{"id":9613,"date":"2017-06-03T08:58:18","date_gmt":"2017-06-03T06:58:18","guid":{"rendered":"https:\/\/infopolicy.net\/?p=9613"},"modified":"2017-06-03T08:58:18","modified_gmt":"2017-06-03T06:58:18","slug":"","status":"publish","type":"post","link":"https:\/\/infopolicy.net\/en\/auditoriya-i-reklamnaya-aktivnost-na-z\/","title":{"rendered":"","raw":""},"content":{"rendered":"","protected":false,"raw":""},"excerpt":{"rendered":"","protected":false,"raw":""},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_ru_post_content":"<div class=\"_2cuy _3dgx _2vxa\"><span class=\"_4yxo\">17 \u043c\u0430\u044f \u0432\u0441\u0442\u0443\u043f\u0438\u043b \u0432 \u0441\u0438\u043b\u0443 \u0423\u043a\u0430\u0437 \u041f\u0440\u0435\u0437\u0438\u0434\u0435\u043d\u0442\u0430 \u0423\u043a\u0440\u0430\u0438\u043d\u044b \u043e \u0432\u0432\u0435\u0434\u0435\u043d\u0438\u0438 \u0441\u0430\u043d\u043a\u0446\u0438\u0439 \u0432 \u043e\u0442\u043d\u043e\u0448\u0435\u043d\u0438\u0438 \u0440\u044f\u0434\u0430 \u0440\u043e\u0441\u0441\u0438\u0439\u0441\u043a\u0438\u0445 \u0438\u043d\u0444\u043e\u0440\u043c\u0430\u0446\u0438\u043e\u043d\u043d\u044b\u0445 \u043f\u0440\u043e\u0434\u0443\u043a\u0442\u043e\u0432, \u0432 \u0447\u0430\u0441\u0442\u043d\u043e\u0441\u0442\u0438 \u0441\u043e\u0446\u0438\u0430\u043b\u044c\u043d\u044b\u0445 \u0441\u0435\u0442\u0435\u0439 \u00ab\u0412\u043a\u043e\u043d\u0442\u0430\u043a\u0442\u0435\u00bb \u0438 \u00ab\u041e\u0434\u043d\u043e\u043a\u043b\u0430\u0441\u0441\u043d\u0438\u043a\u0438\u00bb, \u043f\u043e\u0440\u0442\u0430\u043b\u043e\u0432 \u00ab\u042f\u043d\u0434\u0435\u043a\u0441\u00bb \u0438 \u00abMail.Ru\u00bb.<\/span> <span class=\"_4yxo\">\u041a\u043e\u043c\u043f\u0430\u043d\u0438\u044f Gemius \u043f\u0440\u043e\u0430\u043d\u0430\u043b\u0438\u0437\u0438\u0440\u043e\u0432\u0430\u043b\u0430 \u0430\u0443\u0434\u0438\u0442\u043e\u0440\u0438\u044e \u0438 \u0430\u043a\u0442\u0438\u0432\u043d\u043e\u0441\u0442\u044c \u0440\u0435\u043a\u043b\u0430\u043c\u043e\u0434\u0430\u0442\u0435\u043b\u0435\u0439 \u043d\u0430 \u0437\u0430\u0431\u043b\u043e\u043a\u0438\u0440\u043e\u0432\u0430\u043d\u043d\u044b\u0445 \u0440\u0435\u0441\u0443\u0440\u0441\u0430\u0445 \u0434\u043e \u0438 \u043f\u043e\u0441\u043b\u0435 \u0432\u0432\u0435\u0434\u0435\u043d\u0438\u044f \u0441\u0430\u043d\u043a\u0446\u0438\u0439. \u0410\u0443\u0434\u0438\u0442\u043e\u0440\u0438\u044f Vk.com \u0438<\/span> <span class=\"_4yxo\">Ok.ru \u043f\u0430\u0434\u0430\u0435\u0442, Facebook \u2013 \u0440\u0430\u0441\u0442\u0435\u0442, \u0442\u0435\u043d\u0434\u0435\u043d\u0446\u0438\u0438 \u0432 \u0440\u0435\u043a\u043b\u0430\u043c\u043d\u043e\u0439 \u0430\u043a\u0442\u0438\u0432\u043d\u043e\u0441\u0442\u0438 \u0430\u043d\u0430\u043b\u043e\u0433\u0438\u0447\u043d\u044b.