{"id":9507,"date":"2017-05-13T10:41:46","date_gmt":"2017-05-13T08:41:46","guid":{"rendered":"https:\/\/infopolicy.net\/?p=9507"},"modified":"2017-05-13T10:41:46","modified_gmt":"2017-05-13T08:41:46","slug":"","status":"publish","type":"post","link":"https:\/\/infopolicy.net\/en\/issledovanie-dnya-reaktsiya-na-reklamu-p\/","title":{"rendered":"","raw":""},"content":{"rendered":"","protected":false,"raw":""},"excerpt":{"rendered":"","protected":false,"raw":""},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_ru_post_content":"IAB Europe \u0440\u0435\u043a\u043e\u043c\u0435\u043d\u0434\u0443\u0435\u0442 \u0438\u0441\u0441\u043b\u0435\u0434\u043e\u0432\u0430\u043d\u0438\u0435 \u043f\u0440\u043e \u043c\u043e\u043b\u043e\u0434\u043e\u0435 \u043f\u043e\u043a\u043e\u043b\u0435\u043d\u0438\u0435 \u0438 \u0440\u0435\u043a\u043b\u0430\u043c\u0443, \u043f\u043e\u0434\u0433\u043e\u0442\u043e\u0432\u043b\u0435\u043d\u043d\u043e\u0435 Kantar Millward Brown \u2013 \"AdReaction: Engaging Gen X, Y and Z\"\r\n\r\n\u0421\u043b\u0430\u0439\u0434\u044b:\r\n<!--more-->\r\n\r\n\r\n<iframe src=\"\/\/www.slideshare.net\/slideshow\/embed_code\/key\/voLWt1ZkaTwelO\" width=\"595\" height=\"485\" frameborder=\"0\" marginwidth=\"0\" marginheight=\"0\" scrolling=\"no\" style=\"border:1px solid #CCC; border-width:1px; margin-bottom:5px; max-width: 100%;\" allowfullscreen> <\/iframe> <div style=\"margin-bottom:5px\"> <strong> <a href=\"\/\/www.slideshare.net\/IAB_Europe\/member-report-kantar-millward-brown-adreaction-engaging-gen-x-y-and-z\" title=\"Member report - Kantar Millward Brown - AdReaction: Engaging Gen X, Y and Z\" target=\"_blank\">Member report - Kantar Millward Brown - AdReaction: Engaging Gen X, Y and Z<\/a> <\/strong> from <strong><a target=\"_blank\" href=\"https:\/\/www.slideshare.net\/IAB_Europe\">IAB Europe<\/a><\/strong> <\/div>\r\n\r\n\u0418\u0441\u0442\u043e\u0447\u043d\u0438\u043a:\r\n<a href=\"https:\/\/www.iabeurope.eu\/best-practices\/ad-effectiveness-library\/member-report-kantar-millward-brown-adreaction-engaging-gen-x-y-and-z\/\">\r\nhttps:\/\/www.iabeurope.eu\/best-practices\/ad-effectiveness-library\/member-report-kantar-millward-brown-adreaction-engaging-gen-x-y-and-z\/<\/a>","_ru_post_name":"issledovanie-dnya-reaktsiya-na-reklamu-p","_ru_post_excerpt":"","_ru_post_title":"\u0418\u0441\u0441\u043b\u0435\u0434\u043e\u0432\u0430\u043d\u0438\u0435 \u0434\u043d\u044f: \u0420\u0435\u0430\u043a\u0446\u0438\u044f \u043d\u0430 \u0440\u0435\u043a\u043b\u0430\u043c\u0443 \u043f\u043e\u043a\u043e\u043b\u0435\u043d\u0438\u0439 X, Y, Z","_en_post_content":"","_en_post_name":"","_en_post_excerpt":"","_en_post_title":"","edit_language":"en","jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2}},"categories":[8,9],"tags":[],"class_list":["post-9507","post","type-post","status-publish","format-standard","","category-research","category-advertising"],"jetpack_publicize_connections":[],"jetpack_featured_media_url":"","jetpack_sharing_enabled":true,"jetpack_shortlink":"https:\/\/wp.me\/pffTZ2-2tl","jetpack_likes_enabled":true,"jetpack-related-posts":[{"id":8334,"url":"https:\/\/infopolicy.net\/en\/gemius-snova-pobedil-na-iab-europe-research-awards\/","url_meta":{"origin":9507,"position":0},"title":"Gemius \u0441\u043d\u043e\u0432\u0430 \u043f\u043e\u0431\u0435\u0434\u0438\u043b \u043d\u0430 IAB Europe Research