{"id":8525,"date":"2016-07-05T00:41:45","date_gmt":"2016-07-04T22:41:45","guid":{"rendered":"https:\/\/infopolicy.net\/?p=8525"},"modified":"2016-07-05T00:41:45","modified_gmt":"2016-07-04T22:41:45","slug":"","status":"publish","type":"post","link":"https:\/\/infopolicy.net\/en\/vod-v-irlandii\/","title":{"rendered":"","raw":""},"content":{"rendered":"","protected":false,"raw":""},"excerpt":{"rendered":"","protected":false,"raw":""},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_ru_post_content":"\u041e\u043f\u0443\u0431\u043b\u0438\u043a\u043e\u0432\u0430\u043d\u043e \u0438\u0441\u0441\u043b\u0435\u0434\u043e\u0432\u0430\u043d\u0438\u0435 IAB Ireland \u0438 Nielsen \u043f\u0440\u043e VideoOnDemand \u0441\u0435\u0440\u0432\u0438\u0441\u044b \u0432 \u0418\u0440\u043b\u0430\u043d\u0434\u0438\u0438\r\n\r\n\u041e\u0441\u043d\u043e\u0432\u043d\u044b\u0435 \u0444\u0430\u043a\u0442\u044b, \u0432\u044b\u0432\u043e\u0434\u044b \u0438 \u0442\u0440\u0435\u043d\u0434\u044b:\r\n\r\n<!--more-->\r\n\r\n<iframe src=\"\/\/www.slideshare.net\/slideshow\/embed_code\/key\/6DIxprKGJKrYwT\" width=\"595\" height=\"485\" frameborder=\"0\" marginwidth=\"0\" marginheight=\"0\" scrolling=\"no\" style=\"border:1px solid #CCC; border-width:1px; margin-bottom:5px; max-width: 100%;\" allowfullscreen> <\/iframe> <div style=\"margin-bottom:5px\"> <strong> <a href=\"\/\/www.slideshare.net\/IAB_Europe\/iab-ireland-and-nielsen-irish-market-vod-research\" title=\"IAB Ireland and Nielsen Irish market VOD Research\" target=\"_blank\">IAB Ireland and Nielsen Irish market VOD Research<\/a> <\/strong> from <strong><a href=\"\/\/www.slideshare.net\/IAB_Europe\" target=\"_blank\">IAB Europe<\/a><\/strong> <\/div>\r\n\r\n\u0418\u0441\u0442\u043e\u0447\u043d\u0438\u043a:\r\n<a href=\"http:\/\/www.iabeurope.eu\/all-news\/news\/iab-ireland-and-nielsen-release-latest-irish-research-confirms-video-on-demand-vod-viewing-is-entrenched-in-the-market\/\">\r\nhttp:\/\/www.iabeurope.eu\/all-news\/news\/iab-ireland-and-nielsen-release-latest-irish-research-confirms-video-on-demand-vod-viewing-is-entrenched-in-the-market\/<\/a>","_ru_post_name":"vod-v-irlandii","_ru_post_excerpt":"","_ru_post_title":"VOD \u0432 \u0418\u0440\u043b\u0430\u043d\u0434\u0438\u0438","_en_post_content":"","_en_post_name":"","_en_post_excerpt":"","_en_post_title":"","edit_language":"en","jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2}},"categories":[8,25,24],"tags":[],"class_list":["post-8525","post","type-post","status-publish","format-standard","","category-research","category-content","category-media"],"jetpack_publicize_connections":[],"jetpack_featured_media_url":"","jetpack_sharing_enabled":true,"jetpack_shortlink":"https:\/\/wp.me\/pffTZ2-2dv","jetpack_likes_enabled":true,"jetpack-related-posts":[{"id":1286,"url":"https:\/\/infopolicy.net\/en\/irlandskij-rynok-internet-reklamy-v-2009\/","url_meta":{"origin":8525,"position":0},"title":"\u0418\u0440\u043b\u0430\u043d\u0434\u0441\u043a\u0438\u0439 \u0440\u044b\u043d\u043e\u043a \u0438\u043d\u0442\u0435\u0440\u043d\u0435\u0442-\u0440\u0435\u043a\u043b\u0430\u043c\u044b \u0432 2009 \u0433\u043e\u0434\u0443 &#8211; \u20ac100m","author":"infopolicy","date":"29.07.2010","format":false,"excerpt":"\u041e\u043d\u043b\u0430\u0439\u043d-\u0440\u0435\u043a\u043b\u0430\u043c\u043d\u044b\u0435 \u0437\u0430\u0442\u0440\u0430\u0442\u044b \u0432 \u0418\u0440\u0430\u043b\u043d\u0434\u0438\u0438 \u0432 2009 \u0433\u043e\u0434\u0443 \u0434\u043e\u0441\u0442\u0438\u0433\u043b\u0438 \u20ac97.2 \u043c\u0438\u043b\u043b\u0438\u043e\u043d\u043e\u0432 \u0441\u043e\u0433\u043b\u0430\u0441\u043d\u043e \u043f\u0435\u0440\u0432\u043e\u043c\u0443 \u0438\u0441\u0441\u043b\u0435\u0434\u043e\u0432\u0430\u043d\u0438\u044e IAB Ireland \u0438 PricewaterhouseCoopers (PwC) \u0437\u0430\u044f\u0432\u0438\u043b\u0430 IAB Ireland - Suzanne McElligot. \u041f\u043e\u0438\u0441\u043a\u043e\u0432\u0430\u044f \u0440\u0435\u043a\u043b\u0430\u043c\u0430 \u0441\u043e\u0441\u0442\u0430\u0432\u043b\u044f\u0435\u0442 - 46.2% \u0438\u0440\u043b\u0430\u043d\u0434\u0441\u043a\u043e\u0439 \u043e\u043d\u043b\u0430\u0439\u043d-\u0440\u0435\u043a\u043b\u0430\u043c\u044b. \u0412\u0441\u044f \u0440\u0435\u043a\u043b\u0430\u043c\u043d\u0430\u044f \u0438\u043d\u0434\u0443\u0441\u0442\u0440\u0438\u044f \u0418\u0440\u043b\u0430\u043d\u0434\u0438\u0438 \u0441\u043e\u0441\u0442\u0430\u0432\u0438\u043b\u0430 \u20ac940 \u043c\u0438\u043b\u043b\u0438\u043e\u043d\u043e\u0432 \u0432 2009. \u0418\u0441\u0442\u043e\u0447\u043d\u0438\u043a: http:\/\/www.iabuk.net\/en\/1\/onlineadvertisinginirelandapproaches100m280710.mxs","rel":"","context":"In &quot;\u0420\u0435\u043a\u043b\u0430\u043c\u0430&quot;","block_context":{"text":"\u0420\u0435\u043a\u043b\u0430\u043c\u0430","link":"https:\/\/infopolicy.net\/en\/category\/advertising\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":18978,"url":"https:\/\/infopolicy.net\/en\/infografika-dnya-internet-reklama-v-ir\/","url_meta":{"origin":8525,"position":1},"title":"\u0418\u043d\u0444\u043e\u0433\u0440\u0430\u0444\u0438\u043a\u0430 \u0434\u043d\u044f: \u0418\u043d\u0442\u0435\u0440\u043d\u0435\u0442-\u0440\u0435\u043a\u043b\u0430\u043c\u0430 \u0432 \u0418\u0440\u043b\u0430\u043d\u0434\u0438\u0438 \u0432\u044b\u0440\u043e\u0441\u043b\u0430 \u043d\u0430 27% \u0432 2021 \u0433\u043e\u0434\u0443","author":"infopolicy","date":"15.04.2022","format":false,"excerpt":"\u0410\u0441\u0441\u043e\u0446\u0438\u0430\u0446\u0438\u044f \u0438\u043d\u0442\u0435\u0440\u0430\u043a\u0442\u0438\u0432\u043d\u043e\u0439 \u0440\u0435\u043a\u043b\u0430\u043c\u044b \u0432 \u0418\u0440\u043b\u0430\u043d\u0434\u0438\u0438 - IAB