<\/span><\/div>\r\n<div class=\"_2cuy _3dgx _2vxa\"><\/div>\r\n<div class=\"_2cuy _3dgx _2vxa\"><\/div>\r\n<!--more-->\r\n<div class=\"_2cuy _3dgx _2vxa\">\u0412 \u0430\u043d\u0430\u043b\u0438\u0437 \u0432\u043a\u043b\u044e\u0447\u0435\u043d\u044b \u0434\u0430\u043d\u043d\u044b\u0435 \u0438\u0441\u0441\u043b\u0435\u0434\u043e\u0432\u0430\u043d\u0438\u044f \u043e\u043d\u043b\u0430\u0439\u043d-\u0430\u0443\u0434\u0438\u0442\u043e\u0440\u0438\u0438 <a href=\"https:\/\/l.facebook.com\/l.php?u=https%3A%2F%2Faudience.gemius.com%2Fen%2Fmethodology%2Foverview%2F&amp;h=ATMv7u97ZzDbnmXxYkSvfK8RaAtCq_5o4iJ4G78dLnRT8bChLaTFbKkR_TFhXyhTBali0wAdP2b-XwEcPdOVa0EcBIBNK5NR-2Rx6uQKTh2DIywXri-38DSC169MdNOqqKlDxixvZQ&amp;s=1\" target=\"_blank\" rel=\"nofollow noopener noreferrer\">gemiusAudience<\/a> (\u041f\u041a) \u0438 \u043c\u043e\u043d\u0438\u0442\u043e\u0440\u0438\u043d\u0433\u0430 \u043e\u043d\u043b\u0430\u0439\u043d \u0440\u0435\u043a\u043b\u0430\u043c\u043d\u044b\u0445 \u043a\u0430\u043c\u043f\u0430\u043d\u0438\u0439 <a href=\"https:\/\/l.facebook.com\/l.php?u=https%3A%2F%2Fadreal.gemius.com%2Fsite%2F&amp;h=ATPiDXu5ai6fjf8x2GuOksNIhgt-Kh2OFkIUJkVBuoIInC2TZduwh8H-I_W3TtKsmhOOzHqgk6ut8nUyi5XrwqH6WOKAjxHd8UUKICQUriP4_DKEzMz1e0Og-mfu9FCumN5A-9yl1g&amp;s=1\" target=\"_blank\" rel=\"nofollow noopener noreferrer\">gemiusAdReal<\/a> (\u0432\u0438\u0434\u0435\u043e\u0440\u0435\u043a\u043b\u0430\u043c\u0430) \u0437\u0430 \u043d\u0435\u0434\u0435\u043b\u044e \u0434\u043e \u0432\u0432\u0435\u0434\u0435\u043d\u0438\u044f \u0441\u0430\u043d\u043a\u0446\u0438\u0439 \u2013 8-14 \u043c\u0430\u044f \u0438 \u0437\u0430 \u043d\u0435\u0434\u0435\u043b\u044e \u043f\u043e\u0441\u043b\u0435 \u2013 22-28 \u043c\u0430\u044f.<\/div>\r\n<div class=\"_2cuy _3dgx _2vxa\"><span class=\"_4yxo\">\u0412\u043a\u043e\u043d\u0442\u0430\u043a\u0442\u0435 \u0438 \u041e\u0434\u043d\u043e\u043a\u043b\u0430\u0441\u0441\u043d\u0438\u043a\u0438 \u0442\u0435\u0440\u044f\u044e\u0442 \u043f\u043e\u0437\u0438\u0446\u0438\u0438<\/span><\/div>\r\n<div class=\"_2cuy _3dgx _2vxa\"><\/div>\r\n<div class=\"_2cuy _3dgx _2vxa\">\u0420\u0435\u0437\u0443\u043b\u044c\u0442\u0430\u0442\u044b \u0438\u0441\u0441\u043b\u0435\u0434\u043e\u0432\u0430\u043d\u0438\u044f gemiusAudience \u043f\u043e\u043a\u0430\u0437\u044b\u0432\u0430\u044e\u0442, \u0447\u0442\u043e \u0434\u043e\u043b\u044f \u043f\u043e\u043b\u044c\u0437\u043e\u0432\u0430\u0442\u0435\u043b\u0435\u0439 \u043d\u0430 \u0437\u0430\u0431\u043b\u043e\u043a\u0438\u0440\u043e\u0432\u0430\u043d\u043d\u044b\u0445 \u0441\u043e\u0446\u0438\u0430\u043b\u044c\u043d\u044b\u0445 \u0441\u0435\u0442\u044f\u0445 \u0441\u043d\u0438\u0437\u0438\u043b\u0430\u0441\u044c: \u0412\u043a\u043e\u043d\u0442\u0430\u043a\u0442\u0435 \u043f\u043e\u0442\u0435\u0440\u044f\u043b 3,7 \u043c\u0438\u043b\u043b\u0438\u043e\u043d\u043e\u0432 \u043f\u043e\u043b\u044c\u0437\u043e\u0432\u0430\u0442\u0435\u043b\u0435\u0439 \u043d\u0430 \u041f\u041a, \u0430 \u041e\u0434\u043d\u043e\u043a\u043b\u0430\u0441\u0441\u043d\u0438\u043a\u0438 - 2,6 \u043c\u0438\u043b\u043b\u0438\u043e\u043d\u0430. \u0414\u043e \u0432\u0432\u0435\u0434\u0435\u043d\u0438\u044f \u0441\u0430\u043d\u043a\u0446\u0438\u0439 \u0412\u043a\u043e\u043d\u0442\u0430\u043a\u0442\u0435 \u043e\u0445\u0432\u0430\u0442\u044b\u0432\u0430\u043b 50,5% \u043f\u043e\u0441\u0435\u0442\u0438\u0442\u0435\u043b\u0435\u0439 \u0423\u0430\u043d\u0435\u0442\u0430 (gemiusAudience, 8-14 \u043c\u0430\u044f), \u0437\u0430 \u043d\u0435\u0434\u0435\u043b\u044e \u043e\u0445\u0432\u0430\u0442 \u0430\u0443\u0434\u0438\u0442\u043e\u0440\u0438\u0438 \u0441\u043d\u0438\u0437\u0438\u043b\u0441\u044f \u0434\u043e 30,8%. \u041d\u0430\u043f\u043e\u043c\u043d\u0438\u043c, \u0447\u0442\u043e \u0440\u0430\u043d\u0435\u0435 \u0434\u0430\u043d\u043d\u044b\u0439 \u0440\u0435\u0441\u0443\u0440\u0441 \u0437\u0430\u043d\u0438\u043c\u0430\u043b \u043b\u0438\u0434\u0438\u0440\u0443\u044e\u0449\u0438\u0435 \u043f\u043e\u0437\u0438\u0446\u0438\u0438 \u043d\u0430 \u0440\u044b\u043d\u043a\u0435 \u0438 \u0431\u044b\u043b \u0441\u0430\u043c\u043e\u0439 \u043f\u043e\u0441\u0435\u0449\u0430\u0435\u043c\u043e\u0439 \u0441\u043e\u0446\u0438\u0430\u043b\u044c\u043d\u043e\u044e \u0441\u0435\u0442\u044c\u044e \u0441\u0442\u0440\u0430\u043d\u044b.<\/div>\r\n<div class=\"_2cuy _3dgx _2vxa\"><\/div>\r\n<div class=\"_2cuy _3dgx _2vxa\">\u041e\u0445\u0432\u0430\u0442 \u0430\u0443\u0434\u0438\u0442\u043e\u0440\u0438\u0438 \u043d\u0430 \u041e\u0434\u043d\u043e\u043a\u043b\u0430\u0441\u0441\u043d\u0438\u043a\u0430\u0445 \u0443\u043f\u0430\u043b \u0441 22,3% \u0434\u043e 8,5%.<\/div>\r\n<div class=\"_2cuy _3dgx _2vxa\"><\/div>\r\n<div class=\"_2cuy _3dgx _2vxa\"><span class=\"_4yxo\">\u041d\u043e\u0432\u044b\u0435 \u043f\u043e\u043b\u044c\u0437\u043e\u0432\u0430\u0442\u0435\u043b\u0438 Facebook<\/span><\/div>\r\n<div class=\"_2cuy _3dgx _2vxa\"><\/div>\r\n<div class=\"_2cuy _3dgx _2vxa\">\u0412 \u0442\u043e \u0436\u0435 \u0432\u0440\u0435\u043c\u044f \u0432\u0432\u0435\u0434\u0435\u043d\u0438\u0435 \u0441\u0430\u043d\u043a\u0446\u0438\u0439 \u043f\u043e\u0437\u0438\u0442\u0438\u0432\u043d\u043e \u0441\u043a\u0430\u0437\u0430\u043b\u043e\u0441\u044c \u043d\u0430 \u043a\u043e\u043b\u0438\u0447\u0435\u0441\u0442\u0432\u0435 \u043f\u043e\u0441\u0435\u0449\u0435\u043d\u0438\u0439 \u0437\u0430\u043f\u0430\u0434\u043d\u043e\u0433\u043e \u0433\u0438\u0433\u0430\u043d\u0442\u0430 \u2013 Facebook. \u041d\u0435\u0434\u0435\u043b\u044c\u043d\u0430\u044f \u0430\u0443\u0434\u0438\u0442\u043e\u0440\u0438\u044f \u0441\u0435\u0442\u0438 \u0434\u043e \u0437\u0430\u043f\u0440\u0435\u0442\u0430 \u0440\u043e\u0441\u0441\u0438\u0439\u0441\u043a\u0438\u0445 \u0440\u0435\u0441\u0443\u0440\u0441\u043e\u0432 \u0441\u043e\u0441\u0442\u0430\u0432\u043b\u044f\u043b\u0430 5,3 \u043c\u0438\u043b\u043b\u0438\u043e\u043d\u0430 \u043f\u043e\u043b\u044c\u0437\u043e\u0432\u0430\u0442\u0435\u043b\u0435\u0439 (\u043e\u0445\u0432\u0430\u0442 28,5%), \u0430 \u043f\u043e\u0441\u043b\u0435 \u0431\u043b\u043e\u043a\u0438\u0440\u043e\u0432\u0430\u043d\u0438\u044f \u0432\u044b\u0440\u043e\u0441\u043b\u0430 \u043d\u0430 2,2 \u043c\u0438\u043b\u043b\u0438\u043e\u043d\u0430. \u0421 22 \u043f\u043e 28 \u043c\u0430\u044f \u0441\u043e\u0446\u0438\u0430\u043b\u044c\u043d\u0443\u044e \u0441\u0435\u0442\u044c \u043f\u043e\u0441\u0435\u0442\u0438\u043b\u0438 7,5 \u043c\u0438\u043b\u043b\u0438\u043e\u043d\u043e\u0432 \u043b\u044e\u0434\u0435\u0439, 40% \u0432\u0441\u0435\u0445 \u0438\u043d\u0442\u0435\u0440\u043d\u0435\u0442-\u043f\u043e\u043b\u044c\u0437\u043e\u0432\u0430\u0442\u0435\u043b\u0435\u0439 \u0437\u0430 \u043d\u0435\u0434\u0435\u043b\u044e.<\/div>\r\n<figure class=\"_2cuy _4nuy _2vxa\">\r\n<div class=\"_h2x\"><img id=\"u_25_2\" class=\"_h2z _297z _usd img\" src=\"https:\/\/scontent.fhen1-1.fna.fbcdn.net\/v\/t1.0-9\/p720x720\/18767684_1355821767786417_8567913982156402881_n.png?oh=ad379b9c43bd4d60dc186303297cf5b4&amp;oe=59A6D893\" alt=\"\" \/><\/div><\/figure>\r\n<div class=\"_2cuy _3dgx _2vxa\"><span class=\"_4yxo\">\u0412\u0438\u0434\u0435\u043e\u0440\u0435\u043a\u043b\u0430\u043c\u0430 \u0432 \u0441\u043e\u0446\u0438\u0430\u043b\u044c\u043d\u044b\u0445 \u0441\u0435\u0442\u044f\u0445<\/span><\/div>\r\n<div class=\"_2cuy _3dgx _2vxa\"><\/div>\r\n<div class=\"_2cuy _3dgx _2vxa\">\u0410\u043a\u0442\u0438\u0432\u043d\u043e\u0441\u0442\u044c \u0440\u0435\u043a\u043b\u0430\u043c\u043e\u0434\u0430\u0442\u0435\u043b\u0435\u0439 \u0432 \u0437\u0430\u0431\u043b\u043e\u043a\u0438\u0440\u043e\u0432\u0430\u043d\u043d\u044b\u0445 \u0441\u043e\u0446\u0438\u0430\u043b\u044c\u043d\u044b\u0445 \u0441\u0435\u0442\u044f\u0445 \u0441\u043d\u0438\u0437\u0438\u043b\u0430\u0441\u044c. \u041d\u0430\u0438\u0431\u043e\u043b\u044c\u0448\u0438\u0439 \u0441\u043f\u0430\u0434 \u043e\u0445\u0432\u0430\u0442\u0430 \u0430\u0443\u0434\u0438\u0442\u043e\u0440\u0438\u0438 \u0432\u0438\u0434\u0435\u043e\u0440\u0435\u043a\u043b\u0430\u043c\u043e\u0439 \u043d\u0430\u0431\u043b\u044e\u0434\u0430\u0435\u0442\u0441\u044f \u0432 \u0441\u043e\u0446\u0438\u0430\u043b\u044c\u043d\u043e\u0439 \u0441\u0435\u0442\u0438 \u0412\u043a\u043e\u043d\u0442\u0430\u043a\u0442\u0435 - \u043d\u0430 92% (2,17 \u043c\u0438\u043b\u043b\u0438\u043e\u043d\u043e\u0432 \u043f\u043e\u043b\u044c\u0437\u043e\u0432\u0430\u0442\u0435\u043b\u0435\u0439). \u0412 \u041e\u0434\u043d\u043e\u043a\u043b\u0430\u0441\u0441\u043d\u0438\u043a\u0430\u0445 \u0441 22 \u043f\u043e 