{"id":906,"date":"2009-05-12T13:17:00","date_gmt":"2009-05-12T11:17:00","guid":{"rendered":"https:\/\/infopolicy.net\/?p=906"},"modified":"2013-08-03T12:24:33","modified_gmt":"2013-08-03T10:24:33","slug":"","status":"publish","type":"post","link":"https:\/\/infopolicy.net\/en\/tsifra-dnya-uk-28-6-milliona-mobilnaya-reklam\/","title":{"rendered":"","raw":""},"content":{"rendered":"","protected":false,"raw":""},"excerpt":{"rendered":"","protected":false,"raw":""},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_ru_post_content":"\u0418\u0441\u0441\u043b\u0435\u0434\u043e\u0432\u0430\u043d\u0438\u0435  Internet Advertising Bureau (IAB) \u0438 PricewaterhouseCoopers (PwC) \u0432 \u0412\u0435\u043b\u0438\u043a\u043e\u0431\u0440\u0438\u0442\u0430\u043d\u0438\u0438 \u043f\u043e\u043a\u0430\u0437\u0430\u043b\u043e \u0440\u043e\u0441\u0442 \u043f\u043e\u0447\u0442\u0438 \u043d\u0430 100% 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\u0442\u0435\u0440\u043c\u0438\u043d - \"digital advertising economy\". \u0417\u0430\u043d\u043e\u0441\u0438\u043c \u0432 \u0431\u043b\u043e\u043a\u043d\u043e\u0442! :-) \u041e\u0431\u0440\u0430\u0449\u0430\u044e \u0432\u043d\u0438\u043c\u0430\u043d\u0438\u0435 \u0432 \u0442\u0430\u0431\u043b\u0438\u0446\u0435 \u043f\u043e\u043b\u0443\u0447\u0430\u044e\u0442\u0441\u044f \u043c\u0438\u043b\u043b\u0438\u043e\u043d\u044b! 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IAB \u0438 PricewaterhouseCoopers LLP (PwC) \u043f\u0440\u0435\u0434\u0441\u0442\u0430\u0432\u0438\u043b\u0438 IAB Internet Advertising Revenue Report for the full year 2009 \u043f\u043e \u0438\u043d\u0442\u0435\u0440\u043d\u0435\u0442-\u0440\u0435\u043a\u043b\u0430\u043c\u0435 \u0432 \u0421\u0428\u0410. \u041f\u0430\u0434\u0435\u043d\u0438\u0435 \u0432 2009 \u0433\u043e\u0434\u0443 \u0432 \u0441\u0440\u0430\u0432\u043d\u0435\u043d\u0438\u0438 \u0441 2008 - 3.4% \u041d\u043e, \u0447\u0435\u0442\u0432\u0435\u0440\u0442\u044b\u0439 \u043a\u0432\u0430\u0440\u0442\u0430\u043b 2009 \u0440\u0435\u043a\u043e\u0440\u0434\u043d\u044b\u0435 6.3 \u043c\u0438\u043b\u043b\u0438\u0430\u0440\u0434\u0430 \u0434\u043e\u043b\u043b\u0430\u0440\u043e\u0432. \u0414\u0430, \u0438 \u0432\u043e\u043e\u0431\u0449\u0435 \u0441\u0443\u043c\u043c\u0430 22,7\u2026","rel":"","context":"In &quot;\u0420\u0435\u043a\u043b\u0430\u043c\u0430&quot;","block_context":{"text":"\u0420\u0435\u043a\u043b\u0430\u043c\u0430","link":"https:\/\/infopolicy.net\/en\/category\/advertising\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":2213,"url":"https:\/\/infopolicy.net\/en\/rynok-internet-reklamy-v-rumynii-v-2011-go\/","url_meta":{"origin":906,"position":5},"title":"\u0420\u044b\u043d\u043e\u043a \u0438\u043d\u0442\u0435\u0440\u043d\u0435\u0442-\u0440\u0435\u043a\u043b\u0430\u043c\u044b \u0432 \u0420\u0443\u043c\u044b\u043d\u0438\u0438 \u0432 2011 \u0433\u043e\u0434\u0443","author":"infopolicy","date":"28.05.2012","format":false,"excerpt":"\u0420\u0443\u043c\u044b\u043d\u0441\u043a\u0438\u0439 \u0440\u044b\u043d\u043e\u043a \u0438\u043d\u0442\u0435\u0440\u043d\u0435\u0442-\u0440\u0435\u043a\u043b\u0430\u043c\u044b \u0434\u043e\u0441\u0442\u0438\u0433 RON 91.8M \u0432 2011, \u0441 RON 86M \u0432 2010. \u0421\u043e\u0433\u043b\u0430\u0441\u043d\u043e \u0438\u0441\u0441\u043b\u0435\u0434\u043e\u0432\u0430\u043d\u0438\u044e ROADS (Romanian Online Advertising Study), \u0441\u0434\u0435\u043b\u0430\u043d\u043d\u043e\u0435by IAB Romania \u0438 PwC Romania). \u0412 \u0435\u0432\u0440\u043e \u044d\u0442\u043e \u043e\u0437\u043d\u0430\u0447\u0430\u0435\u0442 Euro 21.7M (for 1Euro= RON 4.23). \u0418\u043d\u0442\u0435\u0440\u043d\u0435\u0442-\u043f\u043e\u043b\u044c\u0437\u043e\u0432\u0430\u0442\u0435\u043b\u0435\u0439 - 9 \u043c\u0438\u043b\u043b\u0438\u043e\u043d\u043e\u0432 (Mercury Research). \u0422\u043e \u0435\u0441\u0442\u044c 24 \u0418\u0441\u0442\u043e\u0447\u043d\u0438\u043a: http:\/\/www.adhugger.net\/2012\/05\/28\/roads-romanian-online-advertising-market-in-2011-ron-91-8m\/","rel":"","context":"In &quot;\u0411\u0435\u0437 \u0440\u0443\u0431\u0440\u0438\u043a\u0438&quot;","block_context":{"text":"\u0411\u0435\u0437 \u0440\u0443\u0431\u0440\u0438\u043a\u0438","link":"https:\/\/infopolicy.net\/en\/category\/bez-rubriki\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]}],"_links":{"self":[{"href":"https:\/\/infopolicy.net\/en\/wp-json\/wp\/v2\/posts\/906","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/infopolicy.net\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/infopolicy.net\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/infopolicy.net\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/infopolicy.net\/en\/wp-json\/wp\/v2\/comments?post=906"}],"version-history":[{"count":1,"href":"https:\/\/infopolicy.net\/en\/wp-json\/wp\/v2\/posts\/906\/revisions"}],"predecessor-version":[{"id":4541,"href":"https:\/\/infopolicy.net\/en\/wp-json\/wp\/v2\/posts\/906\/revisions\/4541"}],"wp:attachment":[{"href":"https:\/\/infopolicy.net\/en\/wp-json\/wp\/v2\/media?parent=906"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/infopolicy.net\/en\/wp-json\/wp\/v2\/categories?post=906"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/infopolicy.net\/en\/wp-json\/wp\/v2\/tags?post=906"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}