Ireland \u043e\u043f\u0443\u0431\u043b\u0438\u043a\u043e\u0432\u0430\u043b\u0430 \u043e\u0442\u0447\u0435\u0442 \u043e \u0440\u0435\u043a\u043b\u0430\u043c\u043d\u043e\u0439 \u0434\u0435\u044f\u0442\u0435\u043b\u044c\u043d\u043e\u0441\u0442\u0438 \u0437\u0430 2021. \u0420\u043e\u0441\u0442 27% \u0441 655 \u043c\u0438\u043b\u043b\u0438\u043e\u043d\u043e\u0432 \u0435\u0432\u0440\u043e \u0434\u043e 830 \u043c\u0438\u043b\u043b\u0438\u043e\u043d\u043e\u0432. \u041f\u0440\u0438 \u043f\u043e\u0447\u0442\u0438 5 \u043c\u0438\u043b\u043b\u0438\u043e\u043d\u0430\u0445 \u0438\u043d\u0442\u0435\u0440\u043d\u0435\u0442-\u043f\u043e\u043b\u044c\u0437\u043e\u0432\u0430\u0442\u0435\u043b\u044f\u0445 \u0432 \u044f\u043d\u0432\u0430\u0440\u0435 2022 \u0433\u043e\u0434\u0430. \u0418\u0441\u0442\u043e\u0447\u043d\u0438\u043a: https:\/\/iabireland.ie\/wp-content\/uploads\/2022\/04\/IAB-Ireland-PWC-Online-Adspend-2021-Infographic.pdf","rel":"","context":"In &quot;\u0418\u043d\u0444\u043e\u0433\u0440\u0430\u0444\u0438\u043a\u0430&quot;","block_context":{"text":"\u0418\u043d\u0444\u043e\u0433\u0440\u0430\u0444\u0438\u043a\u0430","link":"https:\/\/infopolicy.net\/en\/category\/infographic\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/infopolicy.net\/wp-content\/uploads\/2022\/04\/iab_ireland_2021.jpg?resize=350%2C200&ssl=1","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/infopolicy.net\/wp-content\/uploads\/2022\/04\/iab_ireland_2021.jpg?resize=350%2C200&ssl=1 1x, https:\/\/i0.wp.com\/infopolicy.net\/wp-content\/uploads\/2022\/04\/iab_ireland_2021.jpg?resize=525%2C300&ssl=1 1.5x, https:\/\/i0.wp.com\/infopolicy.net\/wp-content\/uploads\/2022\/04\/iab_ireland_2021.jpg?resize=700%2C400&ssl=1 2x, https:\/\/i0.wp.com\/infopolicy.net\/wp-content\/uploads\/2022\/04\/iab_ireland_2021.jpg?resize=1050%2C600&ssl=1 3x, https:\/\/i0.wp.com\/infopolicy.net\/wp-content\/uploads\/2022\/04\/iab_ireland_2021.jpg?resize=1400%2C800&ssl=1 4x"},"classes":[]},{"id":12812,"url":"https:\/\/infopolicy.net\/en\/grafik-dnya-ot-nielsen-rost-televizionnoj-vov\/","url_meta":{"origin":8525,"position":2},"title":"\u0413\u0440\u0430\u0444\u0438\u043a \u0434\u043d\u044f \u043e\u0442 Nielsen: \u0440\u043e\u0441\u0442 \u0442\u0435\u043b\u0435\u0432\u0438\u0437\u0438\u043e\u043d\u043d\u043e\u0439 \u0432\u043e\u0432\u043b\u0435\u0447\u0435\u043d\u043d\u043e\u0441\u0442\u0438 \u0432 24 \u0441\u0442\u0440\u0430\u043d\u0430\u0445","author":"infopolicy","date":"31.03.2020","format":false,"excerpt":"\u0414\u0430\u043d\u043d\u044b\u0435 \u0442\u0435\u043b\u0435\u0432\u0438\u0437\u0438\u043e\u043d\u043d\u044b\u0445 \u0438\u0437\u043c\u0435\u0440\u0435\u043d\u0438\u0439 \u043e\u0442 Nielsen. 