u044f: \u0418\u0441\u0442\u043e\u0447\u043d\u0438\u043a: http:\/\/www.marketingpilgrim.com\/2009\/06\/internet-ad-revenues-drop-5-a-road-bump-or-road-kill.html \u0420\u0430\u0434\u043e\u0441\u0442\u043d\u043e\u0435 \u0434\u043b\u044f \u043c\u043e\u0431\u0438\u043b\u044c\u043d\u043e\u0439 \u0438 \u0441\u043e\u0446\u0438\u0430\u043b\u044c\u043d\u044b\u0445 \u043c\u0435\u0434\u0438\u0430 \u0440\u0435\u043a\u043b\u0430\u043c\u044b \u0441\u043b\u0435\u0434\u0443\u0435\u0442 \u0438\u0437 Forrester Report: \u0414\u0430\u043d\u043d\u044b\u0435 \u043f\u043e\u043b\u0443\u0447\u0435\u043d\u044b \u0438\u0437 Interactive Marketing Channels To Watch In 2009 \u0418\u0441\u0442\u043e\u0447\u043d\u0438\u043a: http:\/\/www.marketingpilgrim.com\/2009\/06\/forrester-report-here-come-the-mobile-social-media-ads.html","rel":"","context":"In "Mobile"","block_context":{"text":"Mobile","link":"https:\/\/infopolicy.net\/en\/category\/mobile\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":989,"url":"https:\/\/infopolicy.net\/en\/rost-reklamy-v-sotsialnyh-media\/","url_meta":{"origin":794,"position":1},"title":"\u0420\u043e\u0441\u0442 \u0440\u0435\u043a\u043b\u0430\u043c\u044b \u0432 \u0441\u043e\u0446\u0438\u0430\u043b\u044c\u043d\u044b\u0445 \u043c\u0435\u0434\u0438\u0430","author":"infopolicy","date":"09.07.2009","format":false,"excerpt":"Forrester Research \u0441\u0434\u0435\u043b\u0430\u043b \u043f\u0440\u043e\u0433\u043d\u043e\u0437 \u043d\u0430 2009-2014 \u043f\u043e \u043e\u043d\u043b\u0430\u0439\u043d-\u0440\u0435\u043a\u043b\u0430\u043c\u0435 \u0432 \u0421\u0428\u0410. \u041e\u0447\u0435\u043d\u044c \u043f\u043e\u0437\u0438\u0442\u0432\u043d\u043e :-) \u0418\u0437 \u043f\u0440\u043e\u0433\u043d\u043e\u0437\u0430 \u0441\u043b\u0435\u0434\u0443\u0435\u0442, \u0447\u0442\u043e \u0441\u0443\u043c\u043c\u0430 \u0434\u043e\u0441\u0442\u0438\u0433\u043d\u0435\u0442 55 \u043c\u0438\u043b\u043b\u0438\u0430\u0440\u0434\u043e\u0432 \u0434\u043e\u043b\u043b\u0430\u0440\u043e\u0432 \u0421\u0428\u0410 \u0438\u043b\u0438 21% \u043e\u0442 \u0432\u0441\u0435\u0433\u043e \u0440\u0435\u043a\u043b\u0430\u043c\u043d\u043e\u0433\u043e \u0440\u044b\u043d\u043a\u0430. \u042d\u0442\u043e \u043e\u0437\u043d\u0430\u0447\u0430\u0435\u0442, \u0447\u0442\u043e \u0442\u0440\u0430\u0434\u0438\u0446\u0438\u043e\u043d\u043d\u044b\u0435 \u043c\u0435\u0434\u0438\u0430 \u043f\u043e\u0442\u0435\u0440\u044f\u044e\u0442 \u043f\u043e \u0441\u0440\u0430\u0432\u043d\u0435\u043d\u0438\u044e \u0441 2009 - 9%. \u041f\u043e \u043d\u0430\u0448\u0435\u043c\u0443 \u0440\u0435\u0433\u0438\u043e\u043d\u0443 \u0435\u0441\u0442\u044c \u043f\u0440\u043e\u0433\u043d\u043e\u0437\u044b? \u0418\u0441\u0442\u043e\u0447\u043d\u0438\u043a: http:\/\/www.briansolis.com\/2009\/07\/the-decline-of-advertising-and-the-rise-of-social-media\/","rel":"","context":"In "\u0420\u0435\u043a\u043b\u0430\u043c\u0430"","block_context":{"text":"\u0420\u0435\u043a\u043b\u0430\u043c\u0430","link":"https:\/\/infopolicy.net\/en\/category\/advertising\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":1169,"url":"https:\/\/infopolicy.net\/en\/kak-shkolam-zhurnalistiki-uchit-sotsial\/","url_meta":{"origin":794,"position":2},"title":"\u041a\u0430\u043a \u0448\u043a\u043e\u043b\u0430\u043c \u0436\u0443\u0440\u043d\u0430\u043b\u0438\u0441\u0442\u0438\u043a\u0438 \u0443\u0447\u0438\u0442\u044c \u0441\u043e\u0446\u0438\u0430\u043b\u044c\u043d\u044b\u043c \u043c\u0435\u0434\u0438\u0430","author":"infopolicy","date":"21.01.2010","format":false,"excerpt":"\u0418\u0441\u0442\u043e\u0447\u043d\u0438\u043a: http:\/\/mashable.com\/2009\/06\/19\/teaching-social-media\/","rel":"","context":"In "\u041c\u0435\u0434\u0438\u0430"","block_context":{"text":"\u041c\u0435\u0434\u0438\u0430","link":"https:\/\/infopolicy.net\/en\/category\/media\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":1175,"url":"https:\/\/infopolicy.net\/en\/nielsen-soobshhaet-chto-na-82-vozroslo-vremya-prov\/","url_meta":{"origin":794,"position":3},"title":"Nielsen \u0441\u043e\u043e\u0431\u0449\u0430\u0435\u0442, \u0447\u0442\u043e \u043d\u0430 82% \u0432\u043e\u0437\u0440\u043e\u0441\u043b\u043e \u0432\u0440\u0435\u043c\u044f \u043f\u0440\u043e\u0432\u043e\u0434\u0438\u043c\u043e\u0435 \u043d\u0430 \u0441\u043e\u0446\u0438\u0430\u043b\u044c\u043d\u044b\u0445 \u043c\u0435\u0434\u0438\u0430","author":"infopolicy","date":"24.01.2010","format":false,"excerpt":"\u0421\u0430\u043c\u044b\u0439 \u0440\u0430\u0441\u0442\u0443\u0449\u0438\u0439 \u0441\u0430\u0439\u0442 \u0438\u0437 \u0441\u043e\u0446\u0438\u0430\u043b\u044c\u043d\u044b\u0445 \u043c\u0435\u0434\u0438\u0430 \u0431\u044b\u043b twitter.com c 2,7 \u043c\u0438\u043b\u043b\u0438\u043e\u043d\u043e\u0432 \u043f\u043e\u043b\u044c\u0437\u043e\u0432\u0430\u0442\u0435\u043b\u0435\u0439 \u0432 \u0434\u0435\u043a\u0430\u0431\u0440\u0435 2008 \u0434\u043e 18,1 \u043c\u0438\u043b\u043b\u0438\u043e\u043d\u043e\u0432 \u0432 \u0434\u0435\u043a\u0430\u0431\u0440\u0435 2009. \u0415\u0449\u0435 \u0434\u0438\u0430\u0433\u0440\u0430\u043c\u043c\u0430 \u043c\u0438\u0433\u0440\u0430\u0446\u0438\u0438 \u043f\u043e\u043b\u044c\u0437\u043e\u0432\u0430\u0442\u0435\u043b\u0435\u0439 \u0441\u043e\u0446\u0438\u0430\u043b\u044c\u043d\u044b\u0445 \u043c\u0435\u0434\u0438\u0430 \u0432 \u0421\u0428\u0410: \u0418\u0441\u0442\u043e\u0447\u043d\u0438\u043a: http:\/\/vator.tv\/news\/show\/2010-01-22-social-media-consumption-on-the-rise","rel":"","context":"In "\u0418\u0441\u0441\u043b\u0435\u0434\u043e\u0432\u0430\u043d\u0438\u044f"","block_context":{"text":"\u0418\u0441\u0441\u043b\u0435\u0434\u043e\u0432\u0430\u043d\u0438\u044f","link":"https:\/\/infopolicy.net\/en\/category\/research\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":1082,"url":"https:\/\/infopolicy.net\/en\/kategorii-internet-polzovatelej-nielsen\/","url_meta":{"origin":794,"position":4},"title":"\u041a\u0430\u0442\u0435\u0433\u043e\u0440\u0438\u0438 \u0438\u043d\u0442\u0435\u0440\u043d\u0435\u0442-\u043f\u043e\u043b\u044c\u0437\u043e\u0432\u0430\u0442\u0435\u043b\u0435\u0439 Nielsen","author":"infopolicy","date":"06.10.2009","format":false,"excerpt":"Nielsen \u0432 \u0441\u0432\u043e\u0435\u043c \u0438\u0441\u0441\u043b\u0435\u0434\u043e\u0432\u0430\u043d\u0438\u0438 \u0432 \u0430\u0432\u0433\u0443\u0441\u0442\u0435 2009 \u0432\u044b\u0434\u0435\u043b\u0438\u043b \u0442\u0440\u0438 \u043a\u0430\u0442\u0435\u0433\u043e\u0440\u0438\u0438 \u043f\u043e\u043b\u044c\u0437\u043e\u0432\u0430\u0442\u0435\u043b\u0435\u0439: - Searchers, \u043a\u0442\u043e \u043f\u0440\u0435\u0438\u043c\u0443\u0449\u0435\u0441\u0442\u0432\u0435\u043d\u043d\u043e \u0437\u0430\u043d\u0438\u043c\u0430\u0435\u0442\u0441\u044f \u043f\u043e\u0438\u0441\u043a\u043e\u043c; - Portalists, \u043a\u0442\u043e \u043f\u043e\u043b\u044c\u0437\u0443\u0435\u0442\u0441\u044f \u043f\u043e\u0440\u0442\u0430\u043b\u0430\u043c\u0438; - Socializers, \u043a\u0442\u043e \u0441\u043e\u0446\u0438\u0430\u043b\u044c\u043d\u044b\u043c\u0438 \u043c\u0435\u0434\u0438\u0430. \u0418\u043d\u0442\u0435\u0440\u0435\u0441\u043d\u0430\u044f \u043a\u0430\u0440\u0442\u0438\u043d\u043a\u0430: \u0418\u0441\u0442\u043e\u0447\u043d\u0438\u043a: http:\/\/blog.nielsen.com\/nielsenwire\/online_mobile\/social-media-the-next-great-gateway-for-content-discovery\/","rel":"","context":"In "\u0418\u0441\u0441\u043b\u0435\u0434\u043e\u0432\u0430\u043d\u0438\u044f"","block_context":{"text":"\u0418\u0441\u0441\u043b\u0435\u0434\u043e\u0432\u0430\u043d\u0438\u044f","link":"https:\/\/infopolicy.net\/en\/category\/research\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":937,"url":"https:\/\/infopolicy.net\/en\/stoimost-sotsialnyh-setej\/","url_meta":{"origin":794,"position":5},"title":"\u0421\u0442\u043e\u0438\u043c\u043e\u0441\u0442\u044c \u0441\u043e\u0446\u0438\u0430\u043b\u044c\u043d\u044b\u0445 \u0441\u0435\u0442\u0435\u0439","author":"infopolicy","date":"05.06.2009","format":false,"excerpt":"\u041f\u0435\u0440\u0435\u043f\u0435\u0447\u0430\u0442\u043a\u0430, \u0447\u0442\u043e \u043d\u0430\u0437\u044b\u0432\u0430\u0435\u0442\u0441\u044f, \u0438\u0437 TechCrunch: Modeling The True Value Of Social Networks: 2009 Edition \u041a\u0441\u0442\u0430\u0442\u0438, \u044f \u0442\u0443\u0442 \u0443\u0436\u0435 \u043f\u043e\u043b\u0443\u0447\u0430\u043b \u043a\u043e\u043b\u0438\u0447\u0435\u0441\u0442\u0432\u043e \u0440\u0435\u043a\u043b\u0430\u043c\u043d\u044b\u0445 \u0434\u0435\u043d\u0435\u0433 \u043d\u0430 \u043e\u0434\u043d\u043e\u0433\u043e \u0431\u0435\u043b\u043e\u0440\u0443\u0441\u0441\u043a\u043e\u0433\u043e \u0438\u043d\u0442\u0435\u0440\u043d\u0435\u0442-\u043f\u043e\u043b\u044c\u0437\u043e\u0432\u0430\u0442\u0435\u043b\u044f: http:\/\/infopolicy.livejournal.com\/2009\/04\/03\/ \u041d\u0430\u043f\u043e\u043c\u043d\u044e \u0446\u0438\u0444\u0440\u0443 - 2,92 \u0434\u043e\u043b\u043b\u0430\u0440\u0430 \u0432 2008 \u0433\u043e\u0434\u0443 \u0422\u0435\u043f\u0435\u0440\u044c \u0441\u0440\u0430\u0432\u043d\u0438\u043c \u0441 \u0442\u0430\u043a\u043e\u0433\u043e \u0436\u0435 \u0440\u043e\u0434\u0430 \u0446\u0438\u0444\u0440\u0430\u043c\u0438 \u043f\u0440\u043e \u043c\u0438\u0440\u043e\u0432\u044b\u0445 \u043b\u0438\u0434\u0435\u0440\u043e\u0432 (\u0440\u0435\u0434\u043a\u0438\u0439 \u0441\u043b\u0443\u0447\u0430\u0439 \u0432 \u043e\u0434\u043d\u043e\u0439 \u0441\u0438\u0441\u0442\u0435\u043c\u0435\u2026","rel":"","context":"In "\u0421\u043e\u0446\u0438\u0430\u043b\u044c\u043d\u044b\u0435 \u043c\u0435\u0434\u0438\u0430"","block_context":{"text":"\u0421\u043e\u0446\u0438\u0430\u043b\u044c\u043d\u044b\u0435 \u043c\u0435\u0434\u0438\u0430","link":"https:\/\/infopolicy.net\/en\/category\/socialmedia\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]}],"_links":{"self":[{"href":"https:\/\/infopolicy.net\/en\/wp-json\/wp\/v2\/posts\/794","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/infopolicy.net\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/infopolicy.net\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/infopolicy.net\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/infopolicy.net\/en\/wp-json\/wp\/v2\/comments?post=794"}],"version-history":[{"count":1,"href":"https:\/\/infopolicy.net\/en\/wp-json\/wp\/v2\/posts\/794\/revisions"}],"predecessor-version":[{"id":4410,"href":"https:\/\/infopolicy.net\/en\/wp-json\/wp\/v2\/posts\/794\/revisions\/4410"}],"wp:attachment":[{"href":"https:\/\/infopolicy.net\/en\/wp-json\/wp\/v2\/media?parent=794"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/infopolicy.net\/en\/wp-json\/wp\/v2\/categories?post=794"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/infopolicy.net\/en\/wp-json\/wp\/v2\/tags?post=794"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}