{"id":836,"date":"2009-02-27T21:21:00","date_gmt":"2009-02-27T19:21:00","guid":{"rendered":"https:\/\/infopolicy.net\/?p=836"},"modified":"2013-08-03T11:50:39","modified_gmt":"2013-08-03T09:50:39","slug":"","status":"publish","type":"post","link":"https:\/\/infopolicy.net\/en\/tsifra-dnya-5-padenie-internet-reklamy-v\/","title":{"rendered":"","raw":""},"content":{"rendered":"","protected":false,"raw":""},"excerpt":{"rendered":"","protected":false,"raw":""},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_ru_post_content":"IDC \u043f\u0440\u0435\u0434\u0441\u043a\u0430\u0437\u044b\u0432\u0430\u0435\u0442 \u043f\u0430\u0434\u0435\u043d\u0438\u0435 \u0438\u043d\u0435\u0440\u043d\u0435\u0442-\u0440\u0435\u043a\u043b\u0430\u043c\u044b \u0432 \u043f\u0435\u0440\u0432\u043e\u043c \u043a\u0432\u0430\u0440\u0442\u0430\u043b\u0435 \u0438 \u043f\u043e\u043b\u0443\u0433\u043e\u0434\u0438\u0438 2009.\r\n\r\n\u041d\u043e \u044d\u0442\u043e \u0432 \u0421\u0428\u0410. \u0423 \u043d\u0430\u0441 \u0442\u043e\u043b\u044c\u043a\u043e \u0440\u043e\u0441\u0442! ;-)\r\n\r\n\u0418\u0441\u0442\u043e\u0447\u043d\u0438\u043a:\r\nhttp:\/\/online.wsj.com\/article\/SB123558776209174437.html","_ru_post_name":"tsifra-dnya-5-padenie-internet-reklamy-v","_ru_post_excerpt":"","_ru_post_title":"\u0426\u0438\u0444\u0440\u0430 \u0434\u043d\u044f: 5% \u043f\u0430\u0434\u0435\u043d\u0438\u0435 \u0438\u043d\u0442\u0435\u0440\u043d\u0435\u0442-\u0440\u0435\u043a\u043b\u0430\u043c\u044b \u0432 \u043f\u0435\u0440\u0432\u043e\u043c \u043a\u0432\u0430\u0440\u0442\u0430\u043b\u0435 2009","_en_post_content":"","_en_post_name":"","_en_post_excerpt":"","_en_post_title":"","edit_language":"en","jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":false,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2}},"categories":[9],"tags":[],"class_list":["post-836","post","type-post","status-publish","format-standard","","category-advertising"],"jetpack_publicize_connections":[],"jetpack_featured_media_url":"","jetpack_sharing_enabled":true,"jetpack_shortlink":"https:\/\/wp.me\/pffTZ2-du","jetpack_likes_enabled":true,"jetpack-related-posts":[{"id":926,"url":"https:\/\/infopolicy.net\/en\/tsifra-dnya-2-605-millionov-evro-v-pervom-k\/","url_meta":{"origin":836,"position":0},"title":"\u0426\u0438\u0444\u0440\u0430 \u0434\u043d\u044f \u21162: 6,05 \u043c\u0438\u043b\u043b\u0438\u043e\u043d\u043e\u0432 \u0435\u0432\u0440\u043e \u0432 \u043f\u0435\u0440\u0432\u043e\u043c \u043a\u0432\u0430\u0440\u0442\u0430\u043b\u0435","author":"infopolicy","date":"27.05.2009","format":false,"excerpt":"\u0421\u043a\u0440\u043e\u043c\u043d\u0430\u044f \u0446\u0438\u0444\u0440\u0430 \u0432 6.05 \u043c\u0438\u043b\u043b\u0438\u043e\u043d\u0430 \u0435\u0432\u0440\u043e \u0432 \u043f\u0435\u0440\u0432\u043e\u043c \u043a\u0432\u0430\u0440\u0442\u0430\u043b\u0435 2009 - 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27,7%, \u0441\u0442\u0440\u043e\u0447\u043d\u044b\u0435 \u043e\u0431\u044a\u044f\u0432\u043b\u0435\u043d\u0438\u044f - 16,6%, e-mail - 6.7% \u041e\u0441\u043d\u043e\u0432\u043d\u044b\u0435 \u043a\u0430\u0442\u0435\u0433\u043e\u0440\u0438\u0438 \u0440\u0435\u043a\u043b\u0430\u043c\u044b\u2026","rel":"","context":"In "InternetCEE"","block_context":{"text":"InternetCEE","link":"https:\/\/infopolicy.net\/en\/category\/internetcee\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":3468,"url":"https:\/\/infopolicy.net\/en\/reklama-na-mobilnyh-ustrojstvah-ras\/","url_meta":{"origin":836,"position":2},"title":"\u0420\u0435\u043a\u043b\u0430\u043c\u0430 \u043d\u0430 \u043c\u043e\u0431\u0438\u043b\u044c\u043d\u044b\u0445 \u0443\u0441\u0442\u0440\u043e\u0439\u0441\u0442\u0432\u0430\u0445 \u0440\u0430\u0441\u0442\u0435\u0442","author":"infopolicy","date":"16.07.2013","format":false,"excerpt":"\u041e\u043a\u043e\u043b\u043e 3% \u0440\u0435\u043a\u043b\u0430\u043c\u044b \u0432 \u0440\u0435\u0433\u0438\u043e\u043d\u0435 \u0426\u0435\u043d\u0442\u0440\u0430\u043b\u044c\u043d\u043e\u0439 \u0438 \u0412\u043e\u0441\u0442\u043e\u0447\u043d\u043e\u0439 \u0415\u0432\u0440\u043e\u043f\u044b \u043e\u0442\u043e\u0431\u0440\u0430\u0436\u0430\u0435\u0442\u0441\u044f \u043d\u0430 \u043f\u043b\u0430\u043d\u0448\u0435\u0442\u0430\u0445 \u0438 \u043c\u043e\u0431\u0438\u043b\u044c\u043d\u044b\u0445 \u0442\u0435\u043b\u0435\u0444\u043e\u043d\u0430\u0445. \u041b\u0438\u0442\u0432\u0430 \u043f\u043e \u043a\u043e\u043b\u0438\u0447\u0435\u0441\u0442\u0432\u0443 \u043c\u043e\u0431\u0438\u043b\u044c\u043d\u043e\u0439 \u0440\u0435\u043a\u043b\u0430\u043c\u044b \u043b\u0438\u0434\u0438\u0440\u0443\u0435\u0442 (\u0434\u0430\u043d\u043d\u044b\u0435 Gemius, \u0438\u0441\u0441\u043b\u0435\u0434\u043e\u0432\u0430\u043d\u0438\u0435 \u0440\u0435\u043a\u043b\u0430\u043c\u043d\u043e\u0439 \u0434\u0435\u044f\u0442\u0435\u043b\u044c\u043d\u043e\u0441\u0442\u0438 \u0432 \u0441\u0442\u0440\u0430\u043d\u0430\u0445 \u0440\u0435\u0433\u0438\u043e\u043d\u0430 CEE [\u0426\u0435\u043d\u0442\u0440\u0430\u043b\u044c\u043d\u0430\u044f \u0438 \u0412\u043e\u0441\u0442\u043e\u0447\u043d\u0430\u044f \u0415\u0432\u0440\u043e\u043f\u0430]). \u041e\u0431 \u044d\u0442\u043e\u043c \u0441\u043e\u043e\u0431\u0449\u0430\u0435\u0442 \u043f\u0440\u0435\u0441\u0441-\u0441\u043b\u0443\u0436\u0431\u0430 Gemius. \u0421\u0440\u0430\u0432\u043d\u0438\u0432\u0430\u044f \u043a\u0432\u0430\u0440\u0442\u0430\u043b\u044c\u043d\u044b\u0435 \u0434\u0430\u043d\u043d\u044b\u0435 2012 \u0433\u043e\u0434\u0430, \u0432\u0438\u0434\u043d\u043e, \u0447\u0442\u043e \u0434\u043e\u043b\u044f \u043c\u043e\u0431\u0438\u043b\u044c\u043d\u044b\u0445 \u043f\u043e\u043a\u0430\u0437\u043e\u0432 \u0443\u0432\u0435\u043b\u0438\u0447\u0438\u043b\u0430\u0441\u044c\u2026","rel":"","context":"In "InternetCEE"","block_context":{"text":"InternetCEE","link":"https:\/\/infopolicy.net\/en\/category\/internetcee\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":1220,"url":"https:\/\/infopolicy.net\/en\/iab-v-ssha-padenie-intrnet-reklamy-v-2009-34\/","url_meta":{"origin":836,"position":3},"title":"IAB. \u0412 \u0421\u0428\u0410 \u043f\u0430\u0434\u0435\u043d\u0438\u0435 \u0438\u043d\u0442\u0440\u043d\u0435\u0442-\u0440\u0435\u043a\u043b\u0430\u043c\u044b \u0432 2009 – 3,4%","author":"infopolicy","date":"08.04.2010","format":false,"excerpt":"\u041d\u043e\u0432\u043e\u0441\u0442\u044c \u043a\u0430\u043a \u0438\u0441\u0442\u043e\u0440\u0438\u0438 \u043f\u0440\u043e \u043f\u0435\u0441\u0441\u0438\u043c\u0438\u0441\u0442\u0430 \u0438 \u043e\u043f\u0442\u0438\u043c\u0438\u0441\u0442\u0430. IAB \u0438 PricewaterhouseCoopers LLP (PwC) \u043f\u0440\u0435\u0434\u0441\u0442\u0430\u0432\u0438\u043b\u0438 IAB Internet Advertising Revenue Report for the full year 2009 \u043f\u043e \u0438\u043d\u0442\u0435\u0440\u043d\u0435\u0442-\u0440\u0435\u043a\u043b\u0430\u043c\u0435 \u0432 \u0421\u0428\u0410. \u041f\u0430\u0434\u0435\u043d\u0438\u0435 \u0432 2009 \u0433\u043e\u0434\u0443 \u0432 \u0441\u0440\u0430\u0432\u043d\u0435\u043d\u0438\u0438 \u0441 2008 - 3.4% \u041d\u043e, \u0447\u0435\u0442\u0432\u0435\u0440\u0442\u044b\u0439 \u043a\u0432\u0430\u0440\u0442\u0430\u043b 2009 \u0440\u0435\u043a\u043e\u0440\u0434\u043d\u044b\u0435 6.3 \u043c\u0438\u043b\u043b\u0438\u0430\u0440\u0434\u0430 \u0434\u043e\u043b\u043b\u0430\u0440\u043e\u0432. \u0414\u0430, \u0438 \u0432\u043e\u043e\u0431\u0449\u0435 \u0441\u0443\u043c\u043c\u0430 22,7\u2026","rel":"","context":"In "\u0420\u0435\u043a\u043b\u0430\u043c\u0430"","block_context":{"text":"\u0420\u0435\u043a\u043b\u0430\u043c\u0430","link":"https:\/\/infopolicy.net\/en\/category\/advertising\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":1202,"url":"https:\/\/infopolicy.net\/en\/padenie-internet-reklamy-v-slovakii-v-20\/","url_meta":{"origin":836,"position":4},"title":"\u041f\u0430\u0434\u0435\u043d\u0438\u0435 \u0438\u043d\u0442\u0435\u0440\u043d\u0435\u0442-\u0440\u0435\u043a\u043b\u0430\u043c\u044b \u0432 \u0421\u043b\u043e\u0432\u0430\u043a\u0438\u0438 \u0432 2009 \u0433\u043e\u0434\u0443 \u043d\u0430 5,4%","author":"infopolicy","date":"04.03.2010","format":false,"excerpt":"\u0421\u043e\u0433\u043b\u0430\u0441\u043d\u043e \u0434\u0430\u043d\u043d\u044b\u043c Association of Internet Media: AIMSR.SK \u043f\u0435\u0440\u0432\u044b\u0439 \u0440\u0430\u0437 \u0437\u0430 \u043f\u043e\u0441\u043b\u0435\u0434\u043d\u0438\u0435 \u0433\u043e\u0434\u044b \u0432 2009 \u0433\u043e\u0434\u0443 \u043f\u0440\u043e\u0438\u0437\u043e\u0448\u043b\u043e \u043f\u0430\u0434\u0435\u043d\u0438\u0435 \u0438\u043d\u0442\u0435\u0440\u043d\u0435\u0442-\u0440\u0435\u043a\u043b\u0430\u043c\u044b \u043d\u0430 5,4% (23,3 mil. \u20ac) \u041f\u043e \u0442\u0438\u043f\u0430\u043c \u0440\u0435\u043a\u043b\u0430\u043c\u0430 \u0440\u0430\u0441\u043f\u0440\u0435\u0434\u0435\u043b\u0438\u043b\u0430\u0441\u044c: - 52% \u043c\u0435\u0434\u0438\u0439\u043d\u0430\u044f \u0438\u043d\u0442\u0435\u0440\u043d\u0435\u0442-\u0440\u0435\u043a\u043b\u0430\u043c\u0430 (12,1 mil. \u20ac); - 22% \u0432 \u043a\u0430\u0442\u0430\u043b\u043e\u0433\u0430\u0445, \u0441\u0442\u0440\u043e\u0447\u043d\u0430\u044f (5,7 mil. \u20ac) - 16% \u043f\u043e\u0438\u0441\u043a\u043e\u0432\u0430\u044f \u0440\u0435\u043a\u043b\u0430\u043c\u0430 (3,8 mil. \u20ac). \u0421\u0430\u043c\u043e\u0439\u2026","rel":"","context":"In "InternetCEE"","block_context":{"text":"InternetCEE","link":"https:\/\/infopolicy.net\/en\/category\/internetcee\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":1186,"url":"https:\/\/infopolicy.net\/en\/internet-reklama-v-polshe-v-tretem-kv\/","url_meta":{"origin":836,"position":5},"title":"\u0418\u043d\u0442\u0435\u0440\u043d\u0435\u0442-\u0440\u0435\u043a\u043b\u0430\u043c\u0430 \u0432 \u041f\u043e\u043b\u044c\u0448\u0435 \u0432 \u0442\u0440\u0435\u0442\u044c\u0435\u043c \u043a\u0432\u0430\u0440\u0442\u0430\u043b\u0435 2009","author":"infopolicy","date":"05.02.2010","format":false,"excerpt":"\u0420\u0435\u0437\u0443\u043b\u044c\u0442\u0430\u0442\u044b \u0438\u0441\u0441\u043b\u0435\u0434\u043e\u0432\u0430\u043d\u0438\u044f IAB AdEx, \u0440\u0435\u0430\u043b\u0438\u0437\u043e\u0432\u0430\u043d\u043d\u043e\u0433\u043e IAB Polska \u0438 PricewaterhouseCoopers: \u0418\u043d\u0442\u0435\u0440\u0435\u0441\u043d\u044b\u0439 \u0444\u0430\u043a\u0442, \u044d\u0442\u043e \u0447\u0438\u0441\u043b\u043e \u0434\u0435\u043d\u0435\u0433 \u043c\u0435\u0434\u0438\u0439\u043d\u043e\u0439 \u0438\u043d\u0442\u0435\u0440\u043d\u0435\u0442-\u0440\u0435\u043a\u043b\u0430\u043c\u044b \u043d\u0430 \u043e\u0434\u043d\u043e\u0433\u043e \u0438\u043d\u0442\u0435\u0440\u043d\u0435\u0442-\u043f\u043e\u043b\u044c\u0437\u043e\u0432\u0430\u0442\u0435\u043b\u044f. \u0412 \u041f\u043e\u043b\u044c\u0448\u0435 16,5 \u043c\u0438\u043b\u043b\u0438\u043e\u043d\u043e\u0432 \u0438\u043d\u0442\u0435\u0440\u043d\u0435\u0442-\u043f\u043e\u043b\u044c\u0437\u043e\u0432\u0430\u0442\u0435\u043b\u0435\u0439 \u0432 \u0432\u043e\u0437\u0440\u0430\u0441\u0442\u0435 7+. \u041f\u043e\u043b\u0443\u0447\u0430\u0435\u0442\u0441\u044f 9PLN (3USD) \u0437\u0430 \u043a\u0432\u0430\u0440\u0442\u0430\u043b. \u0412 \u0411\u0435\u043b\u0430\u0440\u0443\u0441\u0438 3 \u043c\u0438\u043b\u043b\u0438\u043e\u043d\u0430 \u0438\u043d\u0442\u0435\u0440\u043d\u0435\u0442-\u043f\u043e\u043b\u044c\u0437\u043e\u0432\u0430\u0442\u0435\u043b\u0435\u0439 \u0432 \u0432\u043e\u0437\u0440\u0430\u0441\u0442\u0435 15+. \u0423\u0447\u0430\u0441\u0442\u043d\u0438\u043a\u0438 \u0431\u0435\u043b\u043e\u0440\u0443\u0441\u0441\u043a\u043e\u0433\u043e \u0440\u044b\u043d\u043a\u0430 \u043d\u0430 \u044d\u0442\u043e\u0439 \u043d\u0435\u0434\u0435\u043b\u0435 \u043e\u0446\u0435\u043d\u0438\u043b\u0438 \u0440\u044b\u043d\u043e\u043a \u043c\u0435\u0434\u0438\u0439\u043d\u043e\u0439 \u0438\u043d\u0442\u0435\u0440\u043d\u0435\u0442-\u0440\u0435\u043a\u043b\u0430\u043c\u044b\u2026","rel":"","context":"In "InternetCEE"","block_context":{"text":"InternetCEE","link":"https:\/\/infopolicy.net\/en\/category\/internetcee\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]}],"_links":{"self":[{"href":"https:\/\/infopolicy.net\/en\/wp-json\/wp\/v2\/posts\/836","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/infopolicy.net\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/infopolicy.net\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/infopolicy.net\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/infopolicy.net\/en\/wp-json\/wp\/v2\/comments?post=836"}],"version-history":[{"count":1,"href":"https:\/\/infopolicy.net\/en\/wp-json\/wp\/v2\/posts\/836\/revisions"}],"predecessor-version":[{"id":4450,"href":"https:\/\/infopolicy.net\/en\/wp-json\/wp\/v2\/posts\/836\/revisions\/4450"}],"wp:attachment":[{"href":"https:\/\/infopolicy.net\/en\/wp-json\/wp\/v2\/media?parent=836"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/infopolicy.net\/en\/wp-json\/wp\/v2\/categories?post=836"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/infopolicy.net\/en\/wp-json\/wp\/v2\/tags?post=836"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}