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https:\/\/i0.wp.com\/infopolicy.net\/wp-content\/uploads\/2020\/03\/TV-engagement-NielsenMarch2020.jpg?resize=525%2C300&ssl=1 1.5x, https:\/\/i0.wp.com\/infopolicy.net\/wp-content\/uploads\/2020\/03\/TV-engagement-NielsenMarch2020.jpg?resize=700%2C400&ssl=1 2x"},"classes":[]},{"id":7354,"url":"https:\/\/infopolicy.net\/en\/gemius-vyigral-premiyu-iab-europe-research\/","url_meta":{"origin":8525,"position":3},"title":"Gemius \u0432\u044b\u0438\u0433\u0440\u0430\u043b \u043f\u0440\u0435\u043c\u0438\u044e IAB Europe Research","author":"infopolicy","date":"25.05.2015","format":false,"excerpt":"\u0412 \u043a\u043e\u043d\u043a\u0443\u0440\u0441\u0435, \u043e\u0440\u0433\u0430\u043d\u0438\u0437\u043e\u0432\u0430\u043d\u043d\u043e\u043c IAB Europe, \u043a\u043e\u043c\u043f\u0430\u043d\u0438\u0438 Gemius \u0431\u044b\u043b\u0430 \u043f\u0440\u0438\u0441\u0443\u0436\u0434\u0435\u043d\u0430 \u043f\u0435\u0440\u0432\u0430\u044f \u043f\u0440\u0435\u043c\u0438\u044f \u0432 \u043a\u0430\u0442\u0435\u0433\u043e\u0440\u0438\u0438 \u0438\u0441\u0441\u043b\u0435\u0434\u043e\u0432\u0430\u043d\u0438\u0439 \u0438\u043d\u0442\u0435\u0440\u043d\u0435\u0442-\u0430\u0443\u0434\u0438\u0442\u043e\u0440\u0438\u0438. \u041f\u0440\u043e\u0435\u043a\u0442-\u043f\u043e\u0431\u0435\u0434\u0438\u0442\u0435\u043b\u044c \u043f\u043e\u0437\u0432\u043e\u043b\u044f\u0435\u0442 \u0438\u0437\u0434\u0430\u0442\u0435\u043b\u044f\u043c \u043e\u043f\u0440\u0435\u0434\u0435\u043b\u0438\u0442\u044c \u043e\u0431\u0449\u0438\u0439 \u043e\u0445\u0432\u0430\u0442 \u043d\u0430 \u0432\u0441\u0435\u0445 \u0443\u0441\u0442\u0440\u043e\u0439\u0441\u0442\u0432\u0430\u0445 (BehavioralPanelSynthesis, BPS). \u041d\u0430\u0433\u0440\u0430\u0434\u0430 \u0431\u044b\u043b\u0430 \u0432\u0440\u0443\u0447\u0435\u043d\u0430 \u043d\u0430 \u043a\u043e\u043d\u0444\u0435\u0440\u0435\u043d\u0446\u0438\u0438 Interact, \u043a\u043e\u0442\u043e\u0440\u0430\u044f \u0441\u043e\u0441\u0442\u043e\u044f\u043b\u0430\u0441\u044c \u0432 \u0411\u0435\u0440\u043b\u0438\u043d\u0435 20 \u043c\u0430\u044f. \u0412 \u0437\u0430\u043a\u043b\u044e\u0447\u0438\u0442\u0435\u043b\u044c\u043d\u043e\u043c \u0442\u0443\u0440\u0435 \u0441 Gemius \u0441\u043e\u0440\u0435\u0432\u043d\u043e\u0432\u0430\u043b\u0438\u0441\u044c \u0442\u0440\u0438 \u0434\u0440\u0443\u0433\u0438\u0435 \u043a\u043e\u043c\u043f\u0430\u043d\u0438\u0438. \u0416\u044e\u0440\u0438 \u0441\u043e\u0441\u0442\u043e\u044f\u043b\u043e \u0438\u0437\u2026","rel":"","context":"In &quot;InternetCEE&quot;","block_context":{"text":"InternetCEE","link":"https:\/\/infopolicy.net\/en\/category\/internetcee\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":8535,"url":"https:\/\/infopolicy.net\/en\/issledovanie-iab-europe-adex-2015\/","url_meta":{"origin":8525,"position":4},"title":"\u0418\u0441\u0441\u043b\u0435\u0434\u043e\u0432\u0430\u043d\u0438\u0435 IAB Europe AdEx 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