28 \u043c\u0430\u044f \u0432\u0438\u0434\u0435\u043e\u0440\u0435\u043a\u043b\u0430\u043c\u0430 \u043e\u0445\u0432\u0430\u0442\u0438\u043b\u0430 400 \u0442\u044b\u0441\u044f\u0447 \u043f\u043e\u043b\u044c\u0437\u043e\u0432\u0430\u0442\u0435\u043b\u0435\u0439, \u0447\u0442\u043e \u043d\u0430 77% \u043c\u0435\u043d\u044c\u0448\u0435, \u0447\u0435\u043c \u0432 \u043d\u0435\u0434\u0435\u043b\u044e \u0434\u043e \u0437\u0430\u043f\u0440\u0435\u0442\u0430 \u0440\u0435\u0441\u0443\u0440\u0441\u043e\u0432.<\/div>\r\n<div class=\"_2cuy _3dgx _2vxa\"><\/div>\r\n<div class=\"_2cuy _3dgx _2vxa\">\u0412\u0438\u0434\u0435\u043e\u0440\u0435\u043a\u043b\u0430\u043c\u0430 \u043d\u0430 Facebook \u043e\u0445\u0432\u0430\u0442\u0438\u043b\u0430 \u0431\u043e\u043b\u044c\u0448\u0435 \u043f\u043e\u043b\u044c\u0437\u043e\u0432\u0430\u0442\u0435\u043b\u0435\u0439, \u043e\u0434\u043d\u0430\u043a\u043e \u0442\u0435\u043c\u043f\u044b \u0440\u043e\u0441\u0442\u0430 \u0430\u043a\u0442\u0438\u0432\u043d\u043e\u0441\u0442\u0438 \u0440\u0435\u043a\u043b\u0430\u043c\u043e\u0434\u0430\u0442\u0435\u043b\u0435\u0439 \u043c\u0435\u043d\u0435\u0435 \u0441\u0442\u0440\u0435\u043c\u0438\u0442\u0435\u043b\u044c\u043d\u044b \u2013 \u0434\u043e\u043b\u044f \u0430\u0443\u0434\u0438\u0442\u043e\u0440\u0438\u0438 \u0440\u0435\u043a\u043b\u0430\u043c\u044b \u0432\u044b\u0440\u043e\u0441\u043b\u0430 \u043d\u0430 30%.<\/div>\r\n<figure class=\"_2cuy _4nuy _2vxa\">\r\n<div class=\"_h2x\"><img id=\"u_25_3\" class=\"_h2z _297z _usd img\" src=\"https:\/\/scontent.fhen1-1.fna.fbcdn.net\/v\/t1.0-9\/p720x720\/18767933_1355823071119620_337080302091181191_n.png?oh=bb2e3bb428b322aabee20304e782b502&amp;oe=59A82AA6\" alt=\"\" \/><\/div><\/figure>\r\n<div class=\"_2cuy _3dgx _2vxa\"><span class=\"_4yxo\">Yandex.ua \u0438 Mail.Ru<\/span><\/div>\r\n<div class=\"_2cuy _3dgx _2vxa\"><\/div>\r\n<div class=\"_2cuy _3dgx _2vxa\">\u041a\u043e\u043b\u0438\u0447\u0435\u0441\u0442\u0432\u043e \u043f\u043e\u0441\u0435\u0442\u0438\u0442\u0435\u043b\u0435\u0439 Yandex.ua \u0441\u043d\u0438\u0437\u0438\u043b\u043e\u0441\u044c \u043d\u0430 1,9 \u043c\u0438\u043b\u043b\u0438\u043e\u043d\u043e\u0432: \u043f\u0435\u0440\u0435\u0434 \u0437\u0430\u043f\u0440\u0435\u0442\u043e\u043c \u0440\u0435\u0441\u0443\u0440\u0441\u0430 \u0441\u0430\u0439\u0442 \u043e\u0445\u0432\u0430\u0442\u044b\u0432\u0430\u043b 38,1% \u0432\u0441\u0435\u0445 \u043f\u043e\u043b\u044c\u0437\u043e\u0432\u0430\u0442\u0435\u043b\u0435\u0439 \u0423\u0430\u043d\u0435\u0442\u0430 \u0437\u0430 \u043d\u0435\u0434\u0435\u043b\u044e, \u043f\u043e\u0441\u043b\u0435 \u0437\u0430\u043f\u0440\u0435\u0442\u0430 \u2013 28,0%. Mail.Ru \u043f\u043e\u0442\u0435\u0440\u044f\u043b \u0431\u043e\u043b\u044c\u0448\u0435 \u2013 2,5 \u043c\u0438\u043b\u043b\u0438\u043e\u043d\u0430: \u0441 8 \u043f\u043e 14 \u043c\u0430\u044f \u043f\u043e\u0440\u0442\u0430\u043b \u043f\u043e\u0441\u0435\u0442\u0438\u043b\u0438 31,7% \u043d\u0435\u0434\u0435\u043b\u044c\u043d\u043e\u0439 \u0430\u0443\u0434\u0438\u0442\u043e\u0440\u0438\u0438 \u0443\u043a\u0440\u0430\u0438\u043d\u0441\u043a\u043e\u0439 \u0421\u0435\u0442\u0438, \u0430 \u0441 22 \u043f\u043e 28 \u043c\u0430\u044f \u2013 18,6%.<\/div>\r\n<div class=\"_2cuy _3dgx _2vxa\">\u041e\u0445\u0432\u0430\u0442 \u0430\u0443\u0434\u0438\u0442\u043e\u0440\u0438\u0438 \u0432\u0438\u0434\u0435\u043e\u0440\u0435\u043a\u043b\u0430\u043c\u043e\u0439 \u043d\u0430 Yandex.ua \u0441\u043d\u0438\u0437\u0438\u043b\u0441\u044f \u043d\u0430 72,8%, Mail.Ru \u2013 \u043d\u0430 34,3%<\/div>","_ru_post_name":"auditoriya-i-reklamnaya-aktivnost-na-z","_ru_post_excerpt":"","_ru_post_title":"\u0410\u0443\u0434\u0438\u0442\u043e\u0440\u0438\u044f \u0438 \u0440\u0435\u043a\u043b\u0430\u043c\u043d\u0430\u044f \u0430\u043a\u0442\u0438\u0432\u043d\u043e\u0441\u0442\u044c \u043d\u0430 \u0437\u0430\u0431\u043b\u043e\u043a\u0438\u0440\u043e\u0432\u0430\u043d\u043d\u044b\u0445 \u0440\u043e\u0441\u0441\u0438\u0439\u0441\u043a\u0438\u0445 \u0440\u0435\u0441\u0443\u0440\u0441\u0430\u0445","_en_post_content":"","_en_post_name":"","_en_post_excerpt":"","_en_post_title":"","edit_language":"en","jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2}},"categories":[13,26],"tags":[],"class_list":["post-9613","post","type-post","status-publish","format-standard","","category-internetcee","category-policy"],"jetpack_publicize_connections":[],"jetpack_featured_media_url":"","jetpack_sharing_enabled":true,"jetpack_shortlink":"https:\/\/wp.me\/pffTZ2-2v3","jetpack_likes_enabled":true,"jetpack-related-posts":[{"id":9725,"url":"https:\/\/infopolicy.net\/en\/infografika-dnya-rost-auditorii-facebook-v-uk\/","url_meta":{"origin":9613,"position":0},"title":"\u0418\u043d\u0444\u043e\u0433\u0440\u0430\u0444\u0438\u043a\u0430 \u0434\u043d\u044f: \u0420\u043e\u0441\u0442 \u0430\u0443\u0434\u0438\u0442\u043e\u0440\u0438\u0438 Facebook \u0432 \u0423\u043a\u0440\u0430\u0438\u043d\u0435 \u043f\u043e\u0441\u043b\u0435 \u0432\u0432\u0435\u0434\u0435\u043d\u0438\u044f \u0441\u0430\u043d\u043a\u0446\u0438\u0439","author":"infopolicy","date":"29.06.2017","format":false,"excerpt":"\u0412 \u043c\u0430\u0435 2017 \u0433\u043e\u0434\u0430 \u0423\u043a\u0440\u0430\u0438\u043d\u0441\u043a\u043e\u0435 \u043f\u0440\u0430\u0432\u0438\u0442\u0435\u043b\u044c\u0441\u0442\u0432\u043e \u0432\u0432\u0435\u043b\u043e \u0441\u0430\u043d\u043a\u0446\u0438\u0438 (\u0431\u043b\u043e\u043a\u0438\u0440\u043e\u0432\u043a\u0443) \u043f\u0440\u043e\u0442\u0438\u0432 \u0440\u043e\u0441\u0441\u0438\u0439\u0441\u043a\u0438\u0445 \u0441\u043e\u0446\u0438\u0430\u043b\u044c\u043d\u044b\u0445 \u0441\u0435\u0442\u0435\u0439. \u0420\u043e\u0441\u0442 \u0430\u0443\u0434\u0438\u0442\u043e\u0440\u0438\u0438 Facebook, \u043d\u0430 \u043e\u0441\u043d\u043e\u0432\u0430\u043d\u0438\u0438 \u0434\u0430\u043d\u043d\u044b\u0445 \u0438\u0441\u0441\u043b\u0435\u0434\u043e\u0432\u0430\u043d\u0438\u044f gemiusAudience: \u0421\u043f\u0430\u0441\u0438\u0431\u043e Overnight","rel":"","context":"In &quot;InternetCEE&quot;","block_context":{"text":"InternetCEE","link":"https:\/\/infopolicy.net\/en\/category\/internetcee\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/infopolicy.net\/wp-content\/uploads\/2017\/06\/UA-Facebook-growth.jpg?resize=350%2C200&ssl=1","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/infopolicy.net\/wp-content\/uploads\/2017\/06\/UA-Facebook-growth.jpg?resize=350%2C200&ssl=1 1x, https:\/\/i0.wp.com\/infopolicy.net\/wp-content\/uploads\/2017\/06\/UA-Facebook-growth.jpg?resize=525%2C300&ssl=1 1.5x, https:\/\/i0.wp.com\/infopolicy.net\/wp-content\/uploads\/2017\/06\/UA-Facebook-growth.jpg?resize=700%2C400&ssl=1 2x"},"classes":[]},{"id":22159,"url":"https:\/\/infopolicy.net\/en\/belaruskie-media-v-2022-godu\/","url_meta":{"origin":9613,"position":1},"title":"\u0411\u0435\u043b\u0430\u0440\u0443\u0441\u043a\u0438\u0435 \u043c\u0435\u0434\u0438\u0430 \u0432 2022 \u0433\u043e\u0434\u0443","author":"infopolicy","date":"19.10.2023","format":false,"excerpt":"\u0418\u0437 \u043c\u0435\u0434\u0438\u0430-\u043c\u043e\u043d\u0438\u0442\u043e\u0440\u0438\u043d\u0433\u0430: \"\u0421\u041c\u0418: \u043a\u0440\u0438\u043c\u0438\u043d\u0430\u043b\u0438\u0437\u0430\u0446\u0438\u044f \u043f\u0440\u043e\u0444\u0435\u0441\u0441\u0438\u0438, \u0443\u0433\u0440\u043e\u0437\u044b Big Tech, \u043f\u043e\u0442\u0435\u0440\u044f \u0438\u043d\u0444\u043e\u0440\u043c\u0430\u0446\u0438\u043e\u043d\u043d\u043e\u0433\u043e \u0441\u0443\u0432\u0435\u0440\u0435\u043d\u0438\u0442\u0435\u0442\u0430\" \u041f\u0440\u043e\u0435\u043a\u0442 MediaIQ \u0420\u0435\u0437\u044e\u043c\u0435 \u0412 2022 \u0433\u043e\u0434\u0443 \u0441\u0438\u0442\u0443\u0430\u0446\u0438\u044f \u0441 \u0431\u0435\u043b\u0430\u0440\u0443\u0441\u0441\u043a\u0438\u043c\u0438 \u043c\u0435\u0434\u0438\u0430 \u043f\u0440\u043e\u0434\u043e\u043b\u0436\u0430\u043b\u0430 \u0443\u0445\u0443\u0434\u0448\u0430\u0442\u044c\u0441\u044f. \u042d\u0442\u043e \u043a\u0430\u0441\u0430\u043b\u043e\u0441\u044c \u043a\u0430\u043a \u043d\u0435\u0433\u043e\u0441\u0443\u0434\u0430\u0440\u0441\u0442\u0432\u0435\u043d\u043d\u044b\u0445 \u043c\u0435\u0434\u0438\u0430, \u0432 \u0431\u043e\u043b\u044c\u0448\u0438\u043d\u0441\u0442\u0432\u0435 \u0441\u0432\u043e\u0451\u043c \u0432\u044b\u043d\u0443\u0436\u0434\u0435\u043d\u043d\u044b\u0445 \u0434\u0438\u0441\u043b\u043e\u0446\u0438\u0440\u043e\u0432\u0430\u0442\u044c \u0440\u0435\u0434\u0430\u043a\u0446\u0438\u0438 \u0437\u0430 \u043f\u0440\u0435\u0434\u0435\u043b\u044b \u0411\u0435\u043b\u0430\u0440\u0443\u0441\u0438, \u0442\u0430\u043a \u0438 \u0433\u043e\u0441\u0443\u0434\u0430\u0440\u0441\u0442\u0432\u0435\u043d\u043d\u044b\u0445, \u043a\u043e\u0442\u043e\u0440\u044b\u0435 \u043e\u043a\u043e\u043d\u0447\u0430\u0442\u0435\u043b\u044c\u043d\u043e \u043f\u0435\u0440\u0435\u0441\u0442\u0430\u043b\u0438 \u0438\u043c\u0438\u0442\u0438\u0440\u043e\u0432\u0430\u0442\u044c \u043f\u0440\u043e\u0444\u0435\u0441\u0441\u0438\u043e\u043d\u0430\u043b\u044c\u043d\u0443\u044e \u0436\u0443\u0440\u043d\u0430\u043b\u0438\u0441\u0442\u0441\u043a\u0443\u044e \u0434\u0435\u044f\u0442\u0435\u043b\u044c\u043d\u043e\u0441\u0442\u044c, \u043f\u0440\u0435\u0432\u0440\u0430\u0442\u0438\u0432\u0448\u0438\u0441\u044c \u0432 \u0440\u0443\u043f\u043e\u0440\u044b\u2026","rel":"","context":"In &quot;\u0411\u0435\u043b\u0430\u0440\u0443\u0441\u044c&quot;","block_context":{"text":"\u0411\u0435\u043b\u0430\u0440\u0443\u0441\u044c","link":"https:\/\/infopolicy.net\/en\/category\/belarus\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/infopolicy.net\/wp-content\/uploads\/2023\/10\/Media2022.png?resize=350%2C200&ssl=1","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/infopolicy.net\/wp-content\/uploads\/2023\/10\/Media2022.png?resize=350%2C200&ssl=1 1x, https:\/\/i0.wp.com\/infopolicy.net\/wp-content\/uploads\/2023\/10\/Media2022.png?resize=525%2C300&ssl=1 1.5x, https:\/\/i0.wp.com\/infopolicy.net\/wp-content\/uploads\/2023\/10\/Media2022.png?resize=700%2C400&ssl=1 2x"},"classes":[]},{"id":15474,"url":"https:\/\/infopolicy.net\/en\/belaruskaya-auditoriya-novostnyh-sajt\/","url_meta":{"origin":9613,"position":2},"title":"\u0411\u0435\u043b\u0430\u0440\u0443\u0441\u043a\u0430\u044f \u0430\u0443\u0434\u0438\u0442\u043e\u0440\u0438\u044f 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\u043a\u043e\u043c\u043c\u0443\u043d\u0438\u043a\u0430\u0446\u0438\u0438&quot;","block_context":{"text":"Stratcom\/\u0421\u0442\u0440\u0430\u0442\u0435\u0433\u0438\u0447\u0435\u0441\u043a\u0438\u0435 \u043a\u043e\u043c\u043c\u0443\u043d\u0438\u043a\u0430\u0446\u0438\u0438","link":"https:\/\/infopolicy.net\/en\/category\/stratcom\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/infopolicy.net\/wp-content\/uploads\/2023\/06\/DenisDiderot.png?resize=350%2C200&ssl=1","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/infopolicy.net\/wp-content\/uploads\/2023\/06\/DenisDiderot.png?resize=350%2C200&ssl=1 1x, https:\/\/i0.wp.com\/infopolicy.net\/wp-content\/uploads\/2023\/06\/DenisDiderot.png?resize=525%2C300&ssl=1 1.5x, https:\/\/i0.wp.com\/infopolicy.net\/wp-content\/uploads\/2023\/06\/DenisDiderot.png?resize=700%2C400&ssl=1 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