Awards","author":"infopolicy","date":"16.05.2016","format":false,"excerpt":"\u041a\u043e\u043c\u043f\u0430\u043d\u0438\u044f Gemius \u043f\u043e\u043b\u0443\u0447\u0438\u043b\u0430 \u043f\u0440\u0438\u0437 \u0437\u0430 \u043b\u0443\u0447\u0448\u0438\u0439 \u0438\u0441\u0441\u043b\u0435\u0434\u043e\u0432\u0430\u0442\u0435\u043b\u044c\u0441\u043a\u0438\u0439 \u043f\u0440\u043e\u0434\u0443\u043a\u0442 \u0432 \u0415\u0432\u0440\u043e\u043f\u0435. \u041f\u043e\u0431\u0435\u0434\u0438\u0432\u0448\u0430\u044f \u043c\u0435\u0442\u043e\u0434\u043e\u043b\u043e\u0433\u0438\u044f \u043f\u0440\u0435\u0434\u043e\u0441\u0442\u0430\u0432\u043b\u044f\u0435\u0442 \u0435\u0436\u0435\u0434\u043d\u0435\u0432\u043d\u044b\u0435 \u0434\u0430\u043d\u043d\u044b\u0435 \u0438\u0441\u0441\u043b\u0435\u0434\u043e\u0432\u0430\u043d\u0438\u044f \u0438\u043d\u0442\u0435\u0440\u043d\u0435\u0442-\u0430\u0443\u0434\u0438\u0442\u043e\u0440\u0438\u0438 (gemiusOvernight). 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\u044f\u0432\u043b\u044f\u0435\u0442\u0441\u044f\u2026","rel":"","context":"In &quot;InternetCEE&quot;","block_context":{"text":"InternetCEE","link":"https:\/\/infopolicy.net\/en\/category\/internetcee\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/infopolicy.net\/wp-content\/uploads\/2016\/05\/IAB-Europe-ResearchAwards.jpg?resize=350%2C200&ssl=1","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/infopolicy.net\/wp-content\/uploads\/2016\/05\/IAB-Europe-ResearchAwards.jpg?resize=350%2C200&ssl=1 1x, https:\/\/i0.wp.com\/infopolicy.net\/wp-content\/uploads\/2016\/05\/IAB-Europe-ResearchAwards.jpg?resize=525%2C300&ssl=1 1.5x, https:\/\/i0.wp.com\/infopolicy.net\/wp-content\/uploads\/2016\/05\/IAB-Europe-ResearchAwards.jpg?resize=700%2C400&ssl=1 2x, https:\/\/i0.wp.com\/infopolicy.net\/wp-content\/uploads\/2016\/05\/IAB-Europe-ResearchAwards.jpg?resize=1050%2C600&ssl=1 3x, 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\u0430\u0443\u0434\u0438\u0442\u043e\u0440\u0438\u044f","author":"infopolicy","date":"13.04.2015","format":false,"excerpt":"\u0418\u0441\u0441\u043b\u0435\u0434\u043e\u0432\u0430\u043d\u0438\u0435 Millward Brown Digital \u0431\u043e\u043b\u0435\u0435 \u0447\u0435\u043c 1,000 \u043f\u043e\u043b\u044c\u0437\u043e\u0432\u0430\u0442\u0435\u043b\u0435\u0439 \u0432 \u0442\u0440\u0435\u0445 \u043f\u043e\u043a\u043e\u043b\u0435\u043d\u0438\u044f\u0445 (millennials, \u0440\u043e\u0436\u0434\u0435\u043d\u043d\u044b\u0435 \u043f\u043e\u0441\u043b\u0435 1980; Generation X, \u0440\u043e\u0436\u0434\u0435\u043d\u043d\u044b\u043a 1965-1980; \u0438 \u0431\u0443\u043c\u0435\u0440\u044b, \u0440\u043e\u0436\u0434\u0435\u043d\u043d\u044b\u0435 1946-1964) \u043f\u043e\u0441\u043c\u043e\u0442\u0440\u0435\u0442\u044c \u043a\u0430\u043a \u044d\u0442\u0438 \u0432\u043e\u0437\u0440\u0430\u0441\u0442\u043d\u044b\u0435 \u0433\u0440\u0443\u043f\u043f\u044b \u043f\u0440\u0435\u0434\u043f\u043e\u0447\u0438\u0442\u0430\u044e\u0442 \u0440\u0430\u0437\u043d\u044b\u0435 \u044d\u043a\u0440\u0430\u043d\u044b \u0434\u043b\u044f \u0440\u0430\u0437\u043b\u0438\u0447\u043d\u043e\u0439 \u0430\u043a\u0442\u0438\u0432\u043d\u043e\u0441\u0442\u0438: \u0418\u0441\u0442\u043e\u0447\u043d\u0438\u043a: http:\/\/www.adweek.com\/news\/technology\/infographic-here-are-devices-your-target-audience-using-164026","rel":"","context